YouTube Shopping comes to Southeast Asia
Launched to capitalise on the boom in video commerce in Southeast Asia (SEA), YouTube Shopping helps shrink the marketing funnel, laying down a seamless path to purchase. Read more at: https://ow.ly/aIe650UqrHC Partner content with YouTube #partnercontent
💡 TikTok is the future of e-commerce. Are you in? At Odyssey Marketing, we offer TikTok Shop Services that deliver: ✅ More Sales 📈 Higher ROI 🤝 Full Support to help your shop thrive. 📲 Don’t wait! Get in touch with our experts and unlock your store's potential. #TikTokShop #EcommerceTips #SocialSelling #OdysseyMarketing
Our new TikTok Shop in USA just generated $450$ in only 1 day— all organic, with zero ad spend! Stay tuned for more updates and insights as we grow.♦️💰 Want to learn more about boosting your business through TikTok? Drop us a message! 📲 #TikTokShop #Ecommerce #OrganicSales #GrowthJourney #SmallWins.
Working with Cathlynn Allen and the Grow Progress team has been a dream - read their latest case study on how data-driven insights can help your next campaign with a deep dive into Mint Mobile.
📱 Can Mint Mobile’s Humor Win Over Consumers? 📱 Telecom giants have been raising prices, but Mint Mobile is doing the opposite—and with a dash of Ryan Reynolds’ signature humor. From price-cutting ads to playful celebrity cameos, Mint Mobile’s marketing strategy has turned heads, but does it drive results? 💡 Curious which ad won over the audience? Read our latest blog post to find out—and see how data-driven insights can elevate your campaigns. 👉 Check it out here: https://lnkd.in/eWTSkYPn
📱 Can Mint Mobile’s Humor Win Over Consumers? 📱 Telecom giants have been raising prices, but Mint Mobile is doing the opposite—and with a dash of Ryan Reynolds’ signature humor. From price-cutting ads to playful celebrity cameos, Mint Mobile’s marketing strategy has turned heads, but does it drive results? 💡 Curious which ad won over the audience? Read our latest blog post to find out—and see how data-driven insights can elevate your campaigns. 👉 Check it out here: https://lnkd.in/eWTSkYPn
The media ecosystem in Asia is now embracing app-driven, performance-first advertising. It's a shift that demands immediate attention from regional CMOs, says Resonant Agency's principal Ramakrishnan Raja.
Principal @ Resonant Agency | Marketing Transformation Leader. Ex. IPG Mediabrands, McCann WW, IRIS, Publicis.
If you track the programmatic space like I do, you’ve probably noticed: AppLovin—focused mostly on app-based inventory—has now outpaced The Trade Desk, hitting a $115B valuation. This isn’t just another platform story...in my book, it’s a clear signal to Asian CMOs. Asia is mobile-first. App usage dominates consumer behavior, yet many still rely on open web inventory—a model that struggles to deliver performance in today’s app-driven reality in the region. In fast-growing, value-driven markets where ROI is make-or-break, context matters—and in-app is where performance lives. I explore this shift in Campaign Asia-Pacific. Do take a read. #Applovin #TheTradeDesk #Programmatic #CMO #AdTech #MarTech #AsianCMO #Asia #Advertising #Marketing #mobile #mobileadvertising #
The media ecosystem in Asia is now embracing app-driven, performance-first advertising. It's a shift that demands immediate attention from regional CMOs, says Resonant Agency's principal Ramakrishnan Raja.
Take your TikTok Shop game to the next level! Together with adQuadrant, we’re sharing a FREE guide to help you unlock the full potential of this year’s hottest sales channel 🤩. In this comprehensive playbook, you’ll learn about: 🛒 Seamless Integration: How to effectively integrate your eCommerce store with TikTok Shop 💻 Optimizing Product Feeds: Ways to streamline order management by auto-syncing product and inventory information 🤳 User-Generated Content: Strategies to leverage user-generated content to enhance engagement and authenticity 📈 Marketing Strategies: Proven marketing tactics to capitalize on TikTok's unique features and boost sales Plus, tons of actionable tips, best practices, and expert strategies from leading eCommerce pros at AfterShip, ShipBob, Yotpo, Insense | TikTok & Meta Partner, and Linnworks. Download your copy here: https://lnkd.in/gXn2nbJg
New TikTok case study alert 📣 Are you in the grocery and convenience retail space? Check out this case from Pressbyrån and how they used a TikTok-first approach to drive ad recall, awareness and engagement via creator communication. 🙌
🚀 TikTok is stepping up its game in the advertising world with a powerful suite of tools designed to boost brand performance and drive consumer engagement. From automated optimization with Smart+ to boosting e-commerce with GMV Max, TikTok is proving it’s more than just an entertainment platform—it’s a serious player in digital advertising. With innovative features like Out of Phone: Retail and Privacy-Enhancing Technologies, TikTok is helping brands reach new heights. Ready to explore how these tools can transform your campaigns? #TikTokAds #DigitalMarketing #Ecommerce #AdTech
Uber ads growth is impressive, and it makes perfect sense. As retail networks are becoming saturated, new players/industries such as Uber, offering a unique moment based reach, unique display opportunities, hyper local to multi-market exposure and a simple buying platform, will receive demand. Most industries have an opportunity to create best-in-class advertisers among them, the first step is winning the race and the second is the competition to prove you’ve got something unique, this is occurring horizontally at the industry level, and vertically in industries across competitors in more mature ad network markets.
