Fractional CMO hyper-focused on content strategy and creation, SEO, and website copy. Host of the Talk Copy to Me podcast #TalkCopytoMe
PSA: You don't need ONE perfect ideal client avatar! In fact, that "one perfect ideal client" advice might be holding your business back. Think about it: Car dealerships don't have a "minivan-only" location and a separate "sports-car-only" showroom. They serve different buyers under one roof—and do it successfully. In this week's episode, I'm busting the "one ideal client" myth wide open. Because here's the truth: having multiple ideal clients isn't just okay—it's often essential for business growth. What you'll learn: 📍 Why having multiple ideal clients actually makes perfect sense 📍 How to speak to different audiences without causing any confusion 📍Examples of different types of businesses and how they can do this right 📍 Exactly how to adapt your marketing for different client types Ready to stop stressing about picking that ONE perfect client? The link to 🎧 is in the comments. #ContentMarketing #MarketingStrategy #MarketingTips #ContentStrategy #TalkCopyToMe
Fractional CMO hyper-focused on content strategy and creation, SEO, and website copy. Host of the Talk Copy to Me podcast #TalkCopytoMe
2wListen to the episode and read the show notes here: https://erinollila.com/why-your-business-needs-more-than-one-ideal-client-persona/