Dan Sanchez’s Post

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I help marketers get more out of AI 🦾 Host of the AI-Driven Marketer show

There are only 3 AI marketing strategies... That I can think of, can you name more? 👋 Strategy #1 - Efficiency This is the most obvious one that is already being deployed. Use AI to save time, do more, and save money. Not a bad way to start, but there are two more. Strategy #2 - Personalization So far, we are only seeing this with chatbots, but I predict that deep personalization will find its way into every channel. Soon we'll have the ability to customize text, images, and even videos in real time for individual people. We'll be using AI to craft personalized experiences. Strategy #3 - Innovation This is a blanket statement but AI will help us do new things to attract and persuade our ideal buyers. These three strategies aren't new. They've been used for decades as the three core strategies for business but under the names of 1. Price Leadeship 2. Focused Service 3. Innovation These broad strategies seemed useful for determining how to leverage AI. What would you add? #danchez

James Gilbert 🙏🏻

Husband | Dad x4 | VP Dem Gen Bloomerang | 3x CMO | Author | Advisor | Investor

7mo

Do you put data analysis and data visualization in there? I personally would

Husaina Shabbir

Helping CXOs Grow on Linkedin | Personal Branding Strategist and Copywriter | Global Women in Business & Leadership Award 2023

7mo

Utilizing AI for efficiency, personalization, and innovation mirrors timeless business strategies—Price Leadership, Focused Service, Innovation. How do you see AI transforming other marketing areas?Dan Sanchez

Bart Caylor

Higher Ed Marketing Expert | Generative AI Evangelist | President/Founder Caylor Solutions & The Higher Ed Marketer | Best Selling Author | Podcast Co-host | Trusted Advisor, Partner & Teacher

7mo

I am not sure if it fits under #3, but I would add insight. I have been playing with some prompts to analyze marketing data in a more effective way. I recently uploaded a client's 4 year enrollment data (over 80,000 accepted students) and was able to ask questions, create charts, and identify patterns in the data.

James de la Bastide

Marketing & Website Integrations | Founder @ Kalyber | Founder @ Popbox

7mo

Not sure what you mean by strategy and if all of the following would be considered part of marketing: - Product pricing strategies. - Ad buy strategies. Not the new Facebook AI that consumes all of your budget in an hour like their recent AI ad buying and placement. - Ad placements in general and determining which performs the best and informing potential new opportunities. - GTM.

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