You grew your SaaS business 32%? Congratulations! 😁… Top of the heap compared to public SaaS! But wait… You’re $20M ARR and spent $5 GTM for each $1 in net new ARR? Ok… Not so good after all.😢 Benchmarks are great! Except when they’re not. You need context…. And the bummer is… most of the time it’s HARD to know where you stack up… We need a better view of the population! 🧐 It’s not "benchmarking"’s fault. We just need better, more reliable, up-to-date benchmarks. Public SaaS helps… since we can trust their financial reports, and we get them every quarter. But it's limited. As for private SaaS… all we get are 1x per year survey-based reports… and anecdotes. That’s not good enough! THIS…..THIS…. is what inspired me to build BenchSights. THE OLD WAY: - Surveys and Static PDFs - Whoever clicks - Time to benchmarks – weeks/months - 1x/year THE NEW WAY: - Interactive Application - Gated community + public SaaS - Time to benchmarks – 5 mins - Always-on, always-up-to-date To be clear – we’re NOT looking to replace the surveys. They are excellent… with long tails of informative detail. Instead, we’re taking a complementary 80/20 approach (aka Pareto Principle) – updating the most salient metrics from our members in 5 minutes and delivering interactive, filterable benchmarks instantly — EVERY QUARTER. BenchSights SaaS Metrics is now launching… We’re lining up up early partners – investors, ISVs, consulting firms, CEO/CFO networks, etc. – with good traction so far... … and now going out to companies directly to join (link in the comments) Of course, it’s completely anonymous (codename-based), confidential, and secure. Oh, and it's free to join. Stay tuned for a series of webinars & podcasts, starting with one hosted by my friends at NetSuite, on 11/17 (link below). If you've liked my provocative discussions on SaaS Metrics on LI… you’ll LOVE BenchSights SaaS Metrics…. Join us! #SaaS #SaaSMetrics #benchmarks
David Spitz You are one of the most influential people in SaaS. You founded the Pacific Crest SaaS Survey (now the KeyBanc Capital Markets / Sapphire Ventures SaaS Survey), creating the first standardized SaaS company benchmarks that a whole generation of operators relied upon for understanding the correct metrics and how to use them. I think BenchSights is the next seminal event in the industry delivering a neutral third-party, accurate and timely GTM benchmarking service. Congrats.
This is a big step toward having standard definitions and metrics in gtm, so we can finally start comparing apples to apples.... 👏
Would love to check this out! When you start filtering, can you still see how many companies you're comparing against to get a sense of how statistically significant the pool is?
Love Benchsights!
The waterfall calculator is such a simple and underrated tool, thanks David Spitz
Great initiative David Spitz !!
Perfectly worded - Benchmarks are great, except when they're not. If the cost of acquition are lower than the benchmark, but still at 250% or more - you still have a problem. Great to see the lag in insights into the benchmarks is getting less and less.
SaaS Metrics link: https://saasmetrics.benchsights.com NetSuite webinar link: https://shorturl.at/Jfb5v