Harry Goldberg’s Post

Thank you to the LifeX team for hosting me as an expert panelist during last night’s discussion, "Defining the Problem & Stakeholders." As the first externally-facing session for the new startup cohort, teams were asked to present the following elements for panelists' feedback: ✔ The core problem companies were addressing ✔ Relevant stakeholders, roles, and pain points ✔ Why stakeholders were motivated to engage with new solutions The best next step all cohort teams can take in the coming months is to deepen their understanding of stakeholders’ needs, ways of working, and expectations. A few things for teams to keep in mind, as you pursue formal market research: ⭐ Work to understand how your target customers are solving the problem today. Some customers will be using marketed solutions, but others will be getting by with established processes. Use this context to understand the remaining unmet needs to be addressed, and how your solution fits in. ⭐ Dedicate research time to developing your understanding of both your target solution buyers and users. So many teams anchor decisions on their buyers, and too little time is spent solving for how users will engage with and evaluate solutions. Both are needed for commercial success. ⭐ Document and refine your core assumptions for each stakeholder group as you conduct discussions. Set aside time to discuss these insights across your team, and align on product, commercial, and other implications. (Document implications, too, please, so you all can stay on the same page!) Looking forward to staying engaged as you all move forward, and please feel free to reach out at any time. Big thanks to Kelly Collier and Megan Butler for the invitation, and to my co-panelists, Mark Collins and Lindsey Snyder. See you again soon! #lifex #startups #lifesciences #accelerator #stakeholders #product #commercialization #marketresearch -- Hi, I’m Brittany Ryan, Founder & Principal at Sunrise Advisors. I serve as a fractional commercial executive to health tech startups, venture capital firms, and venture-building teams. I'm a big proponent of thoughtful market research design and implementation, and would love to help your organization engage your stakeholders more effectively as you develop and commercialize your solutions. You can reach out to me here or at [email protected]. Thanks!

What does it take to succeed in Health Tech? At our recent Health Tech Accelerator, we asked our participating startups what the most valuable lesson from the programme was. Here are some snippets of what they shared! 💡 “Telling a good story is essential”. Storytelling is a powerful tool for forging emotional connections, building trust, and differentiating your brand. A compelling narrative helps connect your ideas to the real-world challenges they aim to solve. 💬 “It's okay to just walk up to someone and ask them a question”. Break out of your comfort zone. This can open unexpected doors. Building relationships with peers, mentors, and investors isn’t just an advantage, it is a necessity. In a space as dynamic as health tech, your network can be your most valuable resource. ⏱️ "Sometimes the best thing to do is to delay revenue. That’s something I hadn’t thought about." Balancing short-term gains with long-term strategy is key. For startups, focusing on growth and perfecting the product before prioritizing revenue can pave the way for lasting success. We're proud to support these startups on their journey and can't wait to see what they'll achieve next.

