Don Davis’ Post

There has been a lot of talk among ecommerce tech executives in recent years about replacing monolithic and inflexible ecommerce platforms with assemblies of individual components. Those strategies often go by names like headless or composable commerce or MACH, (for microservices, API-first, cloud-native, headless.) But those projects require a lot of work and skill. One of Forrester Research's digital commerce predictions for 2024 is that many companies will stop trying to be software companies and instead add on specific capabilities that promise fast ROI. Says Forrester principal analyst Emily Pfeiffer: “I have a business problem, what capability will solve it, what tech function will give me that capability, let me go add that. Those are the types of moves we see coming in the next year.” https://bit.ly/3MrgJuc #ecommercetech #headlesscommerce #generativeai