James Starkey’s Post

What Are Event Parameters in Google Analytics? 📊 Event parameters provide additional context to the events you track in Google Analytics. These parameters can include: - Automatically Collected Information: Such as page title, page location (URL), session ID, and more. - Custom Parameters: Tailored pieces of information you can collect, which must be registered as custom definitions to be used in reports. Parameters can be either numerical values or strings, adding depth to your data analysis. Understanding and effectively utilizing event parameters can enhance your insights and reporting capabilities in GA4! #googleanalytics #eventparameters #dataanalytics #digitalmarketing #analyticsinsights

Ever noticed your Google Analytics conversion data seem to shift after a few days? 🤔 That's because Google Analytics can keep updating conversions for up to 12 days as it refines its models. For the most accurate insights, it's best to analyze data excluding the latest week. By doing this, you can optimize your strategy with cleaner, more precise data. #googleanalytics #dataaccuracy #digitalmarketing #analyticsbestpractices

Friendly reminder: All Universal Analytics services cease to function starting July 1, 2024. Google Analytics 4 properties will have fully replaced Universal Analytics services and APIs. If Beholder is serving your digital marketing needs... don't worry, we already did this for you. 😎 Follow this Google Migration Guide to make the switch today... https://lnkd.in/gUDBbHZQ

🚨 Important Update for All Google Analytics Users! 🚨 Starting from July 1st, Google will begin turning off all Universal Analytics services and Universal Analytics APIs. This means that Universal Analytics properties will be inaccessible through the Google Analytics front-end and APIs. To ensure a smooth transition, make sure to migrate to Google Analytics 4. For more information and detailed migration steps, visit the following link: https://lnkd.in/g7zKgxKg Stay ahead and keep your analytics running smoothly! #GoogleAnalytics #UniversalAnalytics #GA4 #DigitalMarketing #DataAnalytics

Google Analytics 4 (GA4) Users Report Data Collection Issues via @sejournal, @MattGSouthern Google Analytics 4 users worldwide report data discrepancies, with traffic reports showing only half of actual visitors. The post Google Analytics 4 (GA4) Users Report Data Collection Issues appeared first on Search Engine Journal.

My client wanted to revamp the homepage to boost the conversion rate. I suggested we first analyze the data to find the real issue(s). Turns out, Google Analytics 4 is tricky compared to Universal Analytics, so I'm taking a course to understand it better. In hindsight, maybe I should have just revamped the homepage. Wish me luck! #googleanalytics #GA4

Google turns off Universal Analytics July 1: What you need to know Universal Analytics shuts down on July 1, 2024, forcing a swift transition to Google Analytics 4 to maintain data access and measurement capabilities.

📊 Attention website owners and digital marketers! 🚨 Did you know Google is deleting all Universal Analytics (UA) data on July 1, 2024? Don't let years of valuable insights disappear forever. Introducing Vaultlytics.com - your solution to preserve and access your historical UA data. 🔐 Securely save all your Google Analytics UA data 🔍 Query your archived data via API 📈 Maintain access to years of website performance insights ⏱️ Act now before the July 1, 2024 deadline Don't lose the data that's crucial for understanding your long-term trends and making informed decisions. Visit Vaultlytics.com today to safeguard your analytics history. #WebAnalytics #DigitalMarketing #DataPreservation #GoogleAnalytics Ready to secure your data? Visit https://lnkd.in/edUz6aeC

May Recap: New Google Analytics Features! Exciting new features have landed in Google Analytics this month! Here's a quick rundown: 🚀 Export to Google Sheets: Easily export your reports directly to Google Sheets for deeper analysis and manipulation. 🚀 User Assignments for Analytics 360: Assign specific users or groups to tailored report collections, ensuring the right teams see the right data. 🚀 Saved Comparisons: Save and reuse comparisons within GA4, including prebuilt options and advanced user segmentations like "high value users." These updates make it easier than ever to analyse and share your data. Stay ahead of the curve with these powerful new tools! #GoogleAnalytics #DigitalMarketing #DataAnalysis #AnalyticsUpdates #Google #Analytics #Marketing

If you rely on Google Analytics to track your website traffic and measure your online success, you must act now! Did you know that Google Analytics will sunset on July 1st? You must transfer all your data to Google Analytics 4 before this date to ensure you don't lose it. Don't panic if you have yet to hear about this change. We understand that keeping up with the latest technology updates can be challenging. That's why we are here to help! Our team of experts can guide you through the process of transferring your data and train you to use Google Analytics 4. Visit our website to learn how we can help you avoid losing valuable data. ⬇️ https://lnkd.in/ej5mUNbG #GoogleAnalytics #GA4 #GA4Tips #GetMintent #RTOWN