𝗦𝘂𝗿𝘃𝗶𝘃𝗮𝗹 𝗼𝗳 𝘁𝗵𝗲 𝗙𝗼𝗰𝘂𝘀𝗲𝗱! 🔎 Recently, I discussed what to focus on when setting up and running a venture clienting unit as you can lose focus easily in the world of startups and new technologies - I'd like to discuss these 3 major take aways with you: 1️⃣ 𝗙𝗼𝗰𝘂𝘀 𝗼𝗻 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀, 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗮𝗻𝗱 𝗶𝗺𝗽𝗮𝗰𝘁! Success demands a strong interface with business units and the company's overall strategy. By focusing on the impact for the company and making it measurable via KPIs, venture clienting provides a deep understanding of challenges and supports along the way - focusing on measurable, effective and powerful collaborations. 2️⃣ 𝗗𝗼 𝗡𝗢𝗧 𝗳𝗼𝗰𝘂𝘀 𝗼𝗻 𝗻𝗮𝘆𝘀𝗮𝘆𝗲𝗿𝘀! Don't waste your time on trying to convince internal naysayers - they will have a problem for all of the solutions you provide. Focus on the stakeholders supporting you: Once, you've walked your talk and showed the added value, former naysayers come of their own accord anyway. 3️⃣ 𝗙𝗼𝗰𝘂𝘀 𝗼𝗻 𝗻𝗲𝘁𝘄𝗼𝗿𝗸 - "𝗶𝘁 𝘁𝗮𝗸𝗲𝘀 𝗮 𝘃𝗶𝗹𝗹𝗮𝗴𝗲 𝘁𝗼 𝗿𝗮𝗶𝘀𝗲 𝗮 𝘀𝗼𝗹𝗶𝗱 𝘃𝗲𝗻𝘁𝘂𝗿𝗲 𝗰𝗹𝗶𝗲𝗻𝘁𝗶𝗻𝗴!" Establish connections within the company to identify relevant problems and ensure startup solutions adoption, get ambassadors on board who support you informally across the business units. A solid external network ensures to tap also upon the unknown sectors of interest and get you in contact to interesting opportunities. So, while building an internal network, also focus on building a network of startups, other corporates and investors in order to get (and give) best insights. The list could go on and on: @ 𝗮𝗹𝗹 𝘃𝗲𝗻𝘁𝘂𝗿𝗲 𝗰𝗹𝗶𝗲𝗻𝘁𝗶𝗻𝗴 𝗲𝘅𝗽𝗲𝗿𝘁𝘀 𝗮𝗿𝗼𝘂𝗻𝗱: 𝗪𝗵𝗮𝘁 𝘄𝗼𝘂𝗹𝗱 𝘆𝗼𝘂 𝗮𝗱𝗱, 𝘄𝗵𝗲𝗿𝗲 𝗱𝗼 𝘆𝗼𝘂 𝗱𝗶𝘀𝗮𝗴𝗿𝗲𝗲? 🤩 #Innovation #VentureClienting #BusinessStrategy

The Story Behind the Name: BrainBites A name is more than just a label—it’s the essence of a brand and the first impression that stays with people. Finding the new name for our company wasn’t easy, and BrainBites didn’t come to us overnight. Here’s how it happened. Originally, we were known as Prönö, a platform focused on connecting startups with the right experts and advisors. However, as our platform evolved to serve companies other than just startups, and our ambitions grew to serve a global audience, we realized that our name needed to reflect this international expansion. The name BrainBites was inspired by a comment about how our platform allowed people to “grab little bites of skills.” This idea of “bites” captured our ability to offer the precise expertise organizations need, whether for a consulting session or a permanent role, while “brain” highlights our focus on top-tier talent and executives. BrainBites perfectly encapsulates our mission: delivering the right minds to the right roles, making recruitment smarter, faster, and more global. As we continue to grow, we’re proud to be the first AI-powered executive search platform in the Nordics, and possibly the first globally. #BrainBites #NewName #ExecutiveSearch #Innovation #GlobalGrowth

🚀 Startup Evolution Over the Last 4 Years. You definitely have to know this! The past four years have seen significant shifts in the startup landscape, especially in technology, healthcare, and sustainability sectors. Innovations are accelerating, and the number of success stories is growing, making this era particularly exciting for analysis 🛜 🔍 What Sales Managers Should Look for in Promising Startups As a sales manager scouting for promising startups to partner with or invest in, focus on several key aspects: 🔝 Product Innovation - How unique is the product in the market? 🔝 Team Dynamics - How skilled and cohesive is the team? 🔝 Market Potential - What is the market size and its potential for growth? 🔝 Financial Stability - Does the startup have a stable revenue source and sound financial indicators? 🔄 Today’s Startup Life Cycle The life cycle of startups today can be broadly divided into: 🎯 Pre-launch Phase: Market research, product development, and initial testing. 🎯 Launch: First sales, active customer acquisition, and initial scaling. 🎯 Growth: Market expansion, sales increase, and process optimization. 🎯 Maturity: Market stabilization and possibly beginning international expansion. This post aims to share insights on current trends in the startup world and discuss how sales managers can use this information to spot the most promising projects. Join the conversation and share your views or ask questions, so together we can discover new opportunities and uncover potential for growth and innovation! 🌟 #StartupGrowth #Innovation #SalesManagement #StartupLifeCycle #MarketTrends

