Jessie Lizak’s Post

Exciting News! 🌟 Get ready for the upcoming Gen Z Survey Insights for 2024! Discover what Gen Z has to say in our annual survey. Find out more in our feature on Capitol Communicator here 👉 https://lnkd.in/eMC6ehMe

June has been a GREAT month. Anyone else loving June? For all my social listening crew, our fantastic tools and tech expert Ben K. Ellis "soft launched" some work we've been doing since the start of the year. This is a visual map of the technology landscape in social intelligence. Most of the time tech in the space is lumped in a meaningless category like social monitoring and analytics. With solutions categorized together that do something totally different. We wanted to take the pain out of tech comparison and showcase the diversity in the industry, and that's what we've done here. You can check Ben's presentation out here 👇 https://lnkd.in/exv9E-Be Our call for all social and internet data folks... Help us refine this first version. You can see the visual here 👇 https://lnkd.in/eCYdq3vk And, you can give us feedback here 👇 https://tally.so/r/npAJR1 What will happen? We'll refine the landscape, launch the final version alongside a guide for navigating the landscape, a buyers guide to help professionals buy the right tech, launch a new vendor directory, and there's a few exclusive things for our community members too. *If you are a vendor in the market, get in touch too. #sociallistening #audienceintelligence #socialintelligence #digitalintelligence #landscapemap #tech

When I was a kid, my ultimate dream was to be Nancy Drew. Solving mysteries, uncovering hidden clues, and piecing together the big picture. That’s still my fictional dream—but in my real life, I’ve traded magnifying glasses for data dashboards. Here’s what I’m sleuthing for these days in senior living marketing: 🏠 Occupancy trends: Are there subtle dips in levels of care offered? Catching them early can keep us ahead of the curve. 👵 Lead quality clues: Are inquiries matching what our community offers, or do we need to sharpen our messaging? 📞 Follow-up speed: How quickly is the team responding to inquiries? Every minute counts in earning trust. 📧 Engagement patterns: Are emails being opened, links clicked, and RSVPs rolling in? Every little action is a sign of interest. 💬 Tour feedback gems: What families say during or after a visit can reveal exactly what we’re doing right—or what needs adjusting. Keep your ears open and your eyes peeled for what lies in that feedback. Every piece of data is a clue, and putting them together ensures our strategy connects with families and drives results. 

🚀 Big Announcement: Introducing Our Qrious Newsletter! So excited to announce the launch of our brand-new newsletter, and as our valued LinkedIn community, you're the first to know! 📬✨ Here's what you can expect: - Exclusive Insights: Discover what we're up to (Get a first look at our latest projects) and stay updated on the latest trends. - Behavioral Data Innovations: Learn how behavioral data is revolutionizing the research landscape. - Industry Involvement: Find out how you can contribute to solving industry challenges with behavioral data. - Special Gifts: Each edition features a token of appreciation for our readers—a small gift to say thank you for your support and engagement. We're packing all this valuable information into one convenient place so you can save the email and delve into it at your leisure. We are incredibly excited about this new journey and look forward to sharing our insights and progress with you. 🌟 👉 To sign up, visit our website and subscribe to our newsletter. I'll drop the link in the comments below. Thank you for supporting us. It means so much to us. #MarketResearch #BehavioralData #Newsletter #IndustryInsights #StayInformed #SignUpNow

This you? You hate coming up with ideas, you struggle to stay consistent, you just want someone else to do it for you BUT you want to know that you're going to get results (whatever they may be). This is what we do. 💪 We create the content, help you show up consistently, and share analytics. I had a client kick-off last week who said she hadn't ever really been shown analytics before. Y'all. How do you know if the needle is being moved? How do you know if you're accomplishing the goals that you want to see out of your social media (we'll tell you if your goals aren't realistic.). If this is you and resonates with you - we have an opening for 1️⃣ done-for-you client kicking off in July. Visit our website to set up a discovery call. ✨ https://loom.ly/LlvcD_s

Track your social success with our crystal-clear metrics. #SocialMediaMetrics #MarketingSuccess #Analytics Get clear insights with Sirius Systems. Evaluate your success today!

🙋🏻♂️ "What's the best source of intent data?" 👇 Answered below Intent data gives you the scoop on what potential buyers are up to online, showing their interest in your product or service. It tracks what they do—like visiting your website, downloading content, searching for keywords, or interacting on social media—so you can see who's likely to be ready to buy You can gain insights into your target audience's needs and preferences by harnessing intent data: 🕵️♂️ Discover what topics pique their interest, 🕵️♂️ the questions they're asking, 🕵️♂️ and the challenges they aim to overcome To tap into buyer intent, you’ve got to understand the types and sources of intent data. There are two main types: first-party and third-party intent data. I'll cover both in more detail in the next video 😉 #intentdata

Working with clients on collecting qualitative data is one of my favorite aspects of the work that I do. My team and I get to gain in-depth insights into people's experiences, perspectives, and behaviors. But in order to get the necessary data, you must have a strategy. Areas that I consider when developing a strategy are: ⚫Locations Where does the community work, spend time doing hobbies, access services and resources ⚫Partnership organizations What organizations serve this community and can assist with connections ⚫Events What upcoming events would be appropriate for us to attend or be apart of ⚫Social Media What social media channels does the community use? 👩🏿💻Are you struggling to gather your qualitative data? Let’s chat! #researchstrategy #communityengagement #qualitativedata #datacollection

Working with clients on collecting qualitative data is one of my favorite aspects of the work that I do. My team and I get to gain in-depth insights into people's experiences, perspectives, and behaviors. But in order to get the necessary data, you must have a strategy. Areas that I consider when developing a strategy are: ⚫Locations Where does the community work, spend time doing hobbies, access services and resources ⚫Partnership organizations What organizations serve this community and can assist with connections ⚫Events What upcoming events would be appropriate for us to attend or be apart of ⚫Social Media What social media channels does the community use? 👩🏿💻Are you struggling to gather your qualitative data? Let’s chat! #researchstrategy #communityengagement #qualitativedata #datacollection

📊 Analytics are your best friend! If you're not tracking your social performance, you're flying blind. Dive into your insights to see what's working—and what’s not! #SocialMediaMarketing #DataDriven