Creating on LinkedIn changed my life. And helped me launch a business on "accident." My intent when I started on LinkedIn: → land a new job → move out of rural Illinois → live it up in the Chicago suburbs But something different happened when I started creating content: → b2b founders started hitting up my DMs. → asking how my (non-existent) agency could help. → and wanting to know how much I charged. For the business I totally had (wink, wink) 😅 Fast forward almost 6 years. → I'm running a successful brand strategy agency. → Leading a team of 3 awesome creatives. → Working when and where I want. → Taking time off to care for Mama Vana. And making fun of the trolls along the way. (#SassyJason is my favorite Jason) None of this happened by accident. → I had a strategy when I started on LinkedIn. → Pivoted that strategy when new opportunities arose. → And keep adjusting that strategy as the business grows. Amazing things happen when you create a strategy. And commit to it long-term. Like launching and leading a successful business. Focusing on family and friends instead of work. Setting your own hours. And having the money to do what you want and need. It is possible. Want to know how I did it? It's all laid out in my LinkedIn Just Get Started guide. Grab your copy here → https://lnkd.in/gJZEHcnZ And use code Sass24 to save $50. Who knows. In a few months, you might be creating a similar post to this one. If you're willing to create and commit to a strategy. ✌🏼 #shftyourbrand ----- PS - Don't forget to use discount code SASS24 to save $50 before December 31!
Your story is inspiring. Did you form your business in response to the inquires you were receiving via DM? Or did your content always focus on brand strategy from the outset?
LinkedIn is the easiest social media platform. Nowhere else I on the internet can you: - Post text - Talk about your life story - Post unedited videos And go viral/get clients. The hard part is doing it consistently.
I have had the complete opposite experience on LinkedIn. I have nearly 10,000 connections and the same 50 people mostly other consultants show up in my feed every day just like this one the clients at target never seen my post and I never see theirs.
As Stephen Covey said ‘start with the end in mind.’
If I had a dollar for every time I've heard someone with legit skills experiencing a similar path, I'd have a lot more dollars. And the best part to me is how you've managed to stay lean and nimble. By far, most business pain comes from getting scaling wrong. I also didn't realize you're not all that far from my neck of the woods. Now you have me thinking...
This is awesome, Jason! I think it's crazy how much simply POSTING online can not only change other people's perception of you, but change your own perception of yourself.
This comment is not that relevant to the content of your post, but I was just making fun of my husband yesterday for saying "on accident" instead of "by accident" and was wondering if it's a Midwest thing (he's from Chicago) and then it catches my eye in your post and then you mention Illinois and now it's all making sense 🤣
Strategy beats luck. Be intentional about how to go about things and you'll see the results.
Congratulations on your success, Jason! It's inspiring to see how a well-executed strategy can lead to such positive outcomes. Your story is a testament to the power of creating valuable content and building meaningful connections on LinkedIn. It's also a reminder that success doesn't happen overnight, but through consistent effort and commitment to a long-term plan. Your guide is a valuable resource for anyone looking to follow in your footsteps. Thank you for sharing your insights and expertise with the LinkedIn community.
Attract the RIGHT customers to your business | Brand & content strategist | Founder at SHFT | Known as #sassyjason
20h📌Get the framework I've used to generate millions in revenue with my LinkedIn content. And that one of my clients uses to generate $2M in revenue from LinkedIn with only 10 likes per post. All for $50 off until the end of the year. Use discount code: SASS24 https://shft.agency/resources/linkedin-just-get-started-guide/?utm_source=linkedin&utm_medium=post&utm_campaign=no-templated-content