Dawn Wagenaar’s Post

ICYMI: The latest issue of the Marketer is available! 👏👏 In this issue of Marketer, we delve into the power of influence in the A/E/C industry, exploring how it shapes outcomes and drives success. Discover strategies to harness your influence effectively, channel your inner strategist, and learn how to transform yourself from pack mule to unicorn. Articles include: 🗞 Hot Trends in A/E/C by Scott Butcher, FSMPS, CPSM 🗞 Cheerleading and Coaching. You Need ’em Both. by Wally Hise, P.E., CPSM 🗞 Charting AI for AEC Marketers: Optimizing Utilization with Trends, Tools, and Tips lead by Doug Parker, FSMPS 🗞 Channel Your Inner Strategist: From Reactive to Pro by Dawn Wagenaar 🗞 How to Transform Yourself from Pack Mule to Unicorn by Janki DePalma, FSMPS, CPSM, LEED AP 🗞 The Importance of Taking Time Off by Jen Newman, FSMPS, CPSM 🗞 The Anatomy of an SMPS Volunteer: All-in with Heart, Mind, and Vision by Kathryn Ness, CPSM and Chuck Raymond, CPSM 🗞 Amplify A|E|C 2024: A Transformational Experience 🗞 SMPS Connections with Jack B Evans, PE and Julie Luers Evans, FSMPS Check out the new issue: https://bit.ly/4eh79FT #smps #marketer #influence

Check out this article by Dawn Wagenaar for increasing your strategic focus and influence within professional service firms. I like the tips about how to play to win with your plan. 😎 #strategist #influence https://lnkd.in/gYRRNdm6

Beyond just price, initial perceptions shape our customers decisions. From design to service, evey detail matters! Register now for our upcoming workshop "Realise the future of Sales with Neuromarketing" and unlock the secrets of consumer behavior! Leverage Professional & Management Development Training #salescoaching #marketing #bias #neuromarketing #training

What is Neuromarketing? Explores the fascinating world of neuromarketing, its techniques, applications, and ethical considerations, offering a deep dive into how businesses can harness the power of the brain to craft more effective marketing strategies. Read Complete at : https://lnkd.in/gdgJz6qs #marketing #strategy #business #ceo #learn #cmo #digitalmarketing #linkedin #learn

I once thought what could get me to that next level where tools... As I continued to reflect on the hole inside that was missing, I realized the thing that I craved was my golden ticket to my definition of success To build a sustainable lead flow, I didn't have to sit behind my desk and write content or pick a better tool for client acquisition. To be like those big companies, I had to do the one thing they now lack. Being human, building relationships, and looking at digital marketing as an extension of relationship building. I sat down with Bryan Kramer, Author of Human to Human and TED Conferences, to discuss branding, marketing, and AI in our new cast episode. Check the link in the comments ___________ What’s next? Well... you can do four things: 1 - Hit the 🔔 on my profile to be notified when I post. 2 - DM me to chat about all things brand, marketing, and personal growth-related 3 - Subscribe to our YT channel by searching Zach-colman@zach-colman 4 - View the link in the comments to connect #branding #gymbranding #rebrand #activeworkshop #brand #brandbuilding #strategyworkshop #brandstrategy #branding #strategy

🧠 8 Psychological Principles every marketer should know! From leveraging social proof to creating a sense of urgency, these strategies tap into human behavior to drive engagement and boost sales. Ready to unlock the secrets of the mind in your marketing efforts? 🚀 . . [ psychological principles, marketing, social proof, urgency, consumer behaviour, engagement, decision making, persuasive marketing sales strategies, human behaviour]  . . #TheIoTAcademy #edtech #education #MarketingStrategy #digitalmarketing #BrandEngagement

JOYful morning.☕“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov A word from our AI Image Representative, Imoye: 💼 Marketing Wisdom 💼 In today’s competitive landscape, success isn’t just about promoting your brand, it’s about connecting with your audience in meaningful ways. Great marketing is about understanding your customers’ needs, empowering them, and making them feel like they made the smartest choice. 💡 How are you making your customers feel today? Let's get anchored: 🙏🏾 This is my commandment, That ye love one another, as I have loved you. Greater love hath no man than this, that a man lay down his life for his friends. (John 15:12-13) #MarketingStrategy #CustomerExperience #CustomerFirst #SmartMarketing #BrandEngagement #BusinessGrowth #SalesStrategy #Storytelling #Inspiration #Marketing #Business #Leadership #DigitalMarketing #Faith #Jesus #AnchoredInChrist #AnchoredSouls #ArtificialIntelligence #AIImages #AIArt #Imoye #NarcisseTaplin #ProsperousNikki

Global brands use our platform to not only see what’s happening in their space but to also explore adjacent industries for fresh ideas they can make their own. The result? They're always ahead of the game. Here’s how Contagious IQ can help you: ➡️ Search by business objective — Whether you're defending market share or shifting perceptions, play detective and find the campaigns that solve your specific challenges. ➡️ Get inspired by breakthrough ideas — Explore case studies and categories outside your own and refine your positioning by turning your discoveries into new and exciting ideas for your brand. ➡️ Keeping up with trends — don’t just follow them, lead with them. IQ provides real-time updates on the latest marketing innovations and consumer behaviours. ➡️ Refine creative ideas — use our success stories, spotlights and talks as compelling proof for your next big idea and to hone your creative gut. ➡️ Guiding you step-by-step — Contagious IQ is packed with cutting-edge marketing research, in-depth strategy interviews, training and how-to guides to sharpen your strategy and even brief your agencies more effectively. Ready to see it in action? Launch your demo today: 🚀 https://hubs.li/Q02RlCxL0 #BrandStrategy #ContagiousIQ

Understand your value and focus! - BeKey #ValueProposition: In healthcare IT, understanding your value proposition is crucial for success. It involves identifying your unique strengths and capabilities that set you apart from competitors. #TargetAudience: Knowing your target audience is essential for effective marketing and communication. By understanding their needs and preferences, you can tailor your services to meet their expectations. #MarketResearch: Conducting market research helps you stay informed about industry trends, competitor strategies, and customer preferences. This information can guide your decision-making and help you identify new opportunities for growth. #BrandIdentity: Establishing a strong brand identity is key to building trust and credibility with your target audience. It involves defining your values, mission, and vision, and communicating them consistently across all channels. #FocusAreas ai.mediformatica.com #health #digital #healthtech #digitalhealth #healthit #healthcaretechnology @MediFormatica (https://buff.ly/3TeeGNZ)

An Organic Process should convert. 360 leads in one day 28% conversion to a sale Cold audience. #leadgeneration #profitability #laborhours #conversion #organic #roi #scalability #consulting #business #engineering #measurewhatmatters