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3 habits you must break to become a better agency to your clients. 𝟭. 𝗢𝘃𝗲𝗿𝗽𝗿𝗼𝗺𝗶𝘀𝗶𝗻𝗴 Some agencies have a habit of over emphasizing their human touch and expertise as a silver bullet solution. This sales tactic discourages the exporation of other agencies. 𝗧𝗿𝘂𝘁𝗵: The client is better suited to the agency they can talk to openly when all skills are equal. 𝟮. 𝗟𝗮𝗰𝗸 𝗼𝗳 𝘁𝗿𝗮𝗻𝘀𝗽𝗮𝗿𝗲𝗻𝗰𝘆 Not all agencies take the time to educate clients about the intricacies and drawbacks of relying on conversion only campaigns and only PPC. 𝗧𝗿𝘂𝘁𝗵: As we are moving into a more open, permission based era of marketing, the bottom of the funnel strategies are less and less effective. You need to talk though this sooner than later. 𝟯. 𝗙𝗼𝗰𝘂𝘀 𝗼𝗻 𝘀𝗵𝗼𝗿𝘁 𝘁𝗲𝗿𝗺 𝘄𝗶𝗻𝘀 The emphasis on performance marketing can lead experts to prioritize immediate conversions over long-term brand building which neglects sustainable success. 𝗧𝗿𝘂𝘁𝗵: Efficiency metrics will go down when add long term branding campaigns. It is royally unfair to neglect this conversation and tactic with your client.

💡 What if your brand showed up right when someone was ready to buy? Reaching customers at the perfect moment is tough. Without a strategy, you might be overlooked. PPC advertising targets commercial keywords like "buy CRM software," placing your brand in front of users ready to decide. Effective ad copy and a compelling call to action ensure your brand is not just seen but chosen. Craft ads that speak directly to your audience’s needs and link them to landing pages that reinforce your message. This strategy not only captures demand but also converts interest into action. Your brand can be the solution people seek when they’re ready to buy. 🔗 Discover how to harness demand with PPC:https://buff.ly/3MXos32

More leads. More sales. Less cost. It’s not a pitch. It’s what happens when you optimize your funnel for conversions. Here’s a streamlined guide to doing it: 1. Prioritize High-Traffic Pages: Rank your landing pages and core web pages based on their traffic volume. 2. Optimize for Conversion: Focus on enhancing the top 10-20 pages to prompt a single conversion action. 3. Enhance Value Propositions: Ensure you’re offering specific outcomes and benefits to your target audience. Use low-risk CTAs that are easy to act on. 4. Improve Engagement: Concentrate on the top-of-page user experience and track engagement through bounce rate, click through rates, time on page and overall conversion numbers. 5. Experiment: Split test various elements of your messaging such as headlines, subheads, CTAs, images, storytelling methods, forms, trust indicators, videos, design, content, content density, and layout. 6. Keep Going: Extend your experimentation to your paid advertising, using the same elements mentioned above. But this time, focus on optimizing for clicks to gain insights for further experimentation. By following these steps, you can significantly grow your business. The key to this growth is the speed and efficiency with which you can test, learn, and apply these findings to create high-performing strategies. And the best part? You didn’t have to increase your advertising budget by a single cent.

Running ads is a key part of driving sales for your business. It can be expensive, time-consuming, and confusing. That's why we created Roya. Welcome to the future of advertising! Many businesses struggle with lead generation due to the high cost of external marketing services. While your ads and company might be effective, the hefty fees from marketing companies can outweigh the return on investment. Imagine saving thousands monthly by generating leads in-house. This skill not only cuts costs but also ensures a consistent flow of affordable leads for your business. Introducing Roya, an ad creation tool that empowers anyone to launch targeted ads like a pro in seconds. It not only helps you create your ads but also optimizes them for maximum performance, eliminating the need for costly marketing agencies. Roya customers have seen 90% cheaper ad costs and 105%+ higher Click-Through Rates than industry benchmarks by focusing on your relevance and ad quality. 👉Try for free: https://www.getroya.io/ 👉Book a demo: https://lnkd.in/ewiKUhic

