Dhanasekar (DG) Gangatharan’s Post

In today's crowded marketplace, standing out from the competition is crucial! Thought-leadership helps you: - Attract ideal clients: Potential clients are actively seeking out experts. By positioning yourself as a thought leader, you become a go-to resource and attract the right kind of business... - Command higher fees: Clients are willing to pay more for those they perceive as experts. Thought leadership builds trust and reinforces your value proposition... - Expand your network: Sharing your knowledge attracts like-minded individuals and industry leaders, fostering valuable connections and collaboration opportunities... But how can you become a thought-leader? Well here's the good news, You don't need a fancy title to be a thought-leader. Here are some actionable steps to get you started: 1. Identify your niche Focus on a specific area of expertise and tailor your content accordingly, 2. Become a content creation machine Share valuable insights through blog posts, articles, social media content, or even webinars, 3. Engage with your audience Respond to comments, participate in industry discussions, and foster meaningful conversations, 4. Collaborate with others Partner with other thought-leaders in your field for guest posts or joint projects... If you want to leverage thought-leadership, And take your solo career to the next level? Let me know in the comments below what kind of content you'd love to see! P.S. Building thought leadership takes time and consistency. Be patient, keep creating valuable content, and watch your authority grow!

🌟 In a sea of noise, be the voice that stands out! 📣 In today's crowded market, thought leadership is the key to setting yourself apart from the competition. By consistently delivering high-quality content and innovative ideas, you position yourself as a forward-thinking leader in your industry. 💡....not just a boring sales person.... When you share your unique insights and fresh perspectives, you demonstrate your expertise and build trust with your audience. Your thought leadership content becomes a magnet, attracting clients who are looking for the best and brightest in the field. 🧲 But thought leadership isn't just about sharing your ideas – it's about starting conversations and sparking discussions that lead to growth and innovation with your buyers. 🚀 By engaging with your audience and encouraging them to share their own thoughts and experiences, you create a community of like-minded individuals who are passionate about your industry. 🤝 So, how can you become a thought leader in your space? Here are some key steps: 1. 🎯 Identify your unique perspective and value proposition 2. 📝 Create content that showcases your expertise 3. 💡 Provide actionable insights for your audience 4. 🔄 Consistently share your ideas across various platforms 5. 💬 Engage with your community and encourage discussions Remember, thought leadership is a long-term strategy – it takes time and effort to build your reputation and establish yourself as a go-to resource in your industry. 🏗️ But the payoff is worth it – by setting yourself apart as a thought leader, you'll attract more clients, build stronger relationships, and drive growth for your business. 💪 Are you ready to elevate your professional brand and become a thought leader in your industry? 🏆 Start today by sharing your unique insights and watch your influence grow! 🌱 Check out how fly can help you! Link in comments ⬇ #ThoughtLeadership #IndustryExpert #ContentMarketing #ClientAttraction #BusinessGrowth #ProfessionalBranding #LinkedInStrategy

94% of LinkedIn users aren’t leveraging their content for thought leadership → Are you one of them? Most people stick to generic posts or share others’ content. Do you want to be seen as a thought leader? →  it’s time to get personal Here’s how to stand out: 1️⃣ Share unique insights → What do you know that others don’t? 2️⃣ Use examples from your experience →  Show how you’ve overcome challenges 3️⃣ Tell personal stories related to your work → Stories create connection. Let people see you as a person. 4️⃣ Question industry standards → If everyone’s saying one thing, explore the other side. 5️⃣ Challenge common solutions → Ask, “Is there a better way?” and share your perspective. Thought leadership doesn’t come from playing it safe. Or giving generic advice. Get more specific and authentic. And more people will connect with you. Are you ready to go dive below the surface? Try these tips and start building trust with your audience. ------------ 📌P.S.: For Q4 I'm offering anyone who wants to test my service 5 posts for free - simple DM me '5 posts' to get started.

In today’s digital-first world, authority is not claimed—it’s earned. And that’s where thought leadership becomes a cornerstone of personal branding. But what does it really mean to be a thought leader? It’s not about knowing everything; it’s about consistently sharing valuable insights that solve problems, spark conversations, and inspire action. It’s about being the go-to voice in your niche. Here’s how you can start building your authority as a thought leader: 1️⃣ Find Your Niche Thought leaders thrive in specific spaces. Pinpoint your area of expertise and focus on sharing content that resonates with your target audience. Pro Tip: Your niche should align with both your passion and your audience’s needs. 2️⃣ Share to Solve, Not to Sell Add value by addressing challenges or sharing lessons from your journey. This positions you as a trusted resource rather than a promoter. 3️⃣ Engage in Conversations Participate in industry discussions, respond to comments, and connect with other experts. Authority grows when people see you contributing meaningfully, not just broadcasting. 4️⃣ Consistency is Key Thought leadership is built over time. Stay consistent with your content, tone, and message across platforms. 5️⃣ Walk the Talk Back up your ideas with experience. Share personal stories, case studies, or actionable tips that show you’ve been there, done that. Remember: Building authority doesn’t mean being flawless. It means being authentic, informed, and focused on serving others. 💬 Your Turn: What does thought leadership mean to you? Have you taken any steps to establish authority in your niche? Let’s discuss in the comments! #ishubhamdumbre #deltatheinnovators #personalbranding #elevatewithinsights

What exactly is thought leadership? 💡Thought leadership is not just about being knowledgeable; it’s about being a guiding light in your industry. 💡 It involves crafting insightful, forward-thinking, expertise-rooted, content that pushes the envelope, offering new perspectives and solutions that address prevailing or emerging issues. Here’s what makes genuine thought leadership stand out: 💫 Authority: You need a deep, well-articulated understanding of your subject. Your content should showcase a level of expertise that inspires trust and establishes your credibility. 💫 Innovativeness: It’s about bringing something new to the table — whether it’s a fresh idea, a novel approach, or an unexpected solution to a common problem. 💫 Value: Your content must educate, engage, and add value, helping your audience tackle challenges or seize opportunities they hadn’t considered before. By developing your thought leadership content with these principles in mind, you not only enhance your brand’s reputation but also contribute meaningfully to the ongoing conversations in your field. Make your by-lines count. 💡📈 #ThoughtLeadership #ContentStrategy #B2B #B2BMarketing #PublicRelations #InstinctToBeDistinct

How I put in the daily work and strive to become a thought leader. I think that's the whole point here on LinkedIn. It's not: - posting twice a day - commenting for over an hour - developing your personal brand Developing a personal brand is worthless, if you're still part of the status quo. Being a thought leader is being a contrarian. It's not developing a personal brand. It's working towards making an impact and fostering a movement. That's starts with a daily habit of thought leadership. To be a thought leader, you need 4 things: (1) Be different. Express your different. It's no longer about being better. There are too many choices and too many better mousetraps out there. Regurgitating what has already been said by someone else too many times is not different. It's boring. (2) Express your unique point of view (POV). Your POV shares what you 'stand for' and 'stand against'. It shares your own own framework. Your content should cause people to think, not react. If you're part of an existing framework, call yourself an expert, and don't get people to think, you're part of the status quo - and part of the noise. (3) Share content that changes their perspective. Developing a unique POV story helps shift people's thinking, leading to a changed perspective. This is powerful—Henry Ford revolutionized transportation with the Model T by asking, "What else is possible?" instead of delivering a faster horse. Ask yourself this question to discover new possibilities, inspire others, and change their perspective. (4) Be relatable and build relationships. We’ve transitioned from lead generation in the Attention Economy to the Relationship Economy and demand generation. To understand this, look in the