Frontload your web page headlines with topic words at the beginning to capture attention, reminds Ann Wylie; and don’t forget plain language and specific terms. https://lnkd.in/gFC8X7xv
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Ask these 9 questions before publishing your web or landing page: 1️⃣ Is it easy to understand? 2️⃣ Are the benefits written? 3️⃣ Are the top features written? 4️⃣ Are the visuals distracting / relevant? 5️⃣ Is the headline impressive-sounding or benefit-driven? 6️⃣ Is the call-to-action clear and suitable? 7️⃣ Are you using simple language? 8️⃣ Is the page easy to scan? 9️⃣ Is there social proof?
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11 Ways to Make Your Website Accessible Use Headings Properly: Organize content with clear headings for easy navigation. Keyboard Accessibility: Ensure all functions are accessible via keyboard for users without a mouse. Alt Text for Images: Provide descriptive alt text for images to assist screen reader users. Descriptive Link Text: Use meaningful link text instead of generic phrases like "click here." Color Consideration: Choose color schemes with good contrast and avoid combinations that may cause issues for color-blind users. Accessible Forms: Label form fields clearly and group related fields together for clarity. ARIA Roles: Implement ARIA roles for complex web elements and dynamic content. Accessible Dynamic Content: Ensure dynamic content upd…
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This site had a mobile performance score of < 50. Here are the things that I corrected to boost the score above 80. ✅Reduced the LCP by making the largest contentful paint element the excerpt rather than featured images. ✅ Remove the contradicted color theme and apply contrasting colors. ✅Applied lazy load to images. ✅Made the interface sleeker by cutting out all those "comments" and " categories" subtexts. ✅Gave the site a complete cache reset from the hosting server and Boom. The score went up to 87. Content is surely KING... But with a poor user interface, your sites will only be going to get under the mud. Just imagine for a second Your ideal audience searches for a keyword. They land on your blog but have to wait around 20 seconds before something shows up. Will they be still there on your BLOG? Unless they are your friends or family, I don't think so. That's what I always incorporate and teach to fellow writers. User intent and experience is >>>>>>> Keyword density
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🚀 Google Embraces AVIF: A New Era for Web Performance and Image Optimization 🚀 Google’s recent support for the AVIF image format marks a significant milestone for web developers, content creators, and businesses alike. AVIF (AV1 Image File Format) is transforming how we optimize images on the web with its incredible compression capabilities, superior image quality, and significantly reduced file sizes compared to JPEG and PNG. Why Should You Consider AVIF? 📉 Reduced File Sizes: Cut down on bandwidth costs and improve load times for a faster, more seamless user experience. 📸 Enhanced Image Quality: Maintain high image fidelity, making it ideal for websites, e-commerce, and digital platforms. 📈 SEO and Performance Boost: Faster loading times directly contribute to better search engine rankings and improved user engagement. Start converting your images to AVIF today with these free tools: Convert PNG to AVIF: https://lnkd.in/eJ9xi6wx Convert JPEG to AVIF: https://lnkd.in/eJ9xi6wx Convert WEBP to AVIF: https://lnkd.in/ezrH2Ndn Convert TIFF to AVIF: https://lnkd.in/eg9Fi6YN As Google continues to support AVIF, it’s time to embrace the future of image optimization. Upgrade your visuals today to stay ahead of the curve! 🌐📊 #AVIF #GoogleUpdate #WebPerformance #ImageOptimization #DigitalTransformation
PNG to AVIF
toolkitnow.info
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We're loving the myth-busting content in this email from Three Ships! The design is simple and looks great on desktop and mobile as well. 💯 View the full email here → https://lnkd.in/gQgP_NVj #emaillove #emailmarketing #emailgeeks #emailmarketing101 #emailmarketinginspiration #inspiration #design #emailmarketingtips #emailmarketingstrategies
Email Design Inspiration by Three Ships
emaillove.com
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Did you know that 42.3% of people will delete an email if it’s not optimized for mobile? That’s nearly half of your audience! Think about how often you check your email on your phone. Your customers do the same. If your emails aren’t mobile-friendly, you’re losing out on a huge opportunity to connect. Here are a few quick tips to ensure your emails shine on mobile: 👉 Use a clean design and concise content 👉 Avoid big paragraphs. They are very hard to read 👉 Choose fonts that are easy to read on small screens like Arial or Helvetica 👉 Use a maximum of 1-2 hyperlinks as CTAs on your emails Don’t waste time and money on emails that won’t get read. Haven't yet applied these tips? What are you waiting for?
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If You Want Faster Load Times on Mobile, Do This: Compress Images → Use tools like TinyPNG to reduce file sizes without losing quality. Choose WebP Format → Better compression and quality compared to JPEG or PNG. Resize for Mobile → Scale images to fit smaller screens—no more desktop-sized images on mobile. Use Lazy Loading → Load images only as users scroll, reducing initial load time. Optimize Alt Text → Helps with SEO and enhances overall site performance. Why It Matters → Image optimization drastically improves mobile load times, leading to better user experience and higher search rankings. Implement this simple tweak for faster, more efficient mobile performance in 2024. ______ 👉 Ready to grow your business? Book a discovery call with us now! 🌐 Check out our website: homespundigital.com
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#1 reason behind landing pages high bounce rate (you probably have no idea) You might have put your heart and soul into your landing page content. but it's just not resonating with visitors. Sound familiar? The problem might be that: your page isn't skimmable enough. Studies have shown that, People usually scan particular area of web page. (people don't read → they skim) So ask yourself: A: Is my copy formatted for skimming? B: or does it look like a passage? If your answer is A ↳ well done! If your answer is B ↳ you're losing potential clients! Formatting is as important as your copy! (even more than that) Here are 3 tips to improve your formatting: (that's what I do) 1. Font selection 2. Simplicity 3. Readability Apply these and see the changes! PS: Is your page skimmable?
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Alt text is something, lets face it, we all get bored with because it's time consuming. However, it's really important. Why? Check out my 3 reasons why it' important to include Alt text on every image on your website. #DigitalMarketing #WebsiteAuthoring #ContentCreation
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Color is a powerful tool for creating a visual hierarchy on your website. This involves using colors strategically to guide visitors through the content. Bold and contrasting colors can be employed to highlight crucial elements such as calls-to-action (CTAs), encouraging users to take specific actions. Muted colors, on the other hand, can be utilized for background elements, allowing essential information to stand out.
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