💼 Unlock the potential to make $1,500 fast by selling digital marketing services! In our article, "Make $1,500 Fast by Selling Digital Marketing Services," we explore practical strategies to attract clients and boost your income today. 🌟 Whether you're starting from scratch or looking to enhance your existing skills, this guide provides valuable insights into effective marketing techniques, client relationship management, and service offerings that will set you apart in a competitive landscape. 📊 Learn how to: - Identify lucrative niches in digital marketing, - Create compelling service packages that sell, - Leverage social media and online platforms for client acquisition, - Build strong relationships with clients for long-term success. 💡 Discover how you can transform your knowledge into a steady income stream. Don't miss out on these valuable insights! #DigitalMarketing #IncomeOpportunities #Freelancing #ClientAcquisition #MarketingStrategy #Entrepreneurship #OnlineBusiness #SmallBusinessGrowth

What’s the problem with your business? Your website has too many clicks in Google ads, but only a few people call you. There may be a number of reasons. It is obvious that you are getting traffic, just not getting phone calls. There are a few things you could try. Ask them to sign up for your email list. You can follow up with them and answer questions they may have. Review your page copy. Does it lead them to a call with you? Does it answer their questions? Does your website copy answer the offer in the ad? There may be more to this than we can tell without seeing your actual results and website, but this will give you some options. Converting visits is not an easy task. There are many different types of conversions that can be utilized. Follow-up is key. If you are not asking for a commitment of some type from them, you are wasting dollars on your ads. #googleads #facebookads #strategy #startup #ecommerce #ecommercebusiness #ppc #payperclick #digitalmarketing #facebookmarketing #youtubemarketing #instagrammarketing  #twittermarketing #linkedin #seomarketing #contentmarketing #payperclick #emailmarketing  #affiliatemarketing #mobilemarketing #freelancing #digitalmarketer #facebookmarketing

A tip for business owners that want to increase their companies revenue and relevance with Facebook and Instagram ads. Don't hire a marketing agency charging you a couple hundred dollars to manage your ads. Why? Because there are two paths marketing agencies take in this game, quantity or quality of clients. If a marketing agency is charging you a couple hundred dollars, most likely you are just a number to them. They only care about signing the next client and you are 1 of the hundreds of clients they have and chances are they don't even know your name or who you are. If a marketing agency is charging you a couple thousand to manage your ads, chances are their quality of work is going to be substantially higher and more focused on actually building a relationship with you. You will get much better results, strategies, and ROI resulting in a much more beneficial partnership. You get what you pay for.

If you're starting an ad campaign, where should you drive that traffic? My answer: To a Landing Page hosted on your website. There's a strong debate about this. Some say: - To your homepage. - To a specific page on your website. I prefer to direct it to an opt-in/Landing Page hosted on your website. And here's why. Ad campaigns are expensive (and they'll get more expensive). You have to make the most of that money. If you just send them to your homepage and they don't convert = You lost that lead. But if you send them to an opt-in, and they give you their name and email = You can convert them using email marketing. Well-used advertising is an incredible tool for generating revenue. But you have to plan everything in great detail. Do you like using ads? Or do you have reservations about it? PS: Don't run ads on LinkedIn. Unless you make a consistent revenue of at least $20.000 USD/mo. --- Do you run a business in Real Estate, Financial, or Coaching services and need help with your sales funnel? DM "funnel" and let's talk.

Thinking of hiring a Google Ads consultant or agency, but worried about getting burned? 🔥 Don't be a marketing guinea pig! 🚫 Before you sign the contract, are you sure you're asking the RIGHT questions? Hit the comments and share your biggest fears about outsourcing your Paid Search Channel. I'll share some essential questions you MUST ask to avoid getting duped!➡️ https://lnkd.in/eYFCE4XN #googleads #entrepreneur #marketingfail