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Johannes Hovi

Co-Founder at Ellie Technologies

Back in the early 2000s, during the dot-com boom, many dismissed the cloud as overhyped. They said it had no real business use case. “Just a gimmick,” they claimed—a toy that would never fly in enterprise IT. Big players like Oracle, SAP, and IBM agreed. It quickly became a buzzword. Companies and their IT vendors were dabbling in the cloud but not diving in fully—except for Microsoft, who really understood the potential. I got my first job in a SaaS business in 2007. Back then, most people didn’t even know what SaaS stood for. At that time, the cloud was just beginning to gain traction at the enterprise level. Salesforce was one of the pioneers to go fully cloud-native, and the rest of us followed their lead. Meanwhile, an online bookstore and a certain search engine decided to go all in on cloud. They won and became some of the biggest companies in the world (you know who they are). To me, the early conversations around cloud sound a lot like the chatter around GenAI today. About a year ago, we at Ellie Technologies faced an important question: how much should we invest in embedding genAI into our platform? More so since Ellie began its journey as a modern take on a data modeling tool. We're a lot more today, partly due to our acceptance of genAI.

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Jay Quincy Allen

Data Integration

3mo

The dot com boom was in the late 90s. It hit its peak in March of 2000.

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