DO YOU HAVE A SMALL BUSINESS? THIS IS WHY YOUR SALES ARE DECLINING AND/OR NOT GROWING. Consumers are under pressure due to high inflation and they are now cutting on their spending by switching to buying no-brand products to save money. With post-pandemic, consumer spending in South Africa was stagnant in 2023. According to SARB consumer spending in South Africa has decreased to 3.09M Q1 2024 from 3.1M Q4 2023. SME's sales might decline or steady as customers are now prioritizing essential goods and saving. Contact me to help you increase your sales: [email protected]
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I am proud to share some insightful analysis from a sales performance review at 10alytics. 📊 Key Metrics: Total Transactions: 34,866 Total Quantity Sold: 69,820 Total Revenue: £22,344,575 Total Cost: £20,082,966 Total Profit: £2,261,609 🔍 Key Insights: 1. The business is profitable with a total profit of £2,261,609 from 34,866 transactions. 2. Male customers generated slightly more profit than females, and Adults and Youth are the most profitable age groups. 3. Accessories are the most profitable product category, while phones, despite high sales, have the lowest profit margin. 4. Lagos and Abuja are the most profitable regions, with Edo being the least profitable. 5. Profitability significantly improved from 2015 to 2016, with all months in 2016 being profitable. 6. 2015 saw profits in the second half, while 2016 had a strong start, with some dip in mid-year. 🚀 Strategic Recommendations: 1. Prioritise marketing efforts toward Adults and Youth driving profitability. 2. Increase focus on Accessories and Clothing while re-evaluating the pricing, and cost structure for Phones. 3. Invest in strategies to boost performance in underperforming regions, focusing on Edo. 4. Address early-year performance issues and capitalise on seasonal trends for consistent profitability. 5. Implement cost management, especially for phones, and tailor marketing to both genders. 10Alytics Adeiza Suleman Efemena Ikpro Ibrahim Ibrahim Jedidiah Ayuba Usara
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Products are such that they have a certain value. In one period they have one price, in the next they have another. 📢Everyone knows that it is: inflation, wars, production, the amount of representation of products in (outside) the country, procurement, customs, shipping, margins, etc. However, I am interested in something else here. ⚡In banks, I noticed that money is given importance. ❌Credits and large loans are given, because banks make a profit that way. ❌The greater the number of people in charge, the greater the profit. The fruit of this process is interest (imagine profit again❗ 😃 ). Guided by that logic, if we take each process, we give it importance. In sales, you have noticed that every customer, but every customer: 💯HE CONSIDERS THAT HIS MONEY'S VALUE IS MORE SIGNIFICANT THAN ANY PRODUCT. ✔️Accordingly, I realized that large systems offer people a finished product and manage human processes. 🎯 The key thing about sales is that the seller has to manage all the processes to get the sale. What is your point of view on this issue❓ Do you believe in processes❓ Do you believe in the products❓ Can the process be sublimated❓ #b2b #b2c #marketing #sales
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"The Misguided Consultancy: How Banks Lose Their Best Sales Force Hands" *Introduction* In the competitive banking industry, sales teams are the backbone of revenue growth. However, some consultants, with their overly theoretical approaches, are inadvertently leading banks to lose their top-performing sales force talents. This essay explores how consultants' misguided focus on jargon-heavy strategies overlooks the essential interpersonal skills and relationship-building that drive sales success. *The Myth of Jargon-Driven Sales* Consultants often emphasize technical skills and product knowledge, touting buzzwords like "customer-centricity" and "digital transformation." While these concepts sound impressive, they neglect the fundamental truth: sales thrive on interpersonal connections and relationships. Top sales performers excel because they: 1. Build trust with clients 2. Understand customer needs 3. Foster long-term relationships 4. Communicate effectively *The Real Drivers of Sales Success* Research shows that: 1. 80% of sales success depends on interpersonal skills (Source: Harvard Business Review) 2. Customers buy from people they like and trust (Source: Forbes) 3. Relationship-building is key to repeat business and referrals (Source: Entrepreneur) *The Cost of Misguided Consultancy* By prioritizing theoretical frameworks over practical people skills, consultants: 1. Demotivate top performers 2. Overlook talent development 3. Foster a culture of short-term gains 4. Neglect the human element of sales *A New Approach* Banks should prioritize: 1. Interpersonal skill development 2. Relationship-building training 3. Emotional intelligence coaching 4. Empathy and active listening *Conclusion* Effective sales teams rely on genuine connections, not consultant-driven jargon. Banks must recognize the value of their sales force's interpersonal skills and relationships. By shifting focus towards practical people skills, banks can: 1. Retain top performers 2. Enhance customer satisfaction 3. Drive sustainable growth Let's abandon the misguided consultancy approach and empower sales teams to thrive through authentic relationships. *Recommendations* 1. Conduct regular skills assessments 2. Provide interpersonal skill training 3. Foster a relationship-centric culture 4. Incentivize long-term relationships By embracing this people-first approach, banks can unlock the full potential of their sales force and achieve lasting success.
