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Once considered the unpopular and neglected counterpart to men's leagues, women's sports now draw a new, profitable fan base. The excitement has been predominately centered around women’s basketball and soccer, which have shifted from being mainly grassroots-driven to attracting significant commercial investments. The Women's National Basketball Association (WNBA) is anticipated to reach revenues of up to $200 million this year, doubling its 2019 figures. Additionally, the National Women's Soccer League (NWSL) saw a 33% year-on-year revenue increase in 2023. While the valuations of men's professional teams continue to rise, the commercialization of women's professional sports is in the early innings and has the potential to achieve extraordinary success. Learn more about the commercialization of women’s sports in our latest insight: https://lnkd.in/ePH8n-rF #paris2024 #womensports #prosports #privateinvestments #olympics For financial advisors only. IMPORTANT DISCLOSURE: https://lnkd.in/e3VJtU2q
Once considered the unpopular and neglected counterpart to men's leagues, women's sports now draw a new, profitable fan base. The excitement has been predominately centered around women’s basketball and soccer, which have shifted from being mainly grassroots-driven to attracting significant commercial investments. The Women's National Basketball Association (WNBA) is anticipated to reach revenues of up to $200 million this year, doubling its 2019 figures. Additionally, the National Women's Soccer League (NWSL) saw a 33% year-on-year revenue increase in 2023. While the valuations of men's professional teams continue to rise, the commercialization of women's professional sports is in the early innings and has the potential to achieve extraordinary success. Learn more about the commercialization of women’s sports in our latest insight: https://lnkd.in/ePH8n-rF #paris2024 #womensports #prosports #privateinvestments #olympics For financial advisors only. IMPORTANT DISCLOSURE: https://lnkd.in/e3VJtU2q
