Jonas Spengler’s Post

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Co-Founder / CTO bei komoot GmbH

🚀 How to Get Your Team Truly Empathizing with Your Customers? At Komoot, we believe that understanding our users goes beyond surveys or metrics—it’s about living their experiences. That’s why we took a radical approach: a team-wide field test of our app in action! 🌍💡 We sent 150+ team members on a multi-day adventure—cycling, hiking, and running from Rome to Florence. Experiencing firsthand the joys, challenges, and insights our users face has transformed how we think, build, and innovate. Check out our adventure and see how we put ourselves in our customers' shoes (literally): 🎥 Watch the video 💭 How does your team connect with your customers? Let’s share ideas! 👇

Field Testing in Tuscany: Rome to Florence with the komoot Team

https://www.youtube.com/

Thilo Schinke

In love with building great products | Product Lead @ Grover 🦄

2w

Love this, Jonas! As a longtime Komoot user, it’s inspiring to see how closely you work with your community—your product evolution shows it. Real-time features like route updates would be a game-changer! … At Grover, we often rely on user interviews, usability testing, and A/B testing, but this immersive approach at Komoot for your software product is awesome. Thanks for the inspiration!

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