year 1 art basel - in the books. Part 2 - STUNT. in high school and college, I worked at the michael c. carlos museum at emory university in atlanta. while there, i was lucky enough to see all kinds of art exhibits come and go, including antiquities from greece, rome, egypt, and tons of other places. i think i prolly spent more hours in that museum than school - trying to earn money to blow on house records. i became obsessed with how much time people spend looking at art. while it took me only seconds, the deep dives of others always struck me as so interesting. what i saw and what others saw was completely different. fast forward - it's year 1 of my run at Lucky Beverage Co. as cmo and i definitely wanted to play with the idea of - "what is art?" for art basel. a dumb ass banana sold. famous people's air gets sold online. farts get sold - maybe not as art, but you get the point. so - why not trash? let's take all the garbage/items found around miami and sell it for a good cause. we're matching every dollar sold and donating an additional monetary amount via DonorsChoose to a local arts school/program in miami. each of these pieces is a 1:1. found in miami. curated in miami. and brought you to for the low low price of $13, to upwards of $13K for a limited edition lucky energy can with playmate lipstick. other art pieces in this 34 piece collection include: "no diddy oil" "baby maker" "used bra (unknown size)" "social security number" and much more. we also canvassed the city with 10 bus shelters from OUTFRONT Media and had a digital truck mobbing around miami. but, while we were execution mode on this idea last week, i saw the homie Justin Gignac's work of selling nyc garbage in cool lucite boxes for the first time. he's been doing this since 2001 and i just want to pay respect to Justin. as soon as I saw his post last week, I hit him up, cuz the lack thing i want to do is bite someone's idea. he did it first and sold out nyc garbage boxes several times over. 🙏🏽 anyways, thanks for listening. art at artbaseltrash.com - buy some for the kids. much love to the homies Jordan Zwang Alex Lang Sergio Navarro on grinding this one out in less than 2 weeks. jordan game 6 type performances. #atbasel #cpg
Brilliant!
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1wTrash after all is a resource we identify as waste, this changes that