Aqurate’s Post

If you’re switching to a composable commerce solution, Anton Grebener, Head of Revenue at Astound Digital, suggests that you: 1. Set a budget aside for experimentation 2. Assess the potential of pre-composed frameworks in your industry 3. Join hands with a partner who solves technology-related challenges By doing these three things, you can mitigate the potential risks of switching from traditional to composable commerce. For more insights like these, tune in to the latest episode of The E-Commerce Toolbox where I sit down with Anton and Stanislav Publika, Senior Technical Director of Composable Commerce at Astound Digital to deep dive into the world of headless and composable commerce.  👉 Apple: https://apple.co/3RSpdxe  👉 Spotify: https://spoti.fi/3zrMjEF

Ep. 106: E-commerce Platform vs. Online Marketplace: Where Should You Sell Your Products Online? Listen on Spotify: https://bit.ly/3xnGY0i #TruelogicPH #NextLevelDigitalMarketing #OnlineMarketplace #EcommercePlatform

We’ve got answers to your questions about the new Geegpay virtual dollar card.👇🏽 Q1: What is a virtual dollar card? ✅ A: A Geegpay virtual dollar card gives you access to a secure online shopping experience. Shop anywhere globally, pay for software and renew your music/movie streaming subscriptions anytime. Q2: Can I use my virtual dollar card to buy items on AliExpress, Shein and Asos? ✅ A: Yes, you definitely can. Add items to your cart and checkout with ease. Q3: Can I receive payments on my virtual card? ✅ A: Yes, you can. Only payments from STRIPE, UPWORK, FIVERR, BREX, and DEEL are accepted. Q4: Can I use my virtual dollar card to pay/renew my online subscriptions? ✅ A: Yes, you can easily pay for Twitter, Apple Music, Spotify, Netflix, and more with the Geegpay virtual dollar card. Q5: How do I find my billing address on the app? ✅ A: Open the Geegpay app, tap on "Cards" then tap on "Billing Address." Copy & paste your details to any desired platform Q6: Do I need a new card if I already had one from before? ✅ A: Yes, you do. Your old card becomes inactive, and you can create a new Geegpay virtual card at no extra cost. With your new card, you get to receive payments, enjoy 3D secure transactions while shopping online & more. Q7: How secure are Geegpay virtual dollar cards? ✅ A: Our 3D Secure USD virtual card acts like your personal online shopping bodyguard. Whenever you use our card, you get an extra verification step. This ensures only YOU authorize payments, keeping your funds safe. 🔒 Need more help? Let us know in the comment section below. 💙

Explore the current state of e-commerce in the Philippines, diving into weekly online shopping activities, key drivers of purchases, top consumer goods, and some tips on leveraging this for your business. Listen on Spotify: https://bit.ly/4dZ8C4h #TruelogicPH #NextLevelDigitalMarketing #StateofEcommerce #Ecommerce

I'm pleased to announce that I'm speaker at VTEX Day 2024, presenting Discogs' case together with Kevin Lewandowski, Miguel C. and Arthur Bond: "Circular Economy without borders: from any country to any country, in a single solution" at the Trendsetters stage on April 12th at 11:00am. Tune in to Discogs, where every record tells a story. Groove with us as we drop the beat on why they chose VTEX to remix their digital platform. Join us to know the anticipated benefits of this partnership as the world’s largest online music database and marketplace hits the high notes in global crossborder commerce! Discogs is a C2C and B2C marketplace for music (they have DVDs, K7 tapes, and other media, but their flagship is vinyl). They sell from any country to any country. Their "base" catalog has 20 million SKUs (VTEX's second largest) and 150,000 sellers connected. The catalog is in 7 languages and works with 7 different currencies. In this project, user navigation takes place in the Discogs environment and they come to VTEX directly to the cart; the checkout is all VTEX. Payment today is via PayPal with automatic split payment between the marketplace and the seller at the time of purchase, and taxes are calculated via Avalara. #vtexday #marketplace #mulheresnoecommerce #digitalcommerce #crossborder

Platform pricing strategies should enhance positive effects while reducing negative effects !   Here are 4 ways to monetize a platform:   ✔ Charging a transaction fee   How it Works:  Whenever a user completes a transaction through the platform, a fee is deducted. This can be a fixed fee per transaction or a percentage of the transaction value.   Examples: eBay: Charges sellers a final value fee, a percentage of the sale price. Airbnb: Percentage of the booking fee from both hosts and guests.   ✔ Charging Producers for Accessing Community of Consumers   How it Works:  Producers (sellers, content creators, service providers) pay a fee to list their products or services, or to access marketing and promotional tools within the platform. This fee can be a subscription, a listing fee, or a commission on sales. Examples: LinkedIn Premium: Charges recruiters for advanced search tools Amazon Seller Services: Charges sellers a fee for listing products   ✔ Charging for Enhanced Access   How it Works:  Basic access to the platform is free or lower cost, while advanced features, tools, or content require an additional payment. This can include things like premium support, advanced analytics, or additional storage. Examples: Spotify Premium: Offers ad-free listening for a monthly fee. ✔ Charging for Enhanced Curation   How it Works:  Users pay to receive customized, high-quality content, etc. within the platform. This can involve algorithms that recommend the most relevant content.   Examples: YouTube Premium: Offers an ad-free experience to exclusive content. App Store: Charge app developers for featuring their apps more prominently, which increases visibility and potential downloads.     Share if this resonates with you ♻   #platforms #networkeffects #valuecreation #technology #monetization

Deezer’s revenues were up 14.9% in the first half of this year, and the big spike in growth came from the company’s B2B business powering streaming services for partners. Its latest financials revealed that direct consumer subscriptions were up 4.6% to €171.5m ($185.5m at current exchange rates) in the first half of 2024, but its ‘partnerships’ (B2B) revenues grew by 39.2% to €86.9m. Deezer ended June with 10.5 million subscribers overall. Its direct subs were down 1.5% year-on-year to 5.5 million, while its B2B subs were up 37.1% to five million. If these trends continue, Deezer may well have more B2B subscribers than direct consumer subscribers by the end of 2024. That’s good news for its partnerships business, but a concern on the direct side. https://lnkd.in/djdUHs7v #musically #musicnews #readmore

I’m curious to know what defines your product's success. What represents the ultimate value your product delivers to customers? North Star is something that aligns with the product’s core functionality. For Airbnb, it’s nights booked For Spotify, it’s time spent listening to music For Slack, it’s messages sent per team For Netflix, it’s hours of content watched How to Find Your North Star? Answer this: What is the core value your product provides? Example: "We help teams collaborate better" → measurable by messages sent. So it’s simple! ✔️It ties directly to how customers interact with your product ✔️It drives decisions  ✔️It predicts long-term success ✔️It is something you can influence ✔️It correlates with growth and retention over time ✔️It leads to revenue ✔️It measures progress In simple terms, it defines the user's success moment. Then, it makes that success moment measurable. You can then set a measurement frequency. What is your product core metric? ---------------------------------------------------------------------------- 🙃 Hi! I love talking about SaaS every day. Please join! 

🤔 Confused About Deferred vs. Accrued Revenue? Let’s Simplify It! Have you ever thought about how companies handle your payments before you actually use their services? Let’s break it down with some relatable examples: 📺 Example 1 (Deferred Revenue): Imagine you pay ₹1,200 for a yearly subscription to Spotify. For Spotify, this amount is considered Deferred Revenue—they’ve received your payment, but they haven’t provided all the music streaming services yet. Each month that you listen to music, they ‘earn’ a portion of that ₹1,200 because they’re delivering the service over time. 🎮 Example 2 (Accrued Revenue): Now think about Apple Arcade, which allows you to access a variety of games for a monthly fee. You start playing immediately, but if you decide to pay for the subscription later, Apple has already provided the gaming service. This is known as Accrued Revenue—they’ve earned the money, but your payment is still pending. 🍕 Example 3 (Deferred Revenue): Consider Zomato Gold (or a similar food delivery service) where you pay ₹2,500 upfront for a year of exclusive discounts and deals. Until you use those discounts and enjoy your meals, that money remains Deferred Revenue for Zomato because they haven’t fully delivered on the service yet. Understanding the Difference: • Deferred Revenue: 💰 This is money that companies have received but have not yet earned through service delivery. • Accrued Revenue: 🛠 This is when a service has been provided, but payment has not yet been received. So, the next time you subscribe to an app or service, you’ll have a clearer picture of how companies manage your money behind the scenes! #DeferredRevenue #AccruedRevenue #FinanceSimplified #AccountingBasics #FinancialEducation #BusinessInsights #MoneyMatters #FinanceForAll #SmartInvesting #LearnFinance

🛍️ How are you being tricked when shopping?💡 Shopping today involves lots of clever tricks that can make us spend more money than we intend to, both in physical stores and online. Here's a simple breakdown of what happens and how you can avoid falling into these traps: 1. Product Placement in Stores How expensive items are usually right at eye level? That’s no accident. Stores place them there so they’re easy to see and grab. Cheaper items, however, might be on lower shelves where they’re harder to spot. 2. Online Shopping Tricks There is something called 'Dark Patterns'. These are tricks used in apps to make you keep using them. For example, some services are easy to sign up for but very hard to cancel (sometimes called a 'Roach Motel'). Try it out, try to cancel your Spotify subscription. It takes 10X the time of what it took while subscribing to the premium. 3. Creating Urgency Both online and in stores, you might see signs like “limited time offer” or “only a few left” that make you want to buy quickly. This is done on purpose to make you act fast without thinking too much about whether you need the item. How to shop without getting tricked? - Prepare a Shopping List: Before you even start shopping, make a list of what you need. This helps you stay focused and avoid buying extra things. - Set a Spending Limit: Decide how much you’re willing to spend before you shop and stick to it. - Think Carefully About Deals: Just because something is on sale doesn’t mean you need to buy it right away. Take a moment to think if you need it. - Manage Your Subscriptions: If you sign up for free trials or subscriptions, set a reminder to cancel them if you find you're not using the service much. Stay smart and shop wisely! Follow Chakravarthy V for more insightful posts on #personalfinance, #wealthmanagement and #investing.