🚀 In our recent masterclass on value-driven sales, our CEO and Co-Founder, Ross Rich, was joined by industry leaders Maggie Callahan, Omer Krugman and Anurag Goel.
We focused on how to build a culture around value-driven sales, going beyond frameworks and high-level reflections to explore real-world applications.
Value-based selling depends on more than just ROI tools. It requires true cross-departmental collaboration, top-down sponsorship with a commitment to growth and practice across the organization. It requires top talent on the field trained in value selling, and most importantly, realistic expectations and time for real results to emerge.
It’s a challenge, but it’s the cheat code to sales success. 💡
For all the actionable insights and practical strategies, check out the full masterclass 👇
Creating your AI GTM co-pilot | Loved by Reps & RevOps | ex-Stack Overflow
1wI’ll always remember Adam Liska returning from Parental Leave and then saying to me “this feature makes so much sense now” 😂 Great work 💪