'The youth-centric culture in fashion and beauty isn’t only impacting women working through the menopause, it’s hindering the industries’ abilities to cater to them.' Full Vogue Business article below. https://lnkd.in/e5JNJp2h What are your experiences around this topic? Which companies are making positive movement here? #menopause #fashion #beauty #industrytopics #inclusivity
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An incredible increase in the male cosmetics industry. According to Euromonitor International, the global category of male care, valued at $57.2 billion, experienced a 6% increase in 2023 compared to 2022. 🚀 Additional data from Mintel and CACI show a significant shift in men's attitudes towards beauty. 28% of men in the UK aged 16 to 24 plan to prioritize improving their appearance in the coming year, according to Mintel. Meanwhile, CACI data reveals that 13% of men expect to increase their spending on beauty in 2024, surpassing the 9% of surveyed women. Being informed about trends in personal care allows us to better understand the needs and preferences of the industry. #PersonalCare #MaleCare #BeautyTrends
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When it comes to skincare, the battle of the sexes is alive and well. Women meticulously layer serums, toners, and moisturisers while men... well, some men might believe that splashing water on their face qualifies as a skincare routine. But does skin really care about gender? Let’s dive in and explore the hilarious and surprisingly real differences between men’s and women’s skincare needs. Full blog in the Earth Beauty Community https://lnkd.in/e_YCg_WH
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It’s essential to adapt your #beautyroutines to address the changing needs of your skin and body. Check out the #citygirlsavings blog for beauty routines women in their 30s should start as soon as possible! https://lnkd.in/dSa8xKkU
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In the last few years India has seen a lot of innovation in the feminine hygiene category which has almost touched a billion dollars in market size. We through Smytten Pulse tried to understand the drivers and blockers of adoption of new innovations and brands in the segment. Given the recurring nature of the spend in the category, consumers at large are still very price sensitive and trust-deficit. But with only less than 33 percent penetration there is huge headroom for growth, however unlike beauty category which is experiencing a massive wave of premiumization, one needs to be patient to see a similar trend in this category.
What's holding Indian women back from trying new feminine hygiene brands? Take a look at the insights from our Survey on Smytten Pulse. Want more specific findings relevant to your category? Launch your survey on Smytten Pulse today: https://lnkd.in/efva9fhK #SmyttenPulse #Smytten #ConsumerResearch #ConsumerInsights #FeminineHygiene
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"💄✨ Unveil the truth behind the glamour! " Our latest blog delves into the journey of women navigating through the maze of unhealthy beauty standards in the online beauty industry. Click the link https://wix.to/xMjWvcy to join the conversation and redefine beauty norms. #EmpowerWomen #BeautyStandards"
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Would you give up a year of your life to have a better body and the so called ideal look? In its 2024 global report, Dove found two in five women would give up a year of their life to achieve an ideal look or body. The study shows that while beauty ideals have diversified over the years, the checklist is growing and impossible to meet – from looking healthy (79%) to also being slim (71%), having a small waist (66%) while also being curvy (55%). Two in three women believe that women today are expected to be more physically attractive than their mother's generation was. Read more @ https://lnkd.in/g--9-pQH Dove Unilever International Council on Active Aging #beauty #activeaging #seniors #olderadults
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Our festive fever has paid off! 🙌🏼 Celebrating a spectacular revenue of ₹16.2 Lakhs and an impressive ROI of 18.8, all while keeping spends to just ₹85,521 for a women's ethnic wear brand. Here’s to even bigger numbers ahead! 🥳 #RetentionMarketing #EmailMarketing #WhatsappMarketing #REengageMedia
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💫 Embracing African Hair Realities: Empowering Women Through Authenticity 💫 Let's talk about a reality that often goes unnoticed: many African women have yet to experience the true beauty and versatility of their natural hair. For too long, societal norms and beauty standards have dictated what is deemed acceptable, leaving countless women feeling disconnected from their roots – literally. But it's time for a change. At Amari Hair Care, we believe in celebrating the diversity and uniqueness of African hair. We understand the journey of self-discovery and empowerment that comes with embracing one's natural hair texture, whether it's coils, curls, kinks, or waves. We recognize the barriers that exist, preventing women from fully embracing their hair – from lack of education and access to quality products to societal pressures and misconceptions. That's why we're committed to breaking down these barriers and creating a space where every woman feels seen, heard, and empowered to embrace her natural beauty. Through education, advocacy, and access to premium hair care products specifically formulated for African hair, we're on a mission to empower women to reclaim their narrative and experience the full spectrum of their hair's beauty. Join us in this movement of authenticity, self-love, and empowerment. Together, let's rewrite the narrative surrounding African hair and empower women to embrace their unique beauty, one strand at a time. #haircarenigeria #africanhaircare #haircareafrica #haircareproductsafrica
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ICYMI: a long but critically important, well-researched, and brilliantly written by Linda Villarosa for The New York Times that explores the marketing, use, social impact, and health consequences of hair relaxers for Black women. Please read and share. #socialdeterminantsofhealth #healthdisparities #racialdisparities https://lnkd.in/eE7VF5cX
The Disturbing Truth About Hair Relaxers
https://www.nytimes.com
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𝗪𝗵𝗮𝘁 𝗶𝘀 𝗶𝗻𝗰𝗹𝘂𝘀𝗶𝘃𝗲 - 𝘆𝗼𝘂𝗿 𝗯𝗿𝗮𝗻𝗱’𝘀 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴𝘀 𝗼𝗿 𝗷𝘂𝘀𝘁 𝗶𝘁𝘀 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻? Let’s consider the skincare industry where there’s a lot of constant buzz around inclusive skincare. Many skincare brands talk about how their products cater to ● Different skin tones ● Different skin types ● Different skin conditions ● Different age groups But what about skincare for all gender identities? You might wonder if there is even enough demand for skincare specially targeted at transgender people, to begin with. Well, you would be surprised. According to recent research, due to surgeries during the transition process, 3 out of 4 transgender people experience skincare issues such as ● Hormonal acne ● Dryness ● Sensitivity ● Scarring ● Hyperpigmentation And yet, there are not enough conversations about this in the mainstream media beyond the pride month. But Vaseline, with its mission to give everybody healthy skin, set out to take charge. They launched the first clinically-proven skincare product for trans women to address transition-related skincare issues. They co-created the transition body lotion with the community itself, over a span of two years. What’s really interesting about this is that the agency Vaseline was working with, was given only a communication brief, but they reverted with a product idea. And that led to this phenomenal inclusive creation that garnered 100% positive sentiment and increased the brand love. When you want your brand to be truly inclusive, don’t simply stop with ideating creatives and campaigns that promote inclusivity, integrate it into your products - that’s where the real impact occurs and that’s when people really feel seen and heard. Feel free to share your thoughts on this. #inclusivity #inclusiveproducts #brandstrategy
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Co-Founder and Director at J'adore Models @jessiejadore
5moIt’s so interesting learning more about this in our D&I committee 🙌