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The world is changing fast. The business world is changing even FASTER. Customer’s buying process and pattern has undergone transformation due to the availability of sufficient information which help them to make appropriate decisions, quickly. These decisions are being taken by the stakeholders at the buyer’s side without involving the b2b salespeople. Hence, by the time b2b salespeople meet the buyers and the decision-making team, the journey of buyers has traversed quite a bit. Customer is in the Center and all activities of salespeople need to be around them. Managing different customer types and knowing their value expectations are the Critical Success Factors (CSF). The success of salespeople lies in identifying CSF specific to a customer and adapting to the buyer’s changing methods and processes, in addition to enhancing selling skills and approaches. Be it a virtual meeting or face-to-face meeting, strategizing and executing the tips and techniques would help salespeople. Decoding the success formula is the central theme
What is more important for business Growth ?? Acquiring new customers or retaining existing customers #b2bsales #b2b #SalesManagers #Sales Leaders #salestrainers
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Good reviews are like blessings for us, and one of our very good clients blessed us with yet another one! We work for our clients, and our clients work for theirs. Happy clients for anyone are a satisfaction nobody can beat. . . . . . #clientreview #happy #happyclient #review #testimonial #clientsfirst #satisfaction #clientappreciation #eventsplanner #eventsdecor #eventsplanning #weddingdecor #indianwedding #manufacturer #weddingsupplier #supplier #b2b #ecommercebusiness #ecommerce #onlinebusiness #usa #uk #australia #exploremore #viralpost #linkedin
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The more you can get a prospect to understand their problem, the more likely they are to buy from you. #Sales #b2b #Logistics.
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Here are some sales tips relevant for the Zimbabwean market during economic downturns when people are spending less: 1. Emphasize value over price: Highlight the benefits, quality, and durability of your product/service, rather than just its price. 2. Understand customer needs: Identify and address specific pain points or challenges customers face, showing how your solution can help. 3. Offer flexible payment terms: Consider installment plans or discounts for early payment to make your offering more accessible. 4. Build relationships and trust: Foster strong connections with customers, providing excellent service and support to encourage loyalty and referrals. 5. Highlight affordable luxuries: Position your product/service as an affordable indulgence or a worthwhile investment, rather than a luxury expense. 6. Focus on essential products: Prioritize selling essential items or solutions that address basic needs, as people are more likely to spend on necessities. 7. Use storytelling and emotional connections: Share relatable stories or examples that resonate with customers' emotions, making your offering more relatable and appealing. 8. Provide comparative advantages: Show how your product/service offers better value, quality, or convenience compared to alternatives. 9. Use digital channels: Leverage social media, email marketing, and online platforms to reach customers cost-effectively and efficiently. 10. Be adaptable and resilient: Be prepared to adjust your sales approach and offerings in response to changing market conditions and customer needs. By implementing these strategies, you can effectively navigate the challenges of selling in a market where people are spending less, and build strong relationships with your customers in Zimbabwe.
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In a market where less is more, and every dollar counts, businesses must shine brighter than ever to stand out from the crowd. With competition intensifying for a share of the shrinking pie, only those who adapt and innovate will thrive. Stay ahead of the game and keep your business flourishing despite the odds.
