Co-Founder @ParcelPanel | Help E-com Brands Solve Post-purchase Issues | Order Tracking Solution | Protection | Shopify & Shopify Plus
📊 Let the Data Speak: The True Cost of WISMO Requests 📊 In the realm of customer support, WISMO (Where is My Order) requests often demand significant time and effort. According to data from Gorgias, let's break down the numbers to understand the financial impact: When customers reach out with WISMO queries, the manual labor involved in searching for answers and providing responses by your human team incurs the highest cost. Here's the breakdown: * Price of one ticket: Ranges from $0.18 to $0.40 * Customer support agent cost per hour: Approximately $30 * Working hours per day: 8 * Average number of tickets answered per day: 20 Calculating the labor cost of one ticket: ($30 * 8) / 20 = $14 This means that each WISMO request sets you back anywhere from $12.18 ($0.18 + $12) to $12.40 ($0.40 + $12). Now, let's put this into perspective with some real-world scenarios: Imagine your business processes 1,000 orders per month and receives 150 WISMO requests within that timeframe. In this scenario, you're shelling out a whopping $1,860 per month (150 * $12.40) just to address inquiries about order statuses. But the financial impact isn't the only concern. A queue filled with WISMO tickets also eats into your team's bandwidth and valuable time, diverting attention away from addressing other critical matters, such as responding to frustrated customer emails and tackling priority tickets like pre-sales inquiries or those from VIP customers. It's clear: while WISMO requests may seem innocuous at first glance, the hidden costs and operational implications underscore the importance of finding efficient solutions to streamline this process. But fear not, as Parcel Panel has the solution to resolve this issue for you effortlessly. How? DM me or stay tuned to find out. #ParcelPanel #Shopifyplus #Shopify #ecommerce #ordertracking #CustomerService #WISMO #CustomerExperience
