Laura Jimenez-McCoy’s Post

Are Affiliates Really the Best Media Buyers for Brands? It's a common belief that the best media buyers come from the affiliate world. They understand performance marketing and can drive impressive results. But, is that enough reason to work with them? In my opinion, not always. Here's why: - Affiliates prioritize quick wins: Affiliates are often focused on short-term gains, their goal is conversions, often without considering customer experience or brand reputation. - Customer connection matters: Many affiliates excel in driving traffic and sales but aren't as invested in customer relationships. Your brand’s long-term success depends on creating loyal customers, and this requires a deep understanding of your audience. - Brand integrity can be compromised: Quick sales can come with tactics that don't align with your brand's values. This could lead to diminishing trust over time, which can be damaging to your brand’s image. In the right role, affiliates is a powerful asset. However, it’s crucial to ensure they align with your brand’s vision and long-term strategy.

Comment: You personally are a brand too, the relationships you develop in the industry with the contacts that you make along the way will stand as a testament to your personal value to potential employers. How many of your contacts would be prepared to contact you, on hearing you have a new role elsewhere?

🥁 Drumroll, please! It's official... We have now entered Q4 2024! 🥁 As we step into this pivotal period, it's crucial to grasp how partner marketing can drive your business growth, particularly during this key season. Do you know if your affiliate program is set up for success this holiday season? It's time to find out! Collaborating with strong partners can significantly enhance your brand visibility, widen your audience, and increase your sales. Need proof? Just take a look at our in-depth examination of 5 standout partner marketing achievements that show real outcomes. This guide offers key insights and strategies that can be applied to your business. Don't wait! Begin your journey toward effective marketing partnerships, find out more here: https://okt.to/lNmUt9.

Are you looking to amplify your online business? Teaming up with affiliates might be the key! 🤝 By building partnerships with those who align with your values, you can reach new audiences and drive traffic to your site. Here’s how to get started: 1. Identify the right affiliates—look for those who share your audience. 2. Create attractive partnership incentives to encourage collaboration. 3. Leverage social proof through testimonials to boost credibility. Following these steps means you can unlock a new stream of income while expanding your brand’s visibility. Let’s take those business goals to new heights! 🚀 We’d love to hear your insights—what tips do you have for working with affiliates? Share your experiences below! 👇 #AffiliateMarketing #BusinessGrowth #Partnerships #OnlineBusiness #Collaboration #MisterNguyenAgency https://lnkd.in/eh7Y_gy2

You might have heard about of Affiliate Marketing! But from talking to other individuals I happened found out that people dont actually what it is and I decided to share what I know… For people who don’t know I have ran an affiliate marketing one-person business before! Affiliate Marketing is simply where you sell other people products or services and you get a cut/commission from it You don’t own the product, You don’t fulfill the delivery nothing. It is actually a multi-million or billion dollar business model, most of the influencers on social media is running this business model Most of Business do this affiliate thing by providing a personalised link under the name of Affiliate and they get paid as the people purchase through the link they got. ClickBank is one of the best if you are thinking of starting one of your own affiliate marketing business, where you can products from very different categories wealth, health, mindset, relationship. Most of all software now have their own affiliate option if you want to go for service based affiliate marketing business over product based. Some software even have recurring commission, GoHighLevel.ca one of the best software which I personally know which has a good affiliate option I believe you had a fundamental understanding on “What & How” of Affiliate Marketing Business That’ll be All Adhil G

My new PR obsession: Affiliate PR (aka Performance PR) This strategy works best for mission-driven, founder-forward, DTC brands. *the golden trifecta* Affiliate PR combines traditional PR and affiliate marketing. The focus is securing media placements that drive brand visibility, and ALSO generate measurable sales through affiliate links. Standard PR measures success through media impressions and brand awareness. Affiliate PR emphasizes conversions, with the goal of aligning brand credibility and editorial integrity with revenue-generating placements. For the past (nearly) 4 years, I've been ALL IN on highlighting founders' stories through PR. Boosting their brand awareness, their credibility, their trust and reputation through consistent, impactful third party media exposure (publications, podcasts, TV are the bread & butter). And now, I'm extending our services to product-based brands. Because what's more fun than landing a huge media opportunity for a client? Landing a huge media opportunity for a client that ALSO drives massive sales. 🚀 Message me if you own a wellness or lifestyle DTC brand. And media exposure + affiliate sales are on the vision board. 💫 #publicrelations #publicrelationsagency #affiliatepr #dtcbrand #productbusiness #mediaexposure #affiliatemarketing #wellness #lifestyle

