There are only 3 AI marketing strategies... That I can think of, can you name more? 👋 Strategy #1 - Efficiency This is the most obvious one that is already being deployed. Use AI to save time, do more, and save money. Not a bad way to start, but there are two more. Strategy #2 - Personalization So far, we are only seeing this with chatbots, but I predict that deep personalization will find its way into every channel. Soon we'll have the ability to customize text, images, and even videos in real time for individual people. We'll be using AI to craft personalized experiences. Strategy #3 - Innovation This is a blanket statement but AI will help us do new things to attract and persuade our ideal buyers. These three strategies aren't new. They've been used for decades as the three core strategies for business but under the names of 1. Price Leadeship 2. Focused Service 3. Innovation These broad strategies seemed useful for determining how to leverage AI. What would you add? #danchez
Utilizing AI for efficiency, personalization, and innovation mirrors timeless business strategies—Price Leadership, Focused Service, Innovation. How do you see AI transforming other marketing areas?Dan Sanchez
I am not sure if it fits under #3, but I would add insight. I have been playing with some prompts to analyze marketing data in a more effective way. I recently uploaded a client's 4 year enrollment data (over 80,000 accepted students) and was able to ask questions, create charts, and identify patterns in the data.
Not sure what you mean by strategy and if all of the following would be considered part of marketing: - Product pricing strategies. - Ad buy strategies. Not the new Facebook AI that consumes all of your budget in an hour like their recent AI ad buying and placement. - Ad placements in general and determining which performs the best and informing potential new opportunities. - GTM.
Husband | Dad x4 | VP Dem Gen Bloomerang | 3x CMO | Author | Advisor | Investor
7moDo you put data analysis and data visualization in there? I personally would