IndieGameBusiness®’s Post

Davide Misani highlights that PR is not just about launching your game; it’s about shaping the long-term identity and reputation of your brand. Effective PR transforms a game from a simple release into a memorable, recognizable brand, emphasizing the importance of storytelling in building a passionate fan base. In a competitive market, a strong PR strategy can be your secret weapon, creating visibility, attracting media attention, and fostering lasting connections with players. It’s crucial to recognize that successful PR goes beyond mechanics; it’s about crafting compelling narratives that resonate with your audience. Watch full panel here: https://lnkd.in/eSG_feMs #IndieGameDev #IndieGames #GameDevTips #FYP

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