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You spent hours crafting the perfect piece of content. You hit publish and wait for the traffic to flow. But, nothing happens. 🤷♀️ What went wrong? → You missed one crucial step. 𝑪𝒐𝒏𝒕𝒆𝒏𝒕 𝒅𝒊𝒔𝒕𝒓𝒊𝒃𝒖𝒕𝒊𝒐𝒏. ➨ Simply put, content distribution is getting your content in front of the right people. ↳ Your content is a valuable asset. It's how you generate leads, bring in more customers and ultimately grow your business. But it's not enough to create good content anymore, you have to put it in the right places. ↳ Think of it like this: If a tree falls in a forest and nobody is there to hear it, does it make a sound? ➨ It's the same with your content. You can create the best content in the world, but if nobody is there to read it, what's the point? Content distribution reaches the users that matter most to you, which means you'll get traffic, leads, and more customers. → In fact, a good distribution strategy is what separates the best content creators from the rest. So if you want to learn the secrets of a successful content distribution strategy that will make your content stand out - look no further. All my personal favorite steps are here, ➨ in the newsletter below: https://lnkd.in/gCiXrAGD

Is your content hitting the mark, or just hitting the wall? We're all in the game of catching our audience's eye. But, it's a fine line between flooding their feed and striking the perfect chord. "Four Questions to Help You Balance Content Volume and Relevance" dives into this conundrum. It's not just about what you say; it's about making it matter. Imagine crafting content so compelling, it doesn't just scroll by—it stops them in their tracks. That's the sweet spot between volume and relevance. This piece from MarketingProfs isn't just insightful; it's a roadmap. A guide to asking the right questions to ensure your content resonates and drives conversions. Because at the end of the day, it's not about how much you say. It's about saying the right things to the right people at the right time. Ready to elevate your content game? Dive in here: [MarketingProfs Article](https://lnkd.in/gNmvSZRm) Let's create content that not only speaks to our audience but speaks for us. Check this out: https://lnkd.in/gNmvSZRm

Do you really need a content calendar? It might seem like extra work, but it's a game-changer. 💯 It brings consistency to your content marketing campaign. With a content calendar, you can map your ideas, align them with goals, and hit every deadline without stress. Start by identifying what type of content you want to post. Then build up a calendar that will clearly state what will be posted on which date. With this roadmap in hand, you’ll keep your audience engaged, your brand message unified, and your content strategy on track. You will never have to blindly wonder about what to post and when to post. ✅ Drop your thoughts in the comments ⬇️ or share 🔄 this post with your network.

Respect your audience while you are creating content. This means taking the time to craft content that is: - Thoughtful: Showing you care about their needs and interests - Well-edited: Free of errors and easy to read - Unique: Offering fresh perspectives or insights Content that lacks thought, is poorly written, or is generic, essentially disrespects readers by: - Wasting their time - Failing to engage them - Not providing value On the other hand, thoughtful content: - Builds a connection with your audience - Establishes trust and credibility - Generates leads and drives results By respecting your readers, you show that you value their time and attention, and that's what sets great content apart from mediocre content. https://bit.ly/4dNSZwh P.S. the above landing page might have a solution to your content struggles. DM me if you need more explaining

Do you really need a content calendar? It might seem like extra work, but it's a game-changer. 💯 It brings consistency to your content marketing campaign. With a content calendar, you can map your ideas, align them with goals, and hit every deadline without stress.  Start by identifying what type of content you want to post. Then build up a calendar that will clearly state what will be posted on which date. With this roadmap in hand, you’ll keep your audience engaged, your brand message unified, and your content strategy on track.  You will never have to blindly wonder about what to post and when to post. ✅ Drop your thoughts in the comments ⬇️ or share 🔄 this post with your network.

On Saturday I got 8,053 impressions without posting. Why? Evergreen content. Evergreen content is content that: - Stays fresh for longer. - Resonates year-round. - Doesn't rely on current events. Two of my posts from previous weeks had been re-shown on the feed. Generating 8,000 extra impressions without me even logging on... Posting a variety of content is the key to building a successful personal brand. Evergreen content needs to be part of your strategy. p.s. Evergreen content is much easier to repurpose!

It is often said that we learn more from our failures than our successes. This means when our content strategy fails, it's vital to determine why. Easier said than done? There are common reasons your content strategy may not be working. Whether it is due to not sticking to your target audience or a miscommunication between strategists and writers, your content strategy should always be flexible, ready to adapt to the data, and consistently deliver value to your audience.

Hmmm...... I honestly don't know how to talk about this one item of my Content Marketing strategy It is long and has so many children of it's own. That is my Content system It is basically a system for my Content (I know this definition is kinda of dumb🤭) Let me explain better.... It is a system I created for all my content to ensure consistency and easy workflow (I hope you actually understand what I'm trying to say) Here's my Content system (maybe it will give you a better understanding): 1. Every Content goal 2. Content promotion 3. Content calendar 4. Content roadmap 5. Thumbnail style 6. Video structure 7. Editing style As you can see, it covers every process from start to finish. From each Content goal to editing to posting Posting. Honestly, this makes content creation super easy for me. You should have one to make your workflow seamless. PS: my fellow Content Marketers, What do you think about my Content system 😩🌚

Reinventing the wheel is overrated—polishing what you already have is the game-changer. Fresh content ideas? I see this challenge everywhere: Feeling drained while trying to keep your audience engaged Multiple responsibilities without enough time for creativity Missing chances to connect with your ideal audience truly But there’s a smarter way to handle this. The answer? Repurposing. You don’t need to reinvent the wheel every time. That content you’ve already created? It’s gold. Here’s how you can repurpose your best-performing content: 1️⃣ Video Script: Break down the key points into a short, engaging video. 2️⃣ Infographic: Highlight the standout ideas in a visually stunning way. 3️⃣ Text Post: Simplify your message into a concise, impactful write-up. 4️⃣ Newsletter: Expand and repackage your content to provide maximum value. The result? A streamlined system that saves time and boosts creativity A consistent presence across multiple formats A way to truly showcase your expertise from all angles I’ve broken down this process in my newsletter. I’m sharing step-by-step tips to make this work for you. [ https://lnkd.in/dTc-zGQK ] P.S. Do you repurpose your content? What’s your favorite method? ♻️ Share this if you know someone who could benefit from smarter content creation!

Believe it or not, a great way to generate leads is to actually withhold some of your most valuable content pieces and turn them into gated content. Here's how to create the best strategy for your business: https://hubs.ly/Q02FWrBG0