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An Observation About Digital Adoption in Ethiopian SMEs 🔍 While some businesses wholeheartedly embrace technology, others remain hesitant. Ethiopia's booming business landscape is experiencing uneven digital adoption. Here's what we've observed: SMEs: Young managers in SMEs are leading the pack. They utilize digital tools for everything from inventory management to customer engagement, actively seeking them out on app stores, Google, or wherever they might be found. They understand the digital world and are unwilling to miss out on its benefits by staying local. They readily research and invest in solutions from local software vendors. Large Corps: Large businesses often struggle with limited internet access, lack of training, and especially resistance to change. These companies have a large number of semi-skilled employees who they fear will resist the transition. They may also lack workplace internet due to past lack of necessity. New government policies,competitor digital presence, or other external forces may convince them to adopt digital solutions. However, we have noticed that their organisation structure can make swift changes or decisions difficult. Additionally, cybersecurity concerns and a lack of understanding about online business operations hinder them. However, it is important to note that some SMEs also face the challenges mentioned for large corporations. Inflation and unrest in certain areas of the country can also make businesses hesitate to spend money on digital tools, since they don't see them as absolutely necessary. #digitalization #ethiopianbusiness #SMEs

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