Want to supercharge your LinkedIn content distribution? It's all about optimizing your network density. In a nutshell, network density is how interconnected your connections are with each other. The more your connections also follow each other, the more pathways there are for your content to spread. The key is identifying your "super connections" - those high-engagement, long-term connections who regularly view and interact with your posts. Shoutout Shiva Manjunath. By analyzing the overlap between your connections and theirs, you can strategically align your network for maximum distribution. Imagine if every single one of your connections was also connected to all your other connections - your content would spread like wildfire! While 100% overlap is unlikely, you can get closer by focusing your network on overlapping super connections and shared target audiences. To identify potential super connections, use LinkedIn's "Recommended for you" feature and look for 2nd degree connections that link your existing super connections. Optimize your profile and content to appeal to the audiences you have in common. It takes some effort to constantly curate your connections this way, but the payoff in guaranteed content views is huge. Start stacking those circles and turn your network into a content-sharing machine! Hungry for more LinkedIn strategy tips? Join my mailing list and hop into my Discord server to keep the knowledge flowing. If you like this type of LinkedIn strategy and systems optimization, hit the follow and the bell to be notified that some new knowledge has been dropped. I post every day about optimizing the systems we are in for our benefit, so please share it with anyone who is looking to win out here! #LinkedInTips #ContentDistribution #NetworkDensity #SuperConnectors
See Shawn smash like.
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CMO @ Convert.com | I specialise in growing mission-driven startups from 0 to 10M. DTC + SaaS. Hustler @ ❤️ My bet: Mission is the new Inbound ™!
6moLearned something new. I am digging this LI series, Shawn.