GUURU Solutions’ Post

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In an interview, our Head of Marketing, Jutta Stienen, emphasizes the unique value of live community interactions in distinguishing exceptional brands from those relying on generic AI-generated content. "Sharing passion creates a powerful emotional connection that binds customers to a brand," Jutta explains. "Shoppers can connect with the brand's most loyal customers to know how they use a product, their experiences with it, and ultimately gaining live social proof." This interview was conducted as part of our participation in the E-Commerce Berlin Expo Award, where we won in the category #BestCustomerCommunication. Read the full interview here 👇 #community #sharingpassion #ecommerce #human #liveadvice

E-commerce Germany Awards Interviews: GUURU Solutions - E-commerce Germany News

E-commerce Germany Awards Interviews: GUURU Solutions - E-commerce Germany News

https://ecommercegermany.com

Jutta Stienen

Community Advice | Bringing passion to online stores | Avid cyclist

5mo

Thank you E-commerce Germany Awards for giving me the opportunity to showcase how live community advice can differentiate brands aiming for unique customer relationships. Live exchanges between passionate, like-minded individuals are such a powerful way to experience a brand!

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