James Farquhar’s Post

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Founder & CEO at GeeGee

We managed to secure 🏉 DMac, Damian McKenzie 🏉 as our lead ambassador, one of the best Rugby players in the world... but how?? Firstly partnerships aren’t always easy—finding alignment between goals and timelines can be tricky, especially when it comes to top level professionals. Here’s the main tip that I have which is to focus on the: 📈 Shared Mission 📈 At the core this is what it comes down to while making sure both parties are being authentic. Only then do we truly have the ability to influence and add value towards our targeted audience. The "DMac x GeeGee" shared mission is about growing the game of Rugby—the sport we love—and making it more appealing for younger audiences to get involved and be retained 👊 #GeeGee #SportsTech #SportsFounders #GrassRootsRugby #DMac

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We’ve been lucky enough to partner with the one and only: Damian McKenzie, DMac (Professional New Zealand Rugby Player) 🏉 🦾.... and the alignment couldn’t be more real! In his own words: "I think grassroots Rugby is really important for the younger generation, for both boys and girls, to be able to play a sport they love, get out, exercise, and have some fun… that’s why I have teamed up with GeeGee." With GeeGee, we’re delivering skill-based, educational challenges straight from DMac—giving young players the opportunity to learn from and challenge one of the best in the game. This partnership is all about inspiring the next generation of Rugby stars, supporting youth Rugby coaches, and making the game we all love more accessible, enjoyable, and rewarding. 🤙 #GrassrootsRugby #RugbyForAll #DMac #GeeGee #SportsTech World Rugby Chiefs Rugby Club

James Farquhar 👊💪🙏🥳👋🎉👏

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Sarah Worthington

Senior Client Success Manager @ Visual Domain

2w

I love the purpose alignment - it sets the foundations for a mutually beneficial partnership!!! Another huge win for GeeGee! 👏 Well done James Farquhar Abbey-Rose Clarke

Harry Fox

General Manager - Sales

2w

What an endorsement! Good to see all that hard graft paying off James Farquhar. Looking forward to seeing what’s next for GeeGee

AJ Davison

Senior Partner Manager @ Acquired.com | Payments Solutions

2w

Well done Jimmy & Team GeeGee!

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Laura Haden

Commercial | Strategy | Partnerships | Networking | Events

2w

Epic JF!!!

Federico Spiezia

🚀 Digital designer (web design & UX) 🤝 Founder @Sparkr

2w

Congrats guys. Great achievement!

Hayley Gillespie

Communications, PR, Partnerships, Business Strategy, Media, CSR, Impact and Crisis communications

2w

Congrats Jimmy!

Abbey-Rose Clarke

Digital and Social Media Marketer

2w

A great mission as well!

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