Fabian Geyrhalter’s Post

Make your brand values clear - inside and out. "Whether you’re rolling them out for the first time, or renewing your focus on them to build a stronger team and culture - marketing your company’s core values is a great way to create cohesiveness and energy in your business." #Impact #Branding #BrandMarketing #BrandStrategy

When is a rebrand not always necessary? When a business has lost its focus and simply needs to re-engage and re-invigorate its employees. When the problem is culture, not brand. When a brand loses sight of what it stands for (and who it serves) and needs to revisit its strategy and the way it upholds its values. Sometimes a rebrand is a sticking plaster for deeper issues. #rebranding

Calling all employee-owned businesses, we need your help! As part of an ongoing piece of research, we’d love to know what (if anything) you’ve done to leverage EO to benefit your messaging and brand. And, just as importantly, if you have been making more of your employee-ownership externally, if it’s had any affect, either positive or not so positive. We’ve created a simple questionnaire, with just three questions to answer, and we’d be incredibly grateful if you would take a few moments to complete it. We’ll be sharing insights once we’ve gathered and analysed the results! Here’s the link: https://lnkd.in/ePSjJ2db #EO #EmployeeOwned #EmployeeExperience #EmployeeEngagement #Branding #Messaging

Make your brand flow throughout your business. Every layer of your organization should be influenced and have a taste Of your brand. Use it to guide your policies and develop your culture Let your staff co-create the culture so internally and externally There’s ONE brand message… This is your secret sauce #brandculture #companyculture #brandalignment #employeeengagement

Have you seen our latest Truck out on the roads? It’s been a real discussion point with clients and it’s functionality has improved our sessions no end! From a brand perspective, it’s made a massive difference to our visibility and client offering, with more and more Corporate businesses taking the first steps at looking for employee based sessions to support their culture! A James Clear quote resonated with me this week…. “Who knows you is more important than who you know. Build a brand." #branding #brand #business

Are your company's values just words on a wall? 🤔 Strong brand values are more than just a marketing tool; they're the foundation of a successful business. They guide your decisions, attract the right talent, and build lasting relationships with customers. Why are brand values so important? * Trust: Customers are more likely to trust and support companies that align with their values. * Employee satisfaction: When employees feel connected to a company's mission and values, they're more engaged and productive. * Brand differentiation: Strong brand values help you stand out in a crowded marketplace. What are your company's values? Share them in the comments! Let's spark a conversation about the power of brand values. #brandvalues #companyculture #businessgrowth

We're all about personal and professional growth. Join our team and become part of a culture that values your development and contributions. Together, we create a positive, efficient, and enjoyable workplace where everyone thrives! #TeamCulture #Growth #PositiveVibes ✨ #marketing #branding #clientSatisfaction #innovation #CustomerEngagement #SalesSuccess #ConsumerBehavior #MarketingStrategy #EmotionalConnection #OptimizeEfforts

A brand isn’t just a business... it’s a culture, a way of connecting. 🌍 A brand creates a sense of belonging, a shared set of beliefs, and a way of seeing the world. It’s the vibe, the values, and the language that bring people together, inviting them to be part of something bigger. At 1797 Creative, we help brands become cultures that unite, inspire, and create lasting connections. Because a brand with a true culture isn’t just followed—it’s lived. Are you ready to build a brand that people want to be part of? Let’s make it happen. #Branding #CreativeAgency

On brand Identity and #values! What values do serve your #brand? Are they aligned with your #employerbrand? Are they aligned with #employeeexperiences? Are they aligned with #customerexperiences? Alan Williams, thank you for an insightful perspective in the post!🤗 👇 #valuesbasedleadership #valuesdrivenorganisation #valuesmatter

BRAND IMPACT MAP: STAFF 🧑🤝🧑  In our tinyBox Brand Dive Workshop, we complete a Brand Impact Map covering staff, clients, community and planet.  Here, I want to talk about your staff... Move away from vanity metrics to measure staff happiness and get to the heart of what makes your superstars tick.  One of the ways we cover this pillar in our workshop is through the EOS People Analyser.  I don't tend to like this kind of thing usually as it can be used to commodify people and put them into boxes. People are not numbered scores on a spreadsheet.  HOWEVER. I believe if this is used in a transparent and open way with the right heart behind it, it can be used as a powerful tool to gauge how well your team members fit in your business and culture.  It works by analysing each team member against your brand values and whether they 'get it', 'want it', and 'have the capacity to do it (the role)'. The last three points help to evaluate whether that team member is in the right role in your business.  The team members who hit the target on all of your brand values and get it, want it and have the capacity for it are your superstars who are already fitting and flying. The ones who are struggling are not to be scorned but rather identified as needing extra special support to find their fit in your business.  In some cases, it might become apparent to both parties that the values and GWC alignment aren't there and it's best for everyone to move in separate directions. That's ok too. Better to find this out in an open, transparent and respectful way earlier than later. What do you think of the EOS People Analyser? Link in the comments to read more on the EOS website 👇  #EmployeeEngagement #WorkplaceCulture #TeamSuccess