Mistakes Entrepreneurs Make: Be Unrealistic I received my DSP (serial #: 1259711) on February 24th, 2012. On May 14th 2012, less 3 months later, Sorel Liqueur was on shelves. If I'd told anyone I would go from newly licensed to available for sale in less than 3 months, they’d have said I was being unrealistic. Every good entrepreneur enjoys a precarious relationship with reality. None of the liquor giants would have green-lit turning an obscure Caribbean beverage into a brand, and yet: if, in 2012, I'd told anyone I could take my kitchen beverage and turn it into the most awarded American made liqueur of all time, they’d have said I was being unrealistic. Being unrealistic is a super-power. Everything about the Sorel Liqueur story sounds made up; the fever dream of a marketing department gone mad. The narrative sounds so impossible so as to require the suspension of disbelief. And yet, in many ways, this is what defines an entrepreneur: Someone who doesn't acknowledge the constraints of current reality, or more accurately, acknowledges them and proceeds anyway. When reality doesn't feel like wet clay in my fingers I assume something is wrong with reality. My expectations are unrealistic, which may be why things others consider impossible feel like temporary impediments. The product does't exist–you create it. You don't have the time–you find it. You're without financial resources–you manifest them. You become Hannibal crossing the Alps, and you adopt the motto "Aut inveniam viam aut faciam:" find a way, or make one. The process of overcoming the infinite obstacles between you and the actualization of your dreams is preparation for success. You come to understand that reality is malleable, to those with the tenacity to impose their will over it. You also operate with the awareness that the closer you get to the barrier which separates possible from impossible, the greater the pressure to capitulate. Realistically, you got this far. You sure you wanna quit now? When reality starts to set in, when you're beyond tired, at your wits end, looking at stacks of bills, wondering how you're going to get through it all, the temptation to "be realistic" can be overpowering. So long as you've surround yourself with people hyper-sane people who tether your dreams to reality, the key to opening the next locked door is often the ability to "believe six impossible things before breakfast." Remember: everything can't be done, until you do it. #CEOTalk #Entrepreneur #BlackOwned #ForTheCulture #Caribbean #Brooklyn #DrinkSorel
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Myth: Being an Entrepreneur is about selling a product. If you think entrepreneurship is about selling products you won't be an entrepreneur for long. You’ll be blindsided by the emotional rollercoaster you’re about to go on. Uncertainty Comparison Perfectionism Fear of Failure Procrastination Sleepless nights You’ll quit before you ever actually BECOME an entrepreneur. That’s the part you don’t hear so much about. You see all the highlights. - The new car - The big house - The independence - The guest interviews - The accomplishments - The respect and admiration You imagine: - More money - A better lifestyle. But the level of success you want requires a trade off: Your old self for a new one identity. Are you clear on the type of entrepreneur you want to be? More specifically, Who are you when there’s no clear path? When you’re responsible for making the right choices? How comfortable are you with facing uncertainty? How do you show up when everything is riding on your shoulders? Does the idea of failing make you feel like you’re worth less? On the other hand, What does success look like for you? Are you comfortable with that level of success? (Fill in the blank)Having more money makes me__________. | Why is any of this important? Because right now is an exciting time to be alive! More than ever people want to become entrepreneurs. Everyone’s talking about starting a side hustle. But what you don't see is much talk about the emotional skills it takes to be an entrepreneur. Are you sure you're ready for that? Is someone teaching you those skills? I can help… 📌 - Anxiety Help for Entrepreneurs 👉 - Follow me to become immune to anxiety without years of therapy. 🔁 - Repost with your thoughts.
