Dr. Erik L.’s Post

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Founding Partner @ Orbit | HSG Alumni | Drones & Aerospace | Strategy & Finance

🛫👩✈️ As Boeing embarks on its critical quest for a new #CEO, the aviation giant stands at a crossroads where the choice reflects much more than a leadership change—it will show its ability to overcome adversities and start a strategic renewal process. 👨🎓Having dedicated my academic journey to understanding the intricacies of strategic management and leadership in the aviation industry during periods of crisis and environmental turbulence, my PhD thesis at the Universität St.Gallen (HSG), several academic papers and my experience in the industry carved a path through navigating crises, managing the complexities of top management teams' strategizing, and spearheading strategic change. 💡My main findings are to be aware of a) the relevance of the #StrategyTeam (CEO & Chairman with main role!), its structure and dynamics as well as carving out clear roles and responsibilities, b) leveraging the #board as a co-creating team (not as a controlling board!), c) not exaggerating the current, short-term developments and pressures (do not be an actionist!), and d) foster a dialogue (formal & informal) with internal and external stakeholders on strategic turnaround and change. 📢 In light of recent opinions of a new Boeing CEO (https://lnkd.in/eNy98bDm; https://lnkd.in/eWR6s2ny), my research and experience offers insights on the CEO's experience, knowledge and network: 1. An #IndustryInsider and #BoeingOutsider seem to be a good strategic fit. This aligns with my thesis findings, where a blend of industry insight and fresh outlooks significantly contributes to overcoming blind spots, groupthink and industry blindness in strategy while fostering openness to strategic change. 2. #EngineeringKnowledge will be key as the new CEO navigates the intricate realms of aviation, echoing sentiments from industry stalwarts like #SirTimClark of Emirates and #MichaelOLeary of Ryanair - Europe's Favourite Airline. 3. #PoliticalSavviness and #IndustryConnections are key to navigating the complex stakeholder landscape, which is vital for restoring trust with policymakers, regulators, and industry leaders. 🔝 As Boeing embarks on this crucial search, it's imperative to appoint a leader capable of not just navigating Boeing through its immediate crises but steering the company towards a future where it can reclaim its pioneering status, underscored by a commitment to safety, innovation, and integrity. You can find more insights on the relevance of the CEO and strategy team in times of uncertainty in one of my papers (https://lnkd.in/esTZzevU) and a blog post (https://lnkd.in/euTne4EB). #Boeing #CEO #AviationIndustry #Crisis #Strategy

Boeing may turn to outsider CEO to tackle spiraling crisis

Boeing may turn to outsider CEO to tackle spiraling crisis

reuters.com

Norbert Schroeder

Menschen, die miteinander arbeiten, addieren ihre Potenziale. Menschen, die füreinander arbeiten, multiplizieren sie!

8mo

Dear Eric, in the many publications on the capabilities of the new CEO, too little attention is paid to the ability to make sustainable changes to #Boeing's corporate culture. This is an indispensable and very demanding skill, especially against the background of the American quarterly and profit thinking as well as the hire-fire culture, which makes it difficult, if not impossible, to build a sustainable safety culture due to the loss of long-standing, experienced and safety-conscious employees. Lieber Eric, in den vielen Veröffentlichungen zu den Fähigkeiten des neuen CEO wird der Fähigkeit, die Unternehmenskultur von #Boeing nachhaltig zu verändern, zu wenig Beachtung geschenkt. Dies ist eine unverzichtbare und sehr anspruchsvolle Fähigkeit, vor allem vor dem Hintergrund des amerikanischen Quartals- und Profit-Denken sowie der Hire-Fire-Kultur, die durch den Verlust von langjährigen, erfahrenen und sicherheitsbewussten Mitarbeitern den Aufbau einer nachhaltigen Sicherheitskultur erschwert, wenn nicht sogar unmöglich macht.

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