We're excited to introduce the dynamic lineup of eight innovative startups and their visionary leaders who will be joining us for Engage’s Cohort 13: Andrew Levy, CEO of AdPipe Connor Offutt, CEO of Aetos Imaging Daniel Betts, PhD, MBA, CEO of Blue Frontier, Inc. Cody Coleman, CEO of Coactive AI Juan Luis Betancourt, CEO of Humantelligence Inc. Sasha Seymore, Co-Founder & COO of Learn to Win Sarah J. Rodehorst, CEO of Onwards HR Animesh Koratana, CEO of PlayerZero These additions to the Engage family are pioneering solutions in the future of work, customer experience, data analytics, supply chain & logistics, and clean energy sectors. Over the next ten weeks, these teams will join the Engage Network and go through our unparalleled Engage Launch Program. This program connects them with a distinguished community of 14 global enterprise organizations and a leading university. We're proud to count Chick-fil-A Restaurants, The Coca-Cola Company, Cox Enterprises, Delta Air Lines, Georgia Pacific, Georgia Institute of Technology, Goldman Sachs, The Home Depot, Honeywell, Inspire, ICE/NYSE, Invesco US, Invest Georgia, Southern Company, Tech Square Ventures, Wellstar Health System, and UPS among our esteemed partners. Our corporate partners are looking forward to engaging with these startups and exploring use cases to drive innovation and transformation within their organizations. Exciting highlights about Cohort 13: 💰 Our startups have collectively raised $152M in funding. 🌎 Six of our companies are based in the Super South, with four in Georgia and two in Florida. 🎉 Our founders are not just innovative but also fascinating individuals, including an ultra-marathoner, salsa dancer, and world traveler (50+ countries). We're thrilled to embark on this journey with our new cohort of founders. Join Engage and our corporate partners in warmly welcoming these startups and their talented teams as they kick off Cohort 13!

**Could an AI be the key to unlocking your next big professional opportunity? 🤖✨** In a world where networking can feel daunting and sometimes overwhelming, Boardy is changing the game. This innovative AI-powered platform takes a refreshing approach to professional networking by introducing users to potential connections through engaging phone calls. Imagine getting tailored introductions that enhance your career trajectory without having to navigate through crowded events or endless email threads. Launched with a promising $3 million pre-seed funding, Boardy’s mission revolves around simplifying how professionals meet the right people. Whether you’re seeking mentorship, partnerships, or simply wanting to expand your sphere of influence in diverse industries, Boardy stands ready as your digital wingman. Users interact directly with Boardy via phone calls, enabling personalized experiences that highlight their unique skills and aspirations before connecting them with like-minded individuals across various fields. This process not only fosters collaboration but also builds authentic relationships in real-time—an invaluable resource for entrepreneurs and corporate innovators alike. According to recent findings shared by TechCrunch, these spontaneous conversations have led many users to breakthrough moments in their careers or startups due to unexpected connections made possible by Boardy's intelligent matchmaking capabilities. The startup space is more competitive than ever! Now more than ever businesses need effective ways of discovering fresh talent and innovative ideas that drive growth. With tools like Boardy on our side aiming at connecting startups with seasoned professionals, traditional networking can finally take a backseat—say goodbye to awkward small talk! Why struggle through inefficient methods when you could leverage AI’s potential? Those looking for innovation-driven collaborations should consider booking an introductory call soon! Are you ready to revolutionize the way you network? Dive in today and let Boardy guide you toward meaningful connections that could change the course of your career! Connect with startups to drive your corporate innovation 🚀 Book a meeting! https://lnkd.in/dFYwmbHq #AI #Networking #Innovation #Startups #TechCrunch #CorporateCulture #Entrepreneurship #ProfessionalGrowth #CareerDevelopment #BusinessConnections For more details visit: https://lnkd.in/dRGrqqAJ

