Jennifer Barber’s Post

View profile for Jennifer Barber, graphic

Strategy Director at Campfire | Northern Digital Rising Star 2024

Introducing Vibecheck by Campfire 🚀 After months of hard work, development, and fine-tuning, I’m excited to officially launch Vibecheck – a social media sentiment analysis tool designed to transform the way we understand and optimise content performance. From analysing sentiment (positive, negative, neutral) to identifying brand relevancy and even purchase intent in comments, Vibecheck equips our teams and clients with the insights they need to create more meaningful and engaging social content. 🌟 ✨ And, a little bonus… ✨ Vibecheck was recently featured in Prolific North’s article, where our analysis of 2024’s Christmas ads revealed which brands came out on top for positivity – and which ones didn't land quite so well! 🎄 Read all about it here: https://lnkd.in/euh5rdNf Thanks to the dream team for all their help getting this launched Millie Turner Victoria Lovell Alex Brown Joe Gradwell

Chitrakshi Chauhan

Social media strategising and Influencer Marketing | Msc Advanced Marketing Management

1w

This sounds incredible. I would love to know so much more!

Like
Reply
Kate Roberts

Designer of Social-First, Creative Strategies for forward thinking Retail Brands

1w

SUCH a good and exciting new tool - game changer! 👏 Go team! 👏

Ellysia Potter-clarke

Account Executive at Campfire

1w

So exciting!🚀

Like
Reply
See more comments

To view or add a comment, sign in

Explore topics