Such a key component to my growth as an SEOer is delegation. Delegating was pivotal in transitioning into an SEO manager and continues to persist as an independent consultant. The fact is, as strategists, we have to understand what resources we have, both internally and externally, that can support our vision... Whether it's working with a content team, DevOps, or your immediate team, and how they can best support you SEO program. This isn't a call to shout orders from a cushiony view from a manager's chair. This is a reminder that you are responsible for the SEO strategy, including the various pieces and routes, teams and processes, there in. #SEO #SEOtips #management
I agree with you. Delegation is a must-have skill to make it in the SEO world. However, you also need to develop communication skills so that you can delegate the tasks in a way that is easy to understand. When you delegate the task in a way tailored to the person on the other side, they will understand and implement it correctly. This took me some time to figure out, but now I always try to think about how to make my instructions clear and straightforward. This way, everyone knows exactly what to do, and things run more smoothly.
Delegation is crucial for growth as an SEO strategist. It helps in managing resources effectively. Remember, it's not about giving orders but about coordinating and supporting your SEO strategy with the right teams and processes.
Being responsible for the SEO strategy means coordinating all the moving parts effectively. Great insights on effective management and strategy Edwin Romero
Director of Search Marketing
5moTotally agree, thanks for sharing. It was a big ~ moment ~ for me to recognize that knowing what to delegate, when to delegate, to whom to delegate, when you should just take a task on yourself, etc. - are all major soft skills that not all leaders have.