Greg Wood’s Post

📢 It was an emphatic "Yes," when a well-know sports league inquired if MASV could add an option for MASV Portals to include a mandatory acceptance of terms and conditions (T&C) prior to fan uploads for UGC. ⚽ This sports league uses MASV Portals to collect user-generated content (UGC) from their fans for repurposing on league social media platforms. ❓However, we thought...Why not provide everyone with the opportunity to not only include T&C, but also set their own upload rules and file delivery specifications from the comfort of a browser? 💥 INTRODUCING Terms of Service: Require acknowledgement of T&C before uploading Max package size: Establish a maximum upload limit Specific file types: Limit uploads to a predefined file format Package name format: Define file naming conventions for each package Portal expiry: Deactivate a Portal after a specific date and time https://masv.link/444CyHE

It's about that time-- FOOTBALL SEASON! 🏈 And if we haven't already experienced "live sports/live events" enough already with the Olympics we are heading into peak live sports season(s)! This is super exciting because Index is leading the charge on driving the most efficient buying path for all things LIVE! "Index Exchange is co-authoring a proposal for a new attribute called content.liveevent to be added to the content object in the OpenRTB 2.6 specification. This proposal aims to standardize new fields for improved live event signaling."

- Forget YouTube Studio - This Uncommon Tool just killed it. Wish I knew it before starting on YouTube It gives you: - Upload frequency - Ad bread strategy - Exact upload times - RPM monetization A BANGER! Want it FREE? Comment: "TOOL" (Must Follow)

UGC EXAMPLE I absolutely love these products and was so happy to be working with this brand for the 2nd time!!🤭 💌 [email protected] 👤 lexiiludgate.com/ugc #Ugc #ugccommunity #ugcmarketing #ugccontentcreator #ugcnet #ugccreator #contentcreator #contentmarketing #contentstrategy #paidmedia #paidads #paidadvertising #socialmedia #socialmediamarketing

📚 UGC Terms you should know... From terms such as Whitelisting to Evergreen, here are a few key terms to familiarise yourself with in the world of UGC campaigns! #UGC #UGCterms #marketingterms

Stay ahead of the game with our live news updates and interactive blogs! Whether it's sports, entertainment, or breaking news, we've got you covered. Get your own customized sports website within 5 days and join the winning team! . . . #TechPixe #LiveNews #LiveBlogs #SportsWebsite #CustomizedDesign #RealTimeUpdates #website #webdevelopment

There’s no need to overcomplicate monetisation in the sports industry. Gone are the days of formulating strategies for months. By the time you’ve finalised it, you’re too late. If you’re a sports content creator or rights holder, Recast can help you Avoid: ❌ Distributing valuable content on social media, getting zero data or revenue in return ❌ Relying solely on broadcast deals ❌ Overcomplicating your content distribution strategies ❌ Missing direct fan engagement opportunities Instead: ✅ Embrace an innovative platform like Recast that offers content syndication direct to your target audience ✅ Incentivise your athletes to promote your content, who instantly earn a share of transaction ✅ Focus on building a direct relationship with your audience ✅ Experiment with flexible pricing strategies to reach a broader fan base And as a result, you will increase revenues. Better still… Getting started with Recast is free and instant. P.S. Click the link in the comments to arrange a demo with one of our team.

How do you give an extra boost to a game that's already a hit?   🚀 10x Increase in ad spend 🚀 2x Increase in game installs in Korea 🚀 +25% Higher avg. retention for Harvest Land #MysteryTag, an international mobile game developer with over 60 million downloads worldwide, faced the challenge of rising #UserAcquisition costs. For their biggest hit, Harvest Land, they aimed to attract engaged, loyal players with long-term retention. Enter #MyChips, MAF’s rewarded advertising solution. Known for its engaging ad formats, MyChips helped drive high-quality users to Harvest Land. Discover how MyChips’ innovative ad placement, Play2Earn, helped Mystery Tag achieve top-tier retention rates. Check out the full story --> https://lnkd.in/dTJgC_7V

This is a Performance Max campaign. Ouch!!! PMAX can perform IF you optimise it and point it in the right direction. It can also perform like this. YouTube can perform very well but most of the time YT isn't going to work as well as paid search. More about PMAX tomorrow... #PerformanceMax #GoogleAds

In the cover story of the latest version of Euromedia, 'FAST Money', I discuss with James Smith, David Dembowski, Anupama Krishnamurthy Anantharaman, Gatis Gailis, Dror Mangel, Paul Davies, Yoann Hinard and Greg Morrow: - Our view of the FAST channel's trajectory in 2023 and projections for 2024, focusing on the implications of economic downturns on TV subscriptions and advertising budgets. - Also, the potential repercussions of an increase in advertisement availability on CPM rates and whether mitigating content provision costs or enhancing ad targeting, automated insertion, and inventory management could be viable solutions. -Additionally, we delved into the realm of performance metrics, discussing their availability, accuracy, and reliability in the context of advertising performance evaluation. If you are the owner of high-quality content and operate FAST channels on Tier 1 and Tier 2 platforms, I often say that mastering advertising is one of the two critical areas for making money (an more importantly making margin) in FAST. The second crucial domain is distribution technology, which I will discuss in more details in the near future. Here the full article: https://lnkd.in/e6syNdjE #FAST #Zixi #innovation #ultralowlatency #livestreaming #broadcastmedia