SupplySide Food & Beverage Journal’s Post

Cheers to what’s new in the alcoholic beverage space Whether it’s during the holidays — or any time of year — the norms around alcohol consumption are changing, especially among younger consumers who often choose a better-for-you option. The result is a dynamic space where less sugar and lower alcohol are gaining importance while great quality and taste are still important benchmarks. In this new video, Cargill experts toast the trends and explain what’s driving innovation for beverages and mixers. Each month SupplySide Food & Beverage Journal (formerly known as Food & Beverage Insider) regularly features new educational content from Cargill about product formulation, new food technologies and sustainable innovations in food and beverage production. If you’re interested in the evolving norms and innovations driving this category, watch this new video to “Discover the latest trends in the alcoholic beverage industry,” at the Cargill Expertise Center. Check in regularly for updates and new content! #Cargill #MindfulDrinking #Stevia #Paid https://ow.ly/gyrr50UmyAN

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