Television Programming Manager; TTT Limited | Media Project Manager, Film & TV Producer, Copy Writer, Ghost Writer; CHIMediaTT
With so much to consume, how does one keep it simple? Is it the Distribution platform's responsibility? Interesting read.
We've been discussing the common struggles viewers encounter when it comes to discovering their next binge-worthy show or movie on streaming platforms. Americans spend roughly 45 hours a year just scrolling through options, and surprisingly, most of them don't even have a viewing plan in mind when they start searching, as highlighted in the latest Q4 2023 TiVo Video Trends Report. CEO Jon Kirchner shares his take on this challenge – offering solutions in the form of simplification and personalization. Read more: https://lnkd.in/gwRmk8X3
