Jarrad Walter’s Post

Learn how brands are enhancing competitiveness through incrementality measurement! 🚀🌟 Explore advanced geo-testing and insights into media spending to boost your brand's achievements. Discover success stories from 3 satisfied customers! #MarketingSuccess #IncrementalityMeasurement

An intuitive interface for sophisticated advertising strategies💥 Focus your efforts on optimizing your media mix with #multichannel Brand lift. How does it work? Multichannel Brand lift features a unique interface that collects and analyzes the performance of each media, allowing you to view, compare and adjust your strategies in just a few clicks. 🤜🏻 Set up your Brand lift in few minutes by choosing up to 10 offline and online media. Compare your results per channel thanks to a unified view. Dive into how multichannel Brand lift works and discover how it easily amplifies the effectiveness of your media strategy: https://lnkd.in/edkWP6Dk

🎯 Precision in digital media buying is no longer a luxury—it's a necessity. Forward-thinking brands are adopting innovative tools to cut through the confusion and optimize their advertising spend. At Enterprise Template, we're at the forefront of this revolution, helping businesses navigate the complex digital landscape. How is your company adapting to these changes? Share your thoughts below! #DigitalMediaEvolution #DigitalMediaEvolution,#AdTechInnovation,#MarketingEfficiency,#BrandGrowthStrategy,#DataDrivenMarketing

Bridge the gap between performance marketing and brand building!  Opt for marketing that drives conversion and a brand narrative that provides results with Brand Accountable Performance Marketing! Throughout marketing history, performance marketing and brand building have been seen as separate entities, competing for resources and attention. In today’s fast-paced, result-oriented world, brand building has often yielded ground to performance marketing, but we offer you a path where you can enjoy long-lasting brand loyalty without compromising on your immediate conversion goals. Poptale introduces 'Brand Accountable Performance Marketing', a sustainable growth strategy that bridges the gap between brand-building efforts and performance marketing campaigns. This holistic approach fosters the creation of a brand that is not only result-driven but also stays in the hearts of your customers.  Connect with us today to connect with your audience tomorrow!  Call or WhatsApp 9946499991 #brandbuilding #performancemarketing #integratedmarketing #newageadvertisingagency #contentmarketing #360Marketing

This has to be the most common misconception in media buying. Many brand owners, even those investing heavily in ads, still focus on ROAS for individual channels. That's like judging a book by its cover. ROAS only tells part of the story. Think about it: how often do you buy something immediately after seeing an ad? There are usually several steps between that first view and the final purchase. So, what's the solution? We’ve shifted our focus to incrementality and MER. It's about understanding how your ads contribute to overall brand performance. Because when you use contribution margin as your north star. It gives you a more complete picture of your advertising campaigns. What other metrics do you usually track?

#Marketers are continuing to invest more in #touchpoints that lead to some kind of consumer response (clicks, sales, engagement, leads, etc.). This comes at the expense of touchpoints that have a proven track record of building brands. #advertising #integratedmarketing #marketingprocurement #myersreport

Uncover the strategies and tools you need to propel your brand to new heights in the DTC space. We explore how top brands are leveling up their digital marketing game by balancing message, media, and measurement at the link below. #Leavened #digitalmarketing #DTC #brandstrategy #CPG

In today's digital age, understanding who your competitors are and how they impact your brand is more crucial than ever. Many brands struggle with: 🚩 Identifying all competitors in their space 🔍 Ensuring they don't lose valuable clicks and opportunities 💸 Controlling ad spend while maintaining a strong online presence This is where our Cross-Brand tool steps in. With our cutting-edge technology, we help you: 🌟 Recognize instances when competitors aren't bidding on your brand 🛠️ Automatically adjust your ads to either turn them off or reduce to minimum spend, saving you costs 📈 Optimize your ad positions based on CTR & CVR to ensure every dollar is well spent Controlling your brand's footprint in the digital space has never been more efficient. With Cross-Brand, you gain: ✅ In-depth competitor tracking ✅ Insights into ghost rates and how they affect your strategy ✅ A clear analysis of cost savings from organic clicks over paid ones Don’t let competitors steal your spotlight. Let's talk to see how we can optimize your branded ad spend. 🚀 #DigitalMarketing #BrandManagement #PaidSearch #CrossBrand #MarketingTech #AdOptimization #CompetitorAnalysis #CostSavings

Are you wondering whether to increase or decrease your ad spending depending on the season or month? The answer isn't as straightforward as you might think. In our latest video, we explore how many retailers follow the competitive tide, ramping up ad spend during peak months and scaling back during slower periods. But is this the best strategy for your business? We discuss the importance of finding blue ocean opportunities—strategies that differentiate you from the competition and maximize your ad spend. Learn how to get smarter with your data, target existing customers effectively, and collaborate with partners to make the most of your annual budget. Key takeaways: 1. The benefits of maintaining or increasing ad spend during slower months. 2. Best practices for targeting customers with relevant offers. 3. How to gain unmatched visibility by playing offense when competitors pull back. Don't miss out on these valuable insights that can help you transform your advertising strategy and achieve consistent business performance. Watch our video now and set your business apart from the competition! #MarketingStrategy #AdSpending #BusinessGrowth #RetailMarketing #BlueOceanStrategy #DigitalMarketing #AdvertisingTips