𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐍𝐞𝐞𝐝𝐬: 𝐌𝐚𝐱𝐢𝐦𝐢𝐳𝐢𝐧𝐠 𝐏𝐫𝐨𝐦𝐨𝐭𝐢𝐨𝐧𝐬 𝐚𝐧𝐝 𝐑𝐨𝐨𝐦 𝐔𝐩𝐠𝐫𝐚𝐝𝐞𝐬 𝐢𝐧 𝐇𝐢𝐠𝐡 𝐒𝐞𝐚𝐬𝐨𝐧 🌟🏨 When discussing today with one of my customers the different upsell possibilities during high season, we came to the conclusion that the primary goal for this summer is to understand and meet the needs of our guests. During the high season, when room availability is limited, leveraging tools and data effectively can help us not only cater to our customers but also learn about their preferences. 𝐏𝐫𝐨𝐦𝐨𝐭𝐢𝐨𝐧𝐬 𝐚𝐧𝐝 𝐒𝐩𝐞𝐜𝐢𝐚𝐥 𝐎𝐟𝐟𝐞𝐫𝐬📈🎁: By analyzing booking patterns and guest feedback, we can tailor promotions that appeal to different segments of our clientele. Offering special packages, discounts for longer stays, or themed experiences can attract more guests and fill rooms that might otherwise remain vacant. 𝐑𝐨𝐨𝐦 𝐔𝐩𝐠𝐫𝐚𝐝𝐞𝐬🛏️✨: Understanding which types of rooms are most popular can guide us in offering targeted upgrades. For instance, if we notice a high demand for rooms with a view or suites, we can promote these options to guests during check-in or through pre-arrival emails, enhancing their stay and increasing our revenue. 𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠 𝐟𝐫𝐨𝐦 𝐏𝐫𝐞𝐟𝐞𝐫𝐞𝐧𝐜𝐞𝐬📊💡: Even when availability is tight, we can gather valuable data. Track which promotions are most effective, which room types are booked first, and what additional services guests request. This information can help us refine our offerings and personalize future guest experiences. In the high season, every interaction with a guest is an opportunity to learn and improve. By focusing on promotions, special offers, and room upgrades, we can better understand our customers' needs and ensure their satisfaction, even when our resources are stretched. Let's use this busy period to gather insights, delight our guests, and prepare for even greater success in the future! 🌐🚀 #Hospitality #Hotelier #oaky #hoteltech #CustomerExperience #HighSeason #GuestSatisfaction #HotelManagement #RoomUpgrades #SpecialOffers #DataDriven
Irene Molina Sánchez’s Post
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