Elaine Parr’s Post

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Consumer Products & Retail Leader | #TheCPGGeek | RETHINK RETAIL Top Expert | NRF Retail Voice | Client Partner | #WomeninSTEM #GenderParity #Talent Champion | LEAD Network Sponsor | 🫶Proud Mum of The Firecracker🫶 |

Calling for FMCG nominations! What's your favourite start-up or independent? Those of you who know me know that I spend time at small independent delis, farm-shop as well as exhibitions like the Food & Drink Expo looking for interesting new products and new start-ups. The vibrancy of our industry is driven by new and by start-ups which deliver up to 50% of our categories' growth. A few favourites … 💐 Bloom & Wild, established in 2013 by Aron Gelbard and Ben Stanway, is an online florist renowned for its innovative delivery flower service which allows bouquets to be delivered through letterboxes. Now expanded across Europe, B&W’s commitment to customer satisfaction is outstanding. Great flowers, great gifts and great subscription service. I love too how they use Mention Me. 🔋 virtue drinks, founded in 2016 by Rahi Daneshmand, is my secret energy weapon. A nootropic, clean energy drink; sugar-free, calorie-free, all natural; each 250ml can provides a natural caffeine boost equivalent to a cup of coffee, sourced from yerba mate. Certified Carbon Neutral, Virtue contributes to rainforest conservation with every can, reflecting its commitment to environmental responsibility and clean, natural energy 💥 😌 Another nootropic, BLOCKHEAD specialises in plastic-free functional chewing gum designed to enhance physical and mental performance. Their product range includes Calm Gum, formulated with soothing CBD botanical extracts to aid relaxation. All products are sugar-free, vegan, and utilise rapid absorption through the gums for swift effects. Regular gum is a single-use plastic, not BLOCKHEAD. 🍽 Waste To Plate is a community initiative in Thames Ditton dedicated to reducing food waste and promoting environmental sustainability. By partnering with organisations like FareShare UK and local businesses, they rescue surplus food and redistribute it to those in need, thereby decreasing landfill waste and providing nutritious meals to the community. Winner-winner-planet-friendly-purse-friendly-dinner! ❣ GenM Official, founded by Sam Simister and Heather Jackson, is committed to improving the menopause by collaborating with brands, retailers, manufacturers to make menopause more visible and better supported. They have identified 48 symptoms of menopause, highlighting the diverse challenges faced during this life stage. To assist consumers in finding suitable products, GenM introduced the “MTick,” a universal symbol for menopause-friendly items across various categories. Find it in Boots UK for example. ☺️ AromaStick AG - another nootropic - specialising in portable nasal inhalers infused with 100% organic essential oils designed to deliver concentrated scents directly to the olfactory system, promoting immediate effects on mood and well-being. The range includes blends for relaxation, focus, energy, balance, each formulated to support specific physical and mental states. Let me know what are your favourite start ups. #TheCPGGeek #FMCG #StartUps

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Elaine Parr

Consumer Products & Retail Leader | #TheCPGGeek | RETHINK RETAIL Top Expert | NRF Retail Voice | Client Partner | #WomeninSTEM #GenderParity #Talent Champion | LEAD Network Sponsor | 🫶Proud Mum of The Firecracker🫶 |

1mo

Also: Too Good To Go - Too Good To Go is an app that connects consumers with surplus food from restaurants and shops at reduced prices, helping to fight food waste and provide affordable meals. Joseph Joseph Ltd - a London-based company founded in 2003 by twin brothers Antony and Richard Joseph, renowned for creating innovative and functional homeware products that enhance everyday tasks. Rubies In The Rubble - combats food waste by transforming surplus produce into premium condiments, like ketchups and relishes, made from ‘wonky’ or excess fruits and vegetables. Frugi Organic Children's Clothing - specialising in organic and sustainable clothing for babies, children, and mothers, known for its vibrant designs and commitment to ethical practices. Silent Pool Gin - Silent Pool is a spring-fed lake located in the Surrey Hills near us, renowned for clear waters and local folklore. It lends its name to the nearby Silent Pool Distillers, handcrafted gin. innocent drinks - known for its smoothies and juices, was founded in 1999 in the UK with a focus on natural ingredients and sustainability. In 2013, Coca-Cola fully acquired them while maintaining their innocence. One of the best FMCG acquisitions and architected by Sam of Gen-M

Heather Jackson

CEO and Co Founder at GEN M Official

1mo

An honour to be included Elaine Parr in your favourite startups alongside some incredible brands ..think GenM Official are the youngest start up and probably oldest co founders amongst them .. but just went to an arboretum this weekend where I heard that “ the oldest trees grow the fastest” so planning to live out my life as a tree from now !.. let’s catch up soon for so many reasons x

Thanks for the mention, Elaine! We're honored to be included among so many great brands :-)

Aron Gelbard

Co-Founder and CEO at Bloom & Wild

1mo

thank you for calling us out here Elaine Parr and thank you to the team at Mention Me for the vote of confidence!

Grainne Lynch

IBM Business Transformation Leader | Corporate Sustainability | Offering Lead | Digital Product Passport | AI

1mo

Catherine Good The Good Dairy Company

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