Daniel Dorval, CFP’s Post

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President and CEO at Dorval & Chorne Financial Advisors

How many clients can an advisor effectively help?!? The industry "experts" consistently say somewhere between 50 and 150 households. Complete nonsense! Conventional wisdom loves rules of thumb. Some of them even make sense, but not in this case. I recently read an article (from someone marketing to advisors...not an actual advisor) talking about the "Rule of 150," or Dunbar’s Number, popularized by British anthropologist Robin Dunbar. It suggests that individuals can effectively maintain only about 150 stable relationships. The Rule of 150 is based on the cognitive limit to the number of people with whom one can maintain stable social relationships – relationships in which an individual knows who each person is and how each person relates to every other person. The writer concludes for financial advisors, this rule can be interpreted to mean that managing beyond 150 client relationships may compromise the quality of service and attention each client receives. NO! We have helped thousands of households under our agreements (and want to help hundreds of thousands more!). That actually happened. I don't need a rule when I experience my reality every day. How is that possible you might ask?!? * I am not trying to be social friends with the people we help. I am a fiduciary financial advisor providing planning and advice. I don't need to remember intimate details of their personal lives like in a family or friend situation. * We work in defined niches established by our group advisory agreements. We know their financial details before we meet them! * I have Ellen to help me! She is amazing and working as a team leverages our ability to help more people. * We embrace technology! People are shocked by what I remember about them. It isn't me. It is a technology reminder...kind of like your wife remembering the birthdays of everyone's children when I forget within seconds. * I have a small family and almost no friends...that apparently frees up my mental ability to help more households!😅 If an advisor has a large family and lots of friends, amounting to over 150 social relationships already, does that mean they cannot be an advisor?! 😲🙄😂 The world is filled with endless amounts of noise. Some of it makes sense, but a lot of it does not. You need to have the confidence to ignore others imposing their nonsensical limits on you! The world is experiencing a death of common sense. "Experts" come up with "rules" and then those rules are applied inappropriately to reach conclusions that become conventional wisdom and get repeated over and over until people believe it is true. I believe those that get ahead in life maintain a high level of intellectual curiosity and have a much greater tendency to question the noise. Yes, I have learned few people like a person that questions conventional wisdom, but curiosity and questioning have become extraordinarily valuable in a world lacking common sense!

Daniel Dorval, CFP

President and CEO at Dorval & Chorne Financial Advisors

6mo

We do have limits...not sure what they are, but we recognize the reality of limits. That is why we are building QoLa™! Our virtual AI planning environment leverages our ability to have a profoundly positive impact on quality of life for potentially millions of households! QoLa™ won't be limited by any silly rules of human limitations.

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