Securing funding feels like winning the lottery, right? But what happens next? 🤔 As a healthtech growth strategist, I’ve observed that while securing funding is a significant milestone, it often introduces new challenges rather than resolving all issues. The journey from investment to sustainable revenue is rarely straightforward. 💡 𝐂𝐨𝐧𝐬𝐢𝐝𝐞𝐫 𝐭𝐡𝐞𝐬𝐞 𝐤𝐞𝐲 𝐢𝐧𝐬𝐢𝐠𝐡𝐭𝐬: 𝐅𝐮𝐧𝐝𝐢𝐧𝐠 ≠ 𝐒𝐮𝐜𝐜𝐞𝐬𝐬: While funding can fuel growth, it doesn’t automatically translate to profitability. Strategic planning and execution are crucial. 𝐆𝐨-𝐓𝐨-𝐌𝐚𝐫𝐤𝐞𝐭 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲: Many startups struggle with effectively bringing their product to market. A well-defined strategy can differentiate between scaling up and stagnation. 𝐒𝐚𝐥𝐞𝐬 𝐂𝐲𝐜𝐥𝐞𝐬: Lengthy sales cycles can drain resources and delay progress. Streamlining these processes is essential for rapid growth. 𝐌𝐚𝐫𝐤𝐞𝐭 𝐏𝐨𝐬𝐢𝐭𝐢𝐨𝐧𝐢𝐧𝐠: Even the most innovative products can falter without proper market positioning. Understanding your competitive landscape and customer needs is vital. 💡𝐏𝐫𝐨 𝐓𝐢𝐩: Focus on building a predictable revenue model early on. This involves not just acquiring customers, but retaining them and ensuring consistent cash flow. Navigating these challenges requires more than just capital; it demands strategic guidance and a robust framework. That’s why I’ve developed the “12 Week Growth Sprint” program. It’s designed to provide healthtech startups with the tools and insights needed to convert funding into sustainable growth. If these insights resonate with you and you’re looking for a structured approach to overcoming these hurdles, book a call and let’s connect. Together, we can explore how to turn your funding into lasting success. #HealthTech #StartupGrowth #FundingChallenges #RevenueGeneration #MarketStrategy #BusinessInsights

🚀 Exciting News from Incrementum! 🚀 We are thrilled to announce the launch of our latest service, Virtual Assistants! 🎉 Our virtual assistant services are specifically tailored for Founders and busy executives. After working with some of the leading startups in Hong Kong and APAC over the past 3 years, we understand the unique challenges and demands that come with leading a startup, and our goal is to help you streamline your operations and focus on what you do best – innovating and growing your business. With Incrementum's Virtual Assistants, you can delegate tasks such as: ✔ List building 📋 ✔ LinkedIn post creation & management 📈 ✔ Email management 📧 ✔ Cold email crafting ✉️ ✔ Copywriting ✍️ ✔ Basic accounting 💰 ✔ Lead prospecting 🔍 ✔ Cold calling 📞 ✔ Outreach 🌐 Our virtual assistants are skilled, efficient, and ready to support your journey towards success. Imagine having more time to strategize, create, and lead your team, knowing that your day-to-day tasks are in capable hands. Join us on this new venture and let's make your startup dreams a reality. For more information, visit our website or reach out directly. Let's elevate your startup together! 🔎 www.incrementum.biz #Incrementum #Incermentum’sVirtualAssistants #StartupSuccess #Innovation #Entrepreneurship #BusinessGrowth

📚 👓 Have a read of Forbes' latest article on corporate-startup #collaboration. "Success comes from offering corporates something they don’t already have that brings value to their business." https://lnkd.in/ePB8Qq2s ❓How do you think startups can show that value the most? Use the comments below to share your thoughts and start the conversation. 1️⃣ Identifying the decision-maker 2️⃣ Credibility and visibility 3️⃣ The value for corporates 4️⃣ Proactive outreach 5️⃣ ... Something else? 🔔 Are you a startup looking for an opportunity to partner with big business? Don't forget that TODAY is the deadline for 🤖 ITHM's ScaleAI Programme ➡️ https://lnkd.in/d4Wsvid7