Joao Barbosa’s Post

The dynamic landscape of media consumption demands more than just content availability; it calls for personalized, seamless experiences. Learn how AI tech can transform the streaming industry by offering recommendations, enhanced search capabilities and interactive content tailored specifically to user preferences. A must-read for media professionals looking to stay ahead in a competitive market! https://epamsys.co/49d0viE #AI #MediaInnovation #Streaming CC: Catherine Roberto Karas, Dave Liu

“I think AI is going to take it a step further, and it’s going to be to streaming what social was to web pages.” “What if the content arms dealers don’t matter in the future? What if the next TV show I watch was created by AI and is better than Breaking Bad?” - Michael Senzon, StreamTV Show. This is an interesting viewpoint in the light of content versioning and recasting. As we all have reference to content we prefer, this logically will be an important source for creation of the new. I expect repurposing or versioning will be the dominant ingredient. Senzon pointed back to the early 2000s when visiting multiple webpages daily was common before social platforms like Facebook dominated and confined user activity. He believes the industry is “on the precipice of that with streaming,” with smart TV makers like Vizio, Roku, and Amazon aiming to be the primary destination for viewers. “I think AI is going to take it a step further, and it’s going to be to streaming what social was to web pages,” Senzon said. Key insights: AI-Powered Innovations: Senzon sees AI shaping the future of streaming, similar to how social platforms transformed web interactions. Predictive capabilities could lead to personalized content and interactive viewing experiences. “Imagine if the next version of an OEM…the OS of an OEM is actually a ‘streamGPT’,” Senzon said. This model would understand user patterns and preferences, suggesting personalized content like, “’Hello Michael, by the way, I’ve also created a TV show you might like’.” Future Scenarios: Senzon proposed bold ideas like AI-generated NFL games, sequels to beloved movies, and user-specific news programs, acknowledging the need for industry alignment, including Hollywood unions and IP rights. Personalized Recommendations: AMG's collaboration with Google on personalized recommendation engines aims to tailor content to individual preferences, enhancing user experience and engagement. As AI continues to evolve, its potential to create highly personalized, engaging, and innovative content will reshape the streaming landscape. Senzon's vision of an AI-powered future points to exciting possibilities, pushing the boundaries of what streaming can become. https://lnkd.in/emkYkWid

OTTplay Premium, an OTT aggregator based on AI, has announced a strategic partnership with JioCinema, significantly enhancing its content portfolio and elevating the streaming experience for its subscribers... Read More At:- https://lnkd.in/gDJ_3Phd #OTTplay #StrategicPartnership #jiocinema #AI #content #news #NewsUpdate #newsfeed #dailynews #IBWNews

💡 Check out the National Association of Broadcasters Show Preview: "Streaming as the new normal for broadcasting" by NewscastStudio Where one of the hot topics is #AI to enable personalization Till Sudworth, Head of Video Analytics at NPAW said: “By comprehensively understanding user history, content preferences and real-time context, AI minimizes the disruption caused by ad insertion. It intelligently determines the optimal frequency and placement of ads during playback, ensuring a smoother transition and maximizing revenue opportunities”. ➡ Read more here:

VisionIQ: Illuminating Streaming Insights with AI #ContentOptimization, #DataInsights, #Personalization, #AIInnovation, #DigitalTransform, #DataDrivenInsights, #ViewerEngagement, #PersonalizedContent, #Engagement, #PlatformEvolution, #DigitalTransformation, #AIAnalytics, #StreamingPlatformEvolution, #AIEnhancedVideoAnalytics, #writing,

AI's Power Play in Streaming: How to Evaluate Its Impact #StreamingMedia The impact of AI in streaming is undeniable, from encoding to QC to captioning to ad tech! Jan Ozer dives deep in Streaming Media on how to assess AI's contribution to various technologies, including Interra's innovative BATON Captions solution. Curious to learn more? Check out the article here: https://lnkd.in/gqbdzZDk #BATONCaptions #Captioning #Subtitling #MediaQC #FileQC #InterraSystems #BATONQC #AI

- 📱 **Tubi Introduces "Scenes" for Enhanced Content Discovery**: Tubi has launched "Scenes," a feature offering short clips from its vast library to boost user engagement and content discovery. This TikTok-style interface is available on mobile, allowing users to quickly explore and save content for later viewing. - 🚀 **Innovative Approach with AI and Machine Learning**: "Scenes" leverages AI to tailor content recommendations, making it easier for users to find shows and movies that match their preferences. This feature aims to meet the needs of mobile users who prefer quick entertainment on the go. - 🎥 **Bridging Streaming and Social Media**: By integrating short-form videos, Tubi positions itself competitively against both streaming services and social media platforms, appealing to modern viewing habits and enhancing the overall user experience. #streaming #content #mobile

Google has introduced "Pause Ads" on YouTube, offering brands a new way to reach viewers when a video is paused. While the move has sparked some debate, it presents interesting possibilities for ad placement that doesn't interrupt the viewing experience. At Gyrus AI, we're looking at how this development might align with our in-scene ad placement technology, blending ads more naturally into video content. Our goal remains subtle, effective advertising that enhances visibility without disrupting user engagement. Curious to see how this approach could work for your business? Reach out to [email protected] or visit www.gyrus.ai to learn more. #gyrus #ai #redbull #inscenead #innovation #advertising #broadcasting #streaming #artificialintelligence #aitechnology #tech

MrBeast's Amazon Show is both a milestone and a learning curve for creator-led content The news about MrBeast's game show marks a real milestone in the creator economy. It's exciting to see a premier talent like MrBeast secure a deal with a major streaming platform, complete with full creative control. This development signals a shift in the entertainment landscape, where creators are increasingly driving high-budget, mainstream content. Although the reported challenges in production highlight an important reality: producing premium entertainment at scale is incredibly complex. The transition from YouTube videos to large-scale TV productions involves a steep learning curve, even for the most successful creators. As the lines between traditional media and creator-driven content continue to blur, we're entering an exciting era of entertainment. The future of entertainment lies in combining the fresh perspectives of creators with the expertise of seasoned production professionals. It's a future we're excited to be part of at GloMotion Studios, as we work towards entertaining audiences in innovative ways while maintaining the quality and standards that viewers expect from premium content. Would love to hear how others see the relationship between creators and traditional media production changing in the coming years 👇

AI in the production workflows of creative media. The media and entertainment industry is facing unprecedented broadcast and video production challenges as a result of the growing number of platforms,  including OTT streaming services, SVOD, FAST channels, social media, interactive content experiences, and traditional linear TV.  These challenges are pushing the boundaries of traditional media processing. In order to overcome these obstacles, solutions that can handle the ingestion and delivery of new media are needed. These solutions must be able to handle various file formats, guarantee platform compatibility, and adhere to various quality, accessibility, and version standards. In addition, workflows must be able to streamline the process for quicker production and distribution with various partners. Using AI to develop storylines at the outset of the content creation process is one of the first examples of its innovative application. Data-driven insights are provided to enhance decision-making processes aimed at optimizing resource allocation, sponsors, and distribution. By incorporating AI into the storytelling process, creators can create engaging, emotionally rich narratives for their audiences.