Evan Lee’s Post

Turn your static ads into dynamic experiences! I just discovered this incredible process for animating still images with Runway AI and I am utterly impressed. Why this matters to me: In our fast-scrolling world, static ads, at best, usually don’t hold the viewer’s interest. Subtle motion added gives it an engaging touch without overwhelming the viewer — the right balance between creativity and strategy. Takeaway: Start simple. Cleaner images with

A short 'How to'-video is always welcome. #GenerativeAI #HowToVideo #Runway

Marketers, try THIS for your static ads. Animate them with Runway AI 👇 Process 01. Create Midjourney Images. 02. Go to Runway. 03. Select Runway Gen2 “start with an image.” 04. Upload a Midjourney Image. 05. Adjust Motion. Midjourney Tips + Use cleaner...less busy images + The cleaner the image the better the results + Keep the subject close to the frame + The further the subject is from the camera…the more warped it will be Runway Process 01. Select “Gen-2 Image to Video” 02. Upload Midjourney Image 03. Adjust Motion Brush controls. How to Use Motion Brush 01. Select “Motion Brush.” 02. Highlight items you want to motion. 03. Adjust Horizontal/Vertical/Proximity/Noise as needed. 04. Hit generate. Horizontal Controls: Move subject left or right Vertical Controls: Move subject up or down Proximity: Move subject closer or further from the frame Noise: More or less ambient movement Runway Tips + Keep it simple to start…highlight major features. + Don’t highlight everything in the image. + Remember you’re working in 3D space. + Adding “Image + Description” prompts can help direct motion. + Generating images within Runway “Text-to-Image” can give you great gens.

🎯 Why Are Motion Graphics a Game-Changer for Your Brand? 🎯 Struggling to explain complex products or services? Motion graphics make it easy by turning those ideas into simple, engaging visuals that anyone can understand. 💡 🔍 Simplify Ideas – Break down complicated concepts with clear, memorable visuals. 🚀 Boost Engagement – Capture attention and keep your audience watching till the end. 🎨 Strengthen Your Brand – Infuse your brand’s identity with stunning, consistent motion graphics. 💼 Drive Conversions – Effective storytelling that naturally leads your audience to take action. 🌟 Stand Out – Be unique and memorable in a sea of ordinary posts. In a fast-paced world, motion graphics help your brand simplify, engage, and convert. Want to stand out? Let's create a video that leaves a lasting impact! 👇 Drop a comment or reach out to discuss how we can transform your brand's message! Check out my portfolio for inspiring work! 🎬 👉Follow: @https://bit.ly/3NlmfP8 👉Follow: @https://bit.ly/4eXP7Zi 👉Follow: @https://lnkd.in/efyMvYjt #MotionGraphics #ExplainerVideos #Aftereffect #VideoMarketing #BusinessSuccess #AI #Leadership #CareerGrowth #GlobalBusiness #BrandAwareness #RemoteWork

📣 Client Case Study: Füm Over the past year, we have developed a strong relationship with Füm and their Creative Director. Together, we design ways to promote and showcase new and existing products using the power of 3D. 3D & motion have given Füm a distinct visual identity and a cutting-edge, that not only makes them unique, but also allows their customers to see and experience their products before making a purchase. 🚀 Our Challenge: Engage audiences with 3D content that embodies the brand’s style, increases engagement and customer understanding. 🤝 Our Solution: We developed dynamic 3D content for social ads and product videos that conveyed the product’s essence in seconds. 🎖️ The Results: Increased engagement, a striking visual identity, and their customers know how the product looks and works before they purchase! 🎉 It’s amazing how a bit of 3D & motion can amplify brand stories, and we love seeing the magic happen! #3D #MotionDesign #ClientSuccess #CaseStudy

3D models aren't just for immersive experiences - they're game-changers for: ✅ Marketing campaigns ✅ Ad creatives ✅ Product packshots ✅ And so much more! The best part? They're infinitely reusable, maximizing your return on investment. #3DModeling #DigitalMarketing #ROI #ContentCreation #Innovation

Here’s Why 3D Visuals Are a Game-Changer for Your Brand in 2024...  ✅Capture attention in seconds.   ↳ In a world of endless scrolling, 3D visuals grab attention faster than static images.   ↳ Whether it’s for social media, websites, or eCommerce, 3D makes your brand stand out.  ✅ Showcase products in detail like never before. ↳ A 360° 3D render allows customers to see every angle, thus boosting buyer confidence and reducing return rates.   ↳ Customers can interact with your product, **increasing engagement** on your site. ✅ Tell your brand's story visually.   ↳ Instead of relying on lengthy text or basic images, use **dynamic animations** to demonstrate product features, solutions, and innovation. ✅ Drive conversions through immersive experiences.   ↳ Visualizing a product in 3D has been proven to increase sales because customers feel like they’ve “used” it before purchasing. ✅ Stand out in competitive commercial campaigns.   ↳ Integrating 3D elements into your marketing materials makes your brand **memorable**, and enhances creativity. ↳ Think about using 3D product animations for social media ads, banners, and interactive website features. ✅Repurpose 3D content across multiple platforms.   ↳ Create once, use everywhere—whether it’s on your website, eCommerce platform, or in an Instagram ad campaign. 3D content is versatile! Tell me in the comments, how do you think 3D visuals can transform your brand? - - #blender3d #blendercommunity #lighting #c4d #3dtutorials #MarketingStrategy #DigitalTransformation #CommercialCampaigns #ProductMarketing

In 2023, I abandoned traditional marketing methods and started using 3D animations consistently on Twitter. These 15 threads generated over 50,000 impressions and 10,000 engagements. Here's why I think they worked: - 3D marketing offers a dynamic way to showcase complex electrical products. - It makes them easier to understand and more engaging for potential customers. By focusing on clear communication, high-quality imagery, and visual storytelling, we boost customer confidence. This approach not only increases perceived value but also positions products as the market choice. Follow for more insights on leveraging 3D animations to elevate your marketing strategy. Share or comment if you found this helpful! #3DMarketing #VisualStorytelling #CustomerEngagement #productmarketing #CustomerEngagement #productlaunch

Photoshop is one step closer to the "Make Masterpiece" button! The new Harmonize feature automatically adjusts color correction, shadows, reflections, and light to make your new object look as natural as possible. Works with people, animals, and any other object. For now, Adobe is mulling over the release, gauging audience reaction. Spoiler: it sounds like Take Our Money 2025: you only need two buttons to be a cool photoshopper - Remove Background and Harmonize. #ads #amaneko #marketing #AI #AImedia #advertising #media #AIAdvertising #AIAdTech #ArtificialIntelligenceMarketing #AIMarketing #MachineLearningMarketing #DataDrivenAdvertising #PersonalizedAdvertising #ProgrammaticAdvertisingAI #CreativeAI #AIForGoodAdvertising