Here are some sales tips relevant for the Zimbabwean market during economic downturns when people are spending less: 1. Emphasize value over price: Highlight the benefits, quality, and durability of your product/service, rather than just its price. 2. Understand customer needs: Identify and address specific pain points or challenges customers face, showing how your solution can help. 3. Offer flexible payment terms: Consider installment plans or discounts for early payment to make your offering more accessible. 4. Build relationships and trust: Foster strong connections with customers, providing excellent service and support to encourage loyalty and referrals. 5. Highlight affordable luxuries: Position your product/service as an affordable indulgence or a worthwhile investment, rather than a luxury expense. 6. Focus on essential products: Prioritize selling essential items or solutions that address basic needs, as people are more likely to spend on necessities. 7. Use storytelling and emotional connections: Share relatable stories or examples that resonate with customers' emotions, making your offering more relatable and appealing. 8. Provide comparative advantages: Show how your product/service offers better value, quality, or convenience compared to alternatives. 9. Use digital channels: Leverage social media, email marketing, and online platforms to reach customers cost-effectively and efficiently. 10. Be adaptable and resilient: Be prepared to adjust your sales approach and offerings in response to changing market conditions and customer needs. By implementing these strategies, you can effectively navigate the challenges of selling in a market where people are spending less, and build strong relationships with your customers in Zimbabwe.
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Throughout my experience working across sectors like banking, insurance, blockchain technology, and the textile industry, I’ve learned that success in #B2B sales is all about adapting to customer needs, constant innovation, and most importantly, building strong, long-lasting relationships. 💡🤝 Working in 72 countries, I’ve gained deep insights into the world of spare parts and industrial maintenance. In this field, a customer-centric approach is key. Every conversation and every commercial proposal must not only address today’s needs but also prepare the customer for tomorrow’s challenges. This is why we’ve crafted tailored strategies that align with each region’s cultural and market demands, ensuring our clients understand the importance of scheduled maintenance and consumable replacements to avoid unexpected breakdowns and extend the lifespan of their equipment. 🛠️🔧 One of the biggest lessons I’ve learned is that a successful sales team doesn’t just sell products—they create value-driven, consultative solutions. Sales should be educational, focused on long-term value, and should elevate the customer experience. This rings especially true in the industrial machinery space, where thought leaders like Jim Vinoski and Sheryl Connelly have emphasized the importance of sustainable innovation and continuous improvement. 🚀🌍 A crucial tip I share with my sales network is that we’re more than just salespeople—we’re strategic advisors for our clients. Our mission is to provide sustainable solutions that not only boost machine performance but also contribute to a more resource-efficient world. 🌱🌎 As Christina Raab has demonstrated in the industrial sector, growth and environmental responsibility must go hand in hand. In short, the future of sales lies in greater personalization, a focus on sustainability, and building close relationships with clients based on trust and solutions that help them evolve toward a more efficient and eco-friendly future. ✨🔄 #SalesLeadership #CustomerFocus #SustainabilityInBusiness #IndustrialInnovation #GlobalBusiness #MaintenanceMatters #FutureOfSales #SparePartsIndustry
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You do not rise to the level of your goals but fall to the level of your systems. After a recent MBG sales training one of the participating business owners representing a large distribution business expressed optimism at the potential of their current business. They had managed to significantly grow the business for the last 10 years in a fast-growing but congested market segment and wondered about the potential they had if they could implement learnings from the program, especially their new customized sales strategy developed during the program 9 out of 10 SMEs in B2B sales don't have a documented sales strategy This data is based on the over 110 businesses that have participated in our sales programs in the past 3 years. -It presents a clear opportunity to motivate your sales team by providing more clarity on the sales activities that make the biggest difference. -Focus on market segments and customers that give your business a better return. -Enable your sales efforts to convert more leads in the market -Identify new opportunities to reach customers e.g partnerships Join us this Thursday 5th September between 1 - 2 pm for a virtual open hour to learn why some of the most ambitious entrepreneurs in Kenya trust the MBG sales program to grow their business. Sign up on the link below: https://lnkd.in/dA3-EDZc
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