Groupement des Annonceurs du Maroc GAM’s Post

📊 𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐭𝐡𝐞 𝐆𝐫𝐨𝐰𝐭𝐡 𝐓𝐫𝐞𝐧𝐝𝐬: 𝐆𝐂𝐂 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐌𝐚𝐫𝐤𝐞𝐭 (2024-2030) 🚀 🔍 𝐌𝐚𝐫𝐤𝐞𝐭 𝐈𝐧𝐬𝐢𝐠𝐡𝐭: The 𝐆𝐂𝐂 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐌𝐚𝐫𝐤𝐞𝐭 is set to experience a robust 𝐂𝐀𝐆𝐑 𝐨𝐟 𝐚𝐩𝐩𝐫𝐨𝐱𝐢𝐦𝐚𝐭𝐞𝐥𝐲 9.42% during the forecast period of 2024-2030. This surge is attributed to the continuous investments in digital infrastructure, fostering a dynamic environment for digital advertising in the region. 💡 𝐊𝐞𝐲 𝐌𝐚𝐫𝐤𝐞𝐭 𝐃𝐫𝐢𝐯𝐞𝐫𝐬: The significant budgets dedicated to digital transformation in the UAE and Saudi Arabia, coupled with the growing internet penetration across the GCC region, stand as primary catalysts for the market's upliftment during 2024-2030. 🌐 𝐌𝐚𝐫𝐤𝐞𝐭 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐲: Opportunities abound in the adoption of data-driven digital advertising, allowing for highly targeted and personalized campaigns that maximize ROI and enhance overall effectiveness in engaging with the audience. 📈 𝐌𝐚𝐫𝐤𝐞𝐭 𝐓𝐫𝐞𝐧𝐝: The increasing acceptance of voice search and voice advertising is shaping the trajectory of the 𝐆𝐂𝐂 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐌𝐚𝐫𝐤𝐞𝐭, paving the way for new ad formats designed for voice-enabled devices. 📌 𝐌𝐚𝐫𝐤𝐞𝐭 𝐒𝐞𝐠𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧 𝐈𝐧𝐬𝐢𝐠𝐡𝐭: Real-Time Bidding (RTB) dominates the trading platform segment, while Small and Medium Enterprises (SMEs) are expected to lead the market based on enterprise size during the forecast years. 🌍 𝐑𝐞𝐠𝐢𝐨𝐧𝐚𝐥 𝐏𝐫𝐨𝐣𝐞𝐜𝐭𝐢𝐨𝐧𝐬: Growth prospects in the 𝐆𝐂𝐂 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐌𝐚𝐫𝐤𝐞𝐭 are particularly prominent in Saudi Arabia, showcasing significant potential for market expansion and innovation. 📈 𝐒𝐭𝐚𝐲 𝐀𝐡𝐞𝐚𝐝 𝐨𝐟 𝐭𝐡𝐞 𝐂𝐮𝐫𝐯𝐞: Harness the actionable insights from our comprehensive 𝐆𝐂𝐂 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐌𝐚𝐫𝐤𝐞𝐭 Report, empowering businesses to make informed decisions, identify emerging opportunities, and keep pace with the evolving market landscape. 🔗 [𝐕𝐢𝐬𝐢𝐭𝐞 𝐖𝐞𝐛𝐬𝐢𝐭𝐞 - https://lnkd.in/gtizcZiT] #GCCDigitalAdvertising #MarketResearch #DigitalTransformation #AdvertisingTrends #GCCMarketAnalysis #DigitalStrategy #MarkNtelAdvisors

The value of Ad spending in 2024 is projected to reach its peak 👏 Gulf Digital is here to help you make an impression in this field and reach the maximum number of leads. through ad spending. It's the digital era, and digital marketing globally is the top revenue-generating field. Gulf Digital is here to help you make an impression in this field and reach the maximum number of leads through ad spending. It is the digital era, and digital marketing globally is the top revenue-generating field. Get in Touch with us to know more. .. .. .. #GulfDigital #gulfdigitalagency #gulfdigitaladvertisements #DigitalMarketing #dubailife #marketingagency #marketingtips #uaebusiness #digitalmarketing #dubaibrands #marketinguae #marketingsolutions #uaemarketing

'In today's competitive market, having an online presence is crucial for organizations to stay relevant and reach a wider audience. An online business allows for greater visibility, accessibility, and the opportunity to engage with customers in real-time. Through e-commerce platforms and digital marketing strategies, organizations can boost sales, build brand credibility, and stay ahead of the competition. #aariztech #bahrain #ksa #digitalmarketing #DigitalTransformation #OnlinePresence

🚀 Just got back from an amazing Mastermind session in KSA! I had the privilege of sharing insights on conversion optimization and AB testing with top e-commerce and service experts. Here's a quick takeaway: Focus on Principles: The fundamentals of conversion optimization haven't changed in decades. Understanding your target audience deeply is key. Engage with Your Audience: Get into real conversations with your target audience. Use tools like user recordings and heatmaps to understand their behavior. Prioritize Based on Research: Spend 80% of your time on thorough research. Know your audience better than they know themselves to create compelling copy and headlines. Value and Trust: Build authority and trust through your content. Educate and provide value to your audience to foster long-term relationships. Let's keep pushing the boundaries of what's possible in digital marketing! 🚀 #ConversionOptimization #DigitalMarketing #Ecommerce #ABTesting #CustomerEngagement

Maximize Your TikTok Shop Performance! Are you ready to scale on TikTok Shop? Our team specializes in: 📈 Marketplace setup & product sourcing 🎯 Optimized product listing and search 💥 Effective ad strategy Let’s work together to make your TikTok Shop stand out and drive more sales! #TikTokShop #EcommerceGrowth #ProductOptimization #AdStrategy #Marketplace #DigitalMarketingAgency #Dubai #DigitalMarketing #BrandAwareness #salesmarketing #marketingagency#odyssey #odysseymarketing #digitalmarketinguk #seouk #seouae #seodubai #localseodubai #brandmarketinguk #marketingstrategy24

dentsu reveals findings of largest of its kind cross-platform Arabic Attention study in ‘Unlocking the Currency of Attention KSA’ report. The research, conducted in partnership with Lumen Research, Teads, and Snapchat, aims to help advertisers move from views to attention and from impressions to impact. By baking the data into dentsu’s proprietary planning tools the agency plans to leverage the currency of attention to revolutionize the way advertising campaigns are planned and success measured. The research reveals several insights that challenge conventional wisdom about advertising measurement metrics: 👉 Viewable Does Not Equal Viewed: The study emphasizes that an ad being ‘viewed' does not guarantee it has been viewed. The research found that viewability rates in the MENA region are approximately 5% lower than global norms, with some platforms showing significant discrepancies between viewable and actual viewing rates. 👉 Longer Viewable Times Enhance Ad Viewing: The data revealed that longer viewable times correlate with increased ad viewing. However, this relationship is not uniform across all platforms. For example, even though one platform had an average viewable time of 15.1 seconds, ads were only viewed for approximately 33% (5.3 seconds). 👉 Initial Exposure Matters: Attention levels are notably higher before the skippable option is available, suggesting that advertisers should focus on capturing consumer attention during the initial moments of ad exposure. This insight indicates that the first few seconds of an ad are crucial for engagement. 👉 Attention Over Viewability: The research shows that attention measurement has 1.4 times greater explanatory power over brand recall than traditional viewability metrics. This underscores the need for advertisers to plan campaigns that prioritize user engagement rather than just viewability. 👉 Creative Elements Matter: Attention levels varied significantly between the brands studied, indicating that ad creativity such as visual appeal and emotional connection plays a critical role in capturing viewer attention. 👉 Effective Brand Cues: Ads that delayed brand presentation required longer viewing times to achieve similar recall than those that introduced brand cues early. Ads that introduced brand cues early were more effective in building recall. At Cyber Gear, we not only follow best practices for the web, we create them! #saudiarabia #bestpractices

Is your Saudi business ready to thrive in the digital age? In today's fast-paced market, staying ahead means more than just having an online presence. It's about reaching your audience where they are, speaking their language, and building lasting connections. At Cush Digital, we understand the unique dynamics of the Saudi market and are here to help you elevate your digital marketing strategy. Why upgrade your digital marketing with Cush Digital? - Localized Expertise: We tailor strategies that resonate with Saudi audiences, respecting cultural nuances and local trends. - Cutting-Edge Solutions: From SEO to social media marketing, we offer innovative approaches that drive real results. - Proven Success: Our track record speaks for itself—helping Saudi businesses grow and succeed in a competitive landscape. Don't let your business get left behind. Discover how a digital marketing upgrade with Cush Digital can transform your brand’s presence and boost your growth. Ready to make the change? Let’s discuss how we can help you achieve your goals. Reach out to us today! #CushDigital #DigitalMarketing #SaudiArabia #BusinessGrowth #Innovation #MarketingUpgrade

🚀 MENA Digital Advertising: A $6.25B Opportunity for Saudi's Digital Economy The latest IAB MENA report reveals our region's digital advertising spend reached $6.25B in 2023, growing 13.6% YoY and ranking among top 5 EMEA markets. While impressive, this expanding digital wealth largely flows to foreign ad networks and platforms. This rapid growth, dominated by video (50%) and seeing search surge by 18%, presents a clear imperative to develop national Ad Tech capabilities. By building local ad tech infrastructure, we can: • Capture and retain a larger share of this growing market within our economy • Ensure data sovereignty and protect valuable consumer insights • Create high-skilled jobs and foster technology innovation • Better serve our unique market needs and cultural context As our digital advertising market continues its double-digit growth, building national ad tech capabilities isn't just an option – it's a strategic imperative for Saudi Arabia's digital future and Vision 2030. #SaudiDigitalEconomy #AdTech #Vision2030 #MENA #DigitalTransformation #SaudiArabia

🎯Case Study: 5,996 iGaming Conversions with Social Traffic Curious how a media buying team achieved such success in a challenging niche? Our latest case study breaks it down with: - Key traffic sources - Peculiarities of iGaming campaigns in South Africa and Nigeria - Creatives that stood out - Testing and optimization strategies 👉 Explore the details at https://bit.ly/3Yyqbmo and join our Telegram chat to discuss with fellow affiliates: https://lnkd.in/gzxQksU #iGaming #AffiliateMarketing #Advertising #SocialTraffic #PropellerAds #MediaBuying

Check out my Dijital Pazarlama ve Sosyal Medya Sertifika Programı digital certificate issued by Kadir Has Üniversitesi via Sertifier! #sertifier #digitalbadge #digitalcertificate #digitalcredentials #digitalmarketing