🚀 Ready for Conference Season? 🚀 The season of conferences is upon us, and we all know that time is money. Let's ensure we make every minute count! To help you make the most of your conference experience, here are some essential tips: 1. Strategic Planning: Develop a comprehensive agenda and set precise goals to maximize conference outcomes. "𝙋𝙧𝙚𝙥𝙖𝙧𝙖𝙩𝙞𝙤𝙣 𝙞𝙨 𝙠𝙚𝙮. 𝙆𝙣𝙤𝙬 𝙮𝙤𝙪𝙧 𝙜𝙤𝙖𝙡𝙨 𝙖𝙣𝙙 𝙩𝙝𝙚 𝙥𝙚𝙤𝙥𝙡𝙚 𝙮𝙤𝙪 𝙬𝙖𝙣𝙩 𝙩𝙤 𝙢𝙚𝙚𝙩," 𝙖𝙙𝙫𝙞𝙨𝙚𝙨 𝙄𝙩𝙖𝙢𝙖𝙧 𝘿𝙞𝙣𝙪𝙧, 𝙋𝙖𝙧𝙩𝙣𝙚𝙧 & 𝙃𝙚𝙖𝙙 𝙤𝙛 𝙖𝙛𝙛𝙞𝙡𝙞𝙖𝙩𝙚𝙨 𝙖𝙩 𝙍𝙤𝙞 𝙘𝙤𝙡𝙡𝙚𝙘𝙩𝙞𝙫𝙚. 2. Adaptability: Be prepared to adjust your plans to seize unforeseen opportunities and meetings. 3. Professional Demeanor: Maintain a courteous and open attitude, recognizing that each interaction can lead to significant partnerships. 4. Network Optimization: Strategically balance between forging new connections and nurturing existing relationships. 5. Post-Conference Engagement: Implement a robust follow-up strategy to cultivate and solidify the connections made during the conference. "𝙁𝙤𝙡𝙡𝙤𝙬-𝙪𝙥 𝙞𝙨 𝙬𝙝𝙚𝙧𝙚 𝙩𝙝𝙚 𝙢𝙖𝙜𝙞𝙘 𝙝𝙖𝙥𝙥𝙚𝙣𝙨. 𝙄𝙩 𝙩𝙪𝙧𝙣𝙨 𝙢𝙚𝙚𝙩𝙞𝙣𝙜𝙨 𝙞𝙣𝙩𝙤 𝙡𝙤𝙣𝙜-𝙩𝙚𝙧𝙢 𝙥𝙖𝙧𝙩𝙣𝙚𝙧𝙨𝙝𝙞𝙥𝙨,” 𝙚𝙢𝙥𝙝𝙖𝙨𝙞𝙯𝙚𝙨 𝙎𝙚𝙧𝙜𝙚𝙮 𝙕𝙝𝙪𝙧𝙖𝙫𝙡𝙚𝙫, 𝘾𝙀𝙊 𝙖𝙩 𝙍𝙤𝙡𝙡𝙚𝙧𝙖𝙙𝙨. For more detailed insights, visit the full guide here https://lnkd.in/dRCuK9hk #mediabuying #advertisers #affiliates #affiliatemarketing #dsp #performancemarketing #pushnotifications #readytopush #ready2push Pushub - Engaged Push Notifications Audience Island Conference / i-Con

🚀 Ready for Conference Season? 🚀 The season of conferences is upon us, and we all know that time is money. Let's ensure we make every minute count! To help you make the most of your conference experience, here are some essential tips: 1. Strategic Planning: Develop a comprehensive agenda and set precise goals to maximize conference outcomes. "𝙋𝙧𝙚𝙥𝙖𝙧𝙖𝙩𝙞𝙤𝙣 𝙞𝙨 𝙠𝙚𝙮. 𝙆𝙣𝙤𝙬 𝙮𝙤𝙪𝙧 𝙜𝙤𝙖𝙡𝙨 𝙖𝙣𝙙 𝙩𝙝𝙚 𝙥𝙚𝙤𝙥𝙡𝙚 𝙮𝙤𝙪 𝙬𝙖𝙣𝙩 𝙩𝙤 𝙢𝙚𝙚𝙩," 𝙖𝙙𝙫𝙞𝙨𝙚𝙨 𝙄𝙩𝙖𝙢𝙖𝙧 𝘿𝙞𝙣𝙪𝙧, 𝙋𝙖𝙧𝙩𝙣𝙚𝙧 & 𝙃𝙚𝙖𝙙 𝙤𝙛 𝙖𝙛𝙛𝙞𝙡𝙞𝙖𝙩𝙚𝙨 𝙖𝙩 𝙍𝙤𝙞 𝙘𝙤𝙡𝙡𝙚𝙘𝙩𝙞𝙫𝙚. 2. Adaptability: Be prepared to adjust your plans to seize unforeseen opportunities and meetings. 3. Professional Demeanor: Maintain a courteous and open attitude, recognizing that each interaction can lead to significant partnerships. 4. Network Optimization: Strategically balance between forging new connections and nurturing existing relationships. 5. Post-Conference Engagement: Implement a robust follow-up strategy to cultivate and solidify the connections made during the conference. "𝙁𝙤𝙡𝙡𝙤𝙬-𝙪𝙥 𝙞𝙨 𝙬𝙝𝙚𝙧𝙚 𝙩𝙝𝙚 𝙢𝙖𝙜𝙞𝙘 𝙝𝙖𝙥𝙥𝙚𝙣𝙨. 𝙄𝙩 𝙩𝙪𝙧𝙣𝙨 𝙢𝙚𝙚𝙩𝙞𝙣𝙜𝙨 𝙞𝙣𝙩𝙤 𝙡𝙤𝙣𝙜-𝙩𝙚𝙧𝙢 𝙥𝙖𝙧𝙩𝙣𝙚𝙧𝙨𝙝𝙞𝙥𝙨,” 𝙚𝙢𝙥𝙝𝙖𝙨𝙞𝙯𝙚𝙨 𝙎𝙚𝙧𝙜𝙚𝙮 𝙕𝙝𝙪𝙧𝙖𝙫𝙡𝙚𝙫, 𝘾𝙀𝙊 𝙖𝙩 𝙍𝙤𝙡𝙡𝙚𝙧𝙖𝙙𝙨. For more detailed insights, visit the full guide here https://lnkd.in/dUHCTWUK #mediabuying #advertisers #affiliates #affiliatemarketing #dsp #performancemarketing #pushnotifications #readytopush #ready2push Pushub - Engaged Push Notifications Audience Island Conference / i-Con