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The Fine Art of Being an Entrepreneur A lot of people think about being an entrepreneur, but worry about losing the security of losing a regular salary. Many people think that it is easier than it is. As an entrepreneur, you need to be learning and reinventing yourself constantly. Let’s look at some pros and cons go being an entrepreneur. Pros One advantage of being an entrepreneur is flexibility of time. You can set your own schedule and choose your ideal working hours. If something else crops up, you can be fairly flexible. You can give it as much or little time as you want. Another advantage is creative freedom. You can run your business however you want. Others will give you advice, but ultimately, you can experiment with what works and what doesn’t. Entrepreneurs are often motivated by wanting to make a difference. You can make changes in society that feel meaningful to you. For me, my motivation was to help people heal from their childhood trauma so that they can have healthier relationships and live more meaningful lives. The challenges help you build problem-solving skills and adaptability. It's an endless personal development journey. If you are successful, then it can bring you significant financial benefits. Cons It might take a long time to see a return on investment. You put in long hours and have more expenses than income in the beginning. There is a lot of uncertainty which can be stressful, and you have all the responsibility for your company on your shoulders. It can be lonely because you are so concentrated on your business that you have a limited social life. It can feel disorganized at the start, as you need to design your system through trial and error. As you progress there could be struggles with letting go of control and delegating tasks to others. Your business is your baby. But it may not be in its interests to have you do all the tasks. My one most useful piece of advice for anyone wanting to become an entrepreneur might sound facetious, but it is “Get a part time job.” It will give you some structure, provide you with an income and some company. A full time job is very time consuming and you might be too tired to build your business alongside it. On the other hand, trying to build a business while having no job can be soul destroying. You will need to have a positive mindset. It is important to keep your vibration up, so that you’re in the right frame of mind to serve your clients. This means make sure you exercise, eat healthy, drink enough water, get enough sleep, see friends, and have fun. Make your self care a priority. This might include going for walks in nature, pampering yourself, journaling, dancing, listening to music. Being an entrepreneur is not just about your product. It’s also about sales. Often entrepreneurs don’t like selling. But sales are a skill you can learn. Once you have better sales skills you will feel more comfortable.
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Dear Young Entrepreneur, As an Entrepreneur and Business Owner of almost 10 years, I have so much to school you on . I have come to realize that having a well structured Business and Thriving in it is not a venture for jokes . If you ever believed that when you jump out of that job ( 9-5) and start your Business, you will suddenly enter paradise, I'm sure by now you should be seeing and believing something else 😄 Otherwise,go back to that job and know peace. I am happy to shock you that you will put in more energy to work EXTRA in order for you to breakthrough. Imagine me putting in serious work for years and it was few years ago that I started really breaking the sealed Glass Ceiling . I will share with you a lot from my Experiences as an Entrepreneur who started from the scratch with nobody helping but God , but not in this post . Come with me! Your Brain, Mind, Heart, Head, Stomach, Body, Energy, Strength, Eyes ,Phone and Money should be on fire with multiple ideas and Strategizing. That is something you were never used to doing right? I know .. You only usually wake up in the morning, get dress, jump to work, focus on your Job Description , deliver and close for the day . Then after following that circle for one month, you get paid your salary right? Now ,the story is different!! My point really is : It is not the same hand you used in doing your paid job that you will use in your Business as an Entrepreneur. WAKE UP!! FACE THAT ELEPHANT in that Business Room and THRIVE . I am a quiet Conquerer. That's why I tell people, do not use social media to judge people's success. It is not everyone who likes to put all their Figures and Victories out for certain reasons . NP👉 I am writing an E-Book for Young Entrepreneurs On: HOW to THRIVE in your BUSINESS as a YOUNG ENTREPRENEUR. If you would love to have this book for just #1,000, then join my WAIT-LIST so that once the book is set , you can get your copy before I place a Price Tag of #5,000 on it .That is the price I choose to sell my book for real because of all I am fixing in there for you . Your 1k commitment fee is just to get you committed so you can value this knowledge I'm about to UNLEASH, because I know most people do not value Free things. WAIT-LIST link in comments Section. I have so much to guide you on as you are gradually gliding into your own BUSINESS. I will share my almost 10 years business Flaws and Victories with you in that book. Join my WAIT-LIST in the comments Section. To your Success🤝 ©Gloria Robson Etiquette & Image Consultant #linkedin #ipolish #etiquette #inspire #businessowner #entrepreneurship #vvwithmao
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The 24-Hour Rule: Balancing Emotions as an Entrepreneur ” When I was a new entrepreneur, diving in headfirst without looking felt natural. As entrepreneurs, we often hold onto that impulsive spirit but with a more calculated approach. While I still embrace risk-taking, I've learned the importance of managing emotions when making significant decisions. One crucial habit I've adopted is the 24-hour rule. Whenever I'm faced with a big decision, I give myself a full day to sleep on it. This practice ensures that I make choices with a clear head, free from the immediate rush of fear or excitement. Here's why the 24-hour rule is essential for entrepreneurs: 1. **Cooling Off Period**: Passions or fears, any emotions can cloud our judgment. A day allows the immediate highs and lows to settle, leading to more balanced decision-making. 2. **Gaining Perspective**: Time affords us the opportunity to see the bigger picture. We can weigh the pros and cons more objectively and foresee potential outcomes. 3. **Increased Confidence**: After a night's rest, you'll feel more certain about your decision, knowing it's been carefully considered rather than spur-of-the-moment. 4. **Reducing Impulsive Mistakes**: Many poor decisions stem from acting on intense emotions. The 24-hour rule curbs impulsive tendencies and minimizes regretful actions. 5. **Embracing Patience**: Good things often come to those who wait. Patience can be an underrated virtue in the fast-paced world of entrepreneurship. The balance of passionate drive and cautious calculation is what defines a successful entrepreneur. While the thrill of diving in headfirst remains, tempering that with thoughtful reflection—like the 24-hour rule—ensures our decisions are sound and strategic. So, next time you're faced with a big decision, give yourself 24 hours. Sleep on it. Let the fear and excitement simmer down, and allow yourself to awaken with clarity and confidence in your choice.
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You most probably won’t make it in business. (let me explain, important message at the end) I caught your attention? But its true for many, and it comes down to two main reason: Business is hard Business is lonely Let me explain both and you tell me what you think. — BUSINESS IS HARD 😓 — Ok, business is not hard, what goes in the mind of the entrepreneur is. Business in general is just a set of steps you do daily, over and over again to bring the cash cows home, every single day like a robot. What is hard is what goes in the mind of the entrepreneur, which is the reason why 80%+ quit. It is the uncertainty, the doubt, the pain, the instability, the confidence swings, the speed needed, the daily problem solving, and not get paid for attending but delivering is what I have seen make people quit. On top of that, people don’t make it easier. People think business is done to extract money as much as possible from others, they think they need to be a lean and mean machine. Leading to an insane amount of scammers and people trying to take advantage of people and other businesses. Not to mention the bundle of ego, feeling important, “everyone works for me” mentality, etc. But I understand, not many can handle “hard” so they resort to such things (weaklings). — BUSINESS IS LONELY 😩 — It is, because if you do it right, you will outgrow everyone, fast. I see business as a personal growth vehicle on steroids with 5 turbos and 1 space engine on board. It changes you, heck, my picture and voice in videos from 2 years ago is even not the same. And once you outgrow people, and they don’t, you part ways. And the higher you go, the less people are at that level. — IMPORTANT MESSAGE 🤍 — I have been through all that, and I live it every single day, and for some reason, it is joy to me and love every second of it (call me weird). But it was not like that before. And I wish I had someone who told me the truth when I started, how business really is, and someone I could ask whenever something happened that I had no clue how to solve. I became that person for myself, and now I want to be that person for others (and this is what I am solving for with Seyola). This is my message: if you ever feel business is hard, lonely, and the whole world is against you - you know where to reach out. Back to work.
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As an entrepreneur, you’ve got to be confident. Right? Maybe not at first. If you’re thinking you need confidence to raise funds, gain your customers’ trust in you and your business, enroll clients, and effectively grow a unique and profitable business…you’re dead wrong. Quit waiting to feel confident. I see so many entrepreneurs make this mistake: they want more training, more preparation, more certifications, more of one distraction or another that prevents them from taking action. Confidence is not a prerequisite for action. It's a consequence of taking action. It's a result of experience. Confidence is just the by-product. So the quickest path to boost confidence, is by taking action. Nothing builds confidence like taking action. Taking action – one small step in faith towards your dreams – builds forward momentum. It may be the right action, it may be the wrong action. Either way, it builds forward momentum. If it’s the right action, then you’re moving forward in the direction you want to go and will build more momentum. If it’s the “wrong” action (I don’t really believe in wrong action), or it’s a “mistake” (I don’t believe in those either), then you’ll learn from it, course-correct and take a different action. IT’S STILL FORWARD MOMENTUM! Both build confidence. Staying stuck, waiting to feel confident is a sure fire path to continued lack of confidence and stagnation. Being an entrepreneur is risky, uncertain and scary. Fear and uncertainty are just part of the gig. And it never really goes away. It may quieter with time and experience. But it’s always there. Get used to fear and uncertainty. Move forward anyway. Feel the fear and do it anyway. Don't wait until you feel ready, or less scared, or more certain, or more confident. Fear only begins to decrease once you move forward. You’ll only feel ready after you’ve begun. You’ll only ever be certain in hindsight. And you’ll only build confidence as a result of taking action. What action can you take right now towards building your dream business?
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Why Most Entrepreneurs Fail—and How to Avoid Their Mistakes Let’s face it: most entrepreneurs fail. And here’s the brutal truth—they fail not because they’re not smart enough, not because they’re not working hard enough, but because they’ve been sold a lie. They’ve been told to “hustle harder,” to “grind 24/7,” to “just follow your passion and the money will come.” Bullshit. Most entrepreneurs are busting their asses doing all the right things—or at least what they’ve been led to believe are the right things—and still end up broke, burned out, and ready to throw in the towel. The system is rigged, and they’re playing by the wrong rules. Here’s why they fail: they’re trapped in the “Work More, Earn Less” cycle. They’re focusing on the wrong activities, like chasing clients who can’t afford them, underpricing their services, and trying to do it all themselves. The real secret? It’s not about working more; it’s about working smarter. It’s about understanding that your time is your most valuable asset and that if you don’t protect it, you’ll never scale your business. But here’s the good news: failing doesn’t mean you’re a failure. It means you’re human, and you’ve been following the same broken advice as everyone else. It’s time to stop the madness. It’s time to flip the script, change the rules, and build a business that works for you—not the other way around. Your move? Get clear on goals that are so much bigger they're scary, raise your prices, and start focusing on what actually drives results. You didn’t come this far just to play it safe or stay stuck in the grind. You’re here to win. So act like it. Stop hustling and start thriving. Don’t make the same mistakes that keep so many entrepreneurs broke and exhausted. Learn from them, hell - learn from my mistakes, pivot, and make your own path. Fuck being broke. Be the entrepreneur who beats the odds.
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Last week on Dragons' Den, we saw Shawn from The Balloonery, a guy who’s been knocking on my door for years for advice. And let me tell you, this guy is tenacious. Over the last few years, Shawn Lerner reached out to me not once, not twice, but three times. Each time, I gave him some guidance, and every time, he went out and did exactly what I suggested. It’s rare (and impressive) to see someone follow through like that! Most of the time, when I chat with entrepreneurs, they don’t follow through on the little steps I suggest. But Shawn? He’s different. This guy is on it!! He’s serious about building his business, which, by the way, he started in his parents' basement as a side hustle. Every bit of feedback I gave him? He ran with it. I remember asking him in one of our chats, “Have you ever gotten any press?” His answer? No. So I told him to apply for Dragons’ Den. And what did Shawn do? He didn’t hesitate - he went for it that same day. That’s the kind of spirit that sets successful entrepreneurs apart. It’s the difference between having great ideas and actually turning those ideas into reality! Shawn’s story is a perfect example of why persistence pays off. He never gave up. He wasn’t willing to take no for an answer, and every call, every question, was followed by action. It’s a reminder to all entrepreneurs: advice only works if you do something with it. So if you’ve got a dream, don’t just think about it - get out there and do something about it. You never know what doors will open unless you knock :)
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Mastering your execution rhythm and defining your life vision are essential to designing the life and business you envision as an entrepreneur. This Entrepreneur Media article discusses four secrets that will empower you to achieve your goals and dreams in a smooth, predictable fashion: http://go.53.com/6046Yi2Z8 #entreprenuership #vision #wealthmanagement
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