John M. Perry’s Post

Bluefin's strategic focus on commercializing #P2PE (Point-to-Point Encryption) and Shieldconex products in Europe is yielding significant success in #enterprise and tier II businesses across the continent, and the UK. This success is driven by several key factors: **Regulatory Compliance: Europe's stringent data protection regulations, particularly GDPR, necessitate high levels of security for personal data handling. P2PE solutions encrypt data at the point of entry, ensuring secure information processing and aiding #GDPR compliance. **Market Demand for Security: With the rising #digital transactions and awareness of data breaches in Europe, there is a strong demand for robust #cybersecurity solutions. P2PE and Shieldconex provide advanced #security features appealing to businesses aiming to protect customer information. **Competitive Differentiation: Specializing in high-security products like P2PE and Shieldconex sets Bluefin apart from competitors in Europe. By focusing on these solutions, Bluefin positions itself as a leader in payment and #datasecurity, gaining a competitive edge. **Integration with European Payment Systems: P2PE systems are compatible with various European payment methods, such as #EMV chip and PIN technology, widely used across Europe. This compatibility streamlines integration with existing payment infrastructure, making it an attractive option for European businesses. **Potential for Scalability: As European businesses increasingly shift to digital platforms, the #scalability of P2PE and Shieldconex products can meet diverse security needs across industries and business sizes. This scalability positions them as a strategic choice for long-term growth in the European market. Bluefin's emphasis on #encryption and #tokenization, leveraging regulatory requirements, market demands, and product compatibility, underscores its successful expansion and establishment of a robust presence in the European market. Find out why 35,000 businesses in 60 countries trust Bluefin at www.bluefin.com. #devaluethedta #paymentsecurity #dataprivacy

  • No alternative text description for this image
Anton Scheiber

I provide secure payment solutions | Omnichannel 💳 incl. acquirer routing | P2PE & NIS2 encryption - for a better night´s rest | Enterprise digitization expert 🗺️ | Data-driven sales strategist 📈 Tech copywriter

7mo

Many thanks to John M. Perry for this information! Also of real value and worth considering for our existing ISV's and business partners in industries such as HORECA, events & sports industry or EV-Charging companies! #evcharging #smartpos #sportsindustry

To view or add a comment, sign in

Explore topics