Grey London’s Post

Last month we posted about how we were able to miraculously shoot 41 Shots on set for Root Beer Club to get 4 Separate Commercials created for their new Root Beer Float Shop called, FLOAT. Here's 1 of the 4 videos that we created from that footage. Let me know what you think. :) Reach out to us at Buck Wild Media if you'd like to work with us. #RootBeerClub #VideoMarketing #VideoMarketing #AdvertisingAgency #DigitalMarketing #BuckWildMedia

Funny. Gross. Entertaining. Just a few reasons why I made this adam&eveDDB ad for Dreamies AOTD on The Drum today. I'll explain more below 👇 I never thought I'd see a Dreamies ad that featured humans eating the treats but here we are. What I like about this spot is that (similarly to the Marmite ad from last week) it takes a fairly bog-standard fact and does something big and bold. In this case, it's that maybe the 5% of felines that don't like Dreamies are just humans named Cat. There's a real silly and unserious tone to this with the fly-on-the-wall style filming and the break away from typical pet food tropes is engaging. Read more of my take. Link to story is in the comments.

Proof that working with cats is fun! 😸 😻 This is one of our favourite pics from our recent filming session with The Cat Butler® Molesey Franchisee Sharon Bonner. If you can’t paws to have fun at work, is it even worth doing?! #funatwork #reallifestories #filmingday

𝗪𝗵𝗮𝘁 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿-𝗲𝗿𝗮 𝗱𝗼 𝘄𝗲 𝗹𝗶𝘃𝗲 𝗶𝗻 𝗿𝗶𝗴𝗵𝘁 𝗻𝗼𝘄? - Shitthroposcene …well… according to Patagonia that is (and I agree). During my latest trendresearch on the Symbioscene* I came across this video. This film is about the ‘transition consumer-era’ we are in right now. If you have a sense of humor: WATCH IT! If you don’t: WATCH IT! (you won’t notice) So get comfortable and ready for a must-watch!🍿🎥 Scientists say we leave the Anthropocene behind us (a production era), and enter the *Symbioscene (a time of balance). But before we find that balance…we most likely will fall and get up again a couple of times. That’s what happens in times of change. It’s a bumpy ride, we all know that, since we are right in the middle of one now. A ‘Shitty’ time so to say 😉 but we’ll get there. 𝘛𝘩𝘢𝘯𝘬 𝘺𝘰𝘶 Patagonia 𝘧𝘰𝘳 𝘺𝘰𝘶𝘳 𝘪𝘯𝘴𝘱𝘪𝘳𝘪𝘯𝘨 𝘣𝘳𝘢𝘯𝘥 𝘴𝘵𝘰𝘳𝘺 𝘢𝘯𝘥 𝘤𝘰𝘮𝘱𝘢𝘯𝘺 𝘋𝘕𝘈. #brand #trend #inspiration #learnandtalkaboutit #innovation #trendresearch #tijdgeest #zeitgeist #marketing #symbioscene #redefinemarketing #druivenzee

A must watch - Shitthropocene, Patagonia's latest documentary, is both hilarious and eye-opening! This film dives deep into our consumption habits, especially in the #fashion industry, and their detrimental impact on the #environment. Patagonia uses this film to challenge us to rethink our choices and the true cost of #overconsumption. The film is not just a critique but also a call to action, urging us to adopt more #sustainablepractices and prioritise #durability over #disposability. Kudos to Patagonia for continuing to promote this crucial conversation. #patagonia #circulareconomy #fastfashion #sutstainabletextiles #sustainability #overconsumption #environmentalImpact ***Warning: Contains explicit language (if you hadn’t guessed that from the title)*** John Gertsakis Rose R. Ainsley Simpson Seamless Helen Lewis Pip Kiernan GAICD Lit Wei Chin Ashleigh Morris (GAICD) Sophie DegagnyJason Graham-Nye https://lnkd.in/g6R_y-jN

Unless you’ve been living under a rock (and I don’t mean one you’re climbing), you’ve probably heard of #Patagonia. One of the world’s most recognizable outdoor brands, Patagonia has plenty of fans. And that’s not down to chance. They’ve gotten to where they are today by leveraging bold and innovative #content #marketing #strategies that promote their mission to connect them with like-minded #consumers. The Shitthropocene is a mock anthropological view of humanity's consumption habits, turning a satirical (yet brutally honest) eye on how everything is turning to s*** and why the impulse towards more might destroy us all! This film is about consumption, which is both a cause and a symptom of the suckiness! For a bunch of reasons, pretty much everyone is making and buying too much stuff, which we are evolutionarily programmed to want. What was once an advantage (more! = better!) is now contributing to the destruction of the planet.

When we heard MTV was bringing a reality show to Sarasota... I couldn't resist imagining and producng a JDub's take on a reality show. We dubbed the show, "Siesta Shore... The real reality". Like anything we produced, this uh, "take" on a Sarasota based reality show was exactly in line with what the JDub's brand represented. Authenticity just may be the most important aspect of any marketing strategy, industry unimportant. #Branding #Marketing #DigitalMarketing #BrandStrategy #ContentMarketing #SocialMediaMarketing #MarketingStrategy #PersonalBranding #BrandAwareness #MarketingTips #InfluencerMarketing #BusinessGrowth #MarketingTrends #BrandDevelopment #OnlineMarketing

Hey marketers, agency planners and brand strategists. You can put away your deck on brand purpose. Because a few weeks ago Patagonia launched *the* definitive piece of brand purpose communications. I doubt many people will watch the whole thing (it's 45mins...), or that it will sell enough to cover its costs. And that's ok. Because the point of brand purpose isn't to sell, it's to do the right thing. And I think I can count on one hand (maybe one finger...) all the companies in the world who genuinely prioritise 'the right thing' (ie. purpose) over making money (profit). For every other marketer, your job is to grow the business. So unless you have the backing of the business to create 45mins of high quality content that airs all your dirty laundry and dissuades people from buying your products for the good of the planet, put your brand purpose deck away and get back to figuring out how to get people buying, subscribing, using or visiting. #BrandPurpose #BrandBuilding https://lnkd.in/ePrjbuCx

What do you do in #vegas after signing 5 new clients, filling 2 roles and only losing $2,000 at the tables? 2am photo shoot. This is how you build company culture (minus the gambling losses) Leap Brands Dom Trombino Chaz Cervino #recruitingisfun #leapbrands #superconnectors

This is how talented creatives can help you market your business online with cinematic videos 📽 Follow them to collaborate: ➡️ Laurence Korup ➡️ Cheyenne Abel ➡️ Boruan Renagi ♻️ Repost to support 🇵🇬 talent #CreateYourDreams #unicornemprise #pngbusiness #collaboration #partnership