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Visionary Leader | Product Development & Innovation | Helping Beauty Brands Thrive with Strategic Development | On a Mission to Transform Innovation into Market Success

Video series: Unlocking Regulatory Success for Beauty Brands with Sara Bumby & Cherie Buziak. Episode 3 covers: Claims substantiation & knowing the questions to ask during product development. This 4 minute video breaks down the crucial insights brands must understand and implement during product development. Learn about claims development, the different types of claims, how to successfully achieve them, and the key roles played by raw material suppliers, third-party manufacturers, and brands in ensuring compliance and integrity. This is a must-watch for anyone serious about elevating their brand's credibility and competitive edge. #BrandStrategy #ProductDevelopment #ClaimsManagement #ComplianceMatters #SupplierResponsibility #ManufacturingExcellence #BrandGrowth #MarketingInsights #Innovation #BeautyBrands https://lnkd.in/exNTuewc

Episode 3: Claims Substantiation & Why It's Important

https://www.youtube.com/

Tracy Griffin

Business Development and Operations Professional - Helping Emerging Brands Optimize Their Supply Chain

1mo

Great interview!

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