Grant Horvath’s Post

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Enterprise AE at Polly | SaaS | 4x Top Producing AE | 2x First Sales Hire

How to add value when you're an AE selling into a new market: Sit in on as many calls as you can. - Implementation Meetings - Conversations with Prospects - Customer Success Calls Document all of the success, failures, and best practices. Package up that knowledge into digestible: - Emails - Videos - Posts - One Pagers - Cold Call Scripts Include a CTA to set up a 'free consultation' with your solutions team. Release that valuable content weekly to set a regular cadence. -- Remember, companies spend $25,000+ to join communities to connect with other professionals in their industry and share information. If you can condense that information and spread it... You're adding a ton of value even if you're not an expert.

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