Enjoy Creative’s Post

We loved bringing this concept to life with the Palliser Furniture Ltd. team!

View profile for Arin Takeuchi, graphic

Creative. Brand. Production | Creator. Strategist. Leader.

Palliser Furniture Ltd. celebrates it’s 80th anniversary this year. In a common narrative that romanticizes being new, young, and NOT old — we felt we were in a privileged position to show and exemplify (in under 90 seconds) why we are confident that some things truly get BETTER WITH AGE. Thank you to the team at Enjoy Creative for working with our internal Palliser Creative Content Team to make this concept come to life. - Don’t get old Don’t look old Don’t sound old Stay young But what if we’ve been telling that story all wrong? Some things age to perfection like a fine wine, or whisky. They increase in value, like a vintage car or a hockey card. Sometimes you have to be patient, before something goes from good to great. Like grammas jar of pickles — Or a perfectly worn in pair of jeans. Perfecting a craft only comes with experience — And experience doesn’t happen overnight. Relationships build with trust. They grow deeper with the connections we nurture over time. So what do these things have in common? Time. Knowledge. Age. And the trust that comes with knowing they are tried, true, and proven. Maybe getting older isn’t so bad after all. Maybe life gets BETTER WITH AGE. Palliser. Enriching your comfort of home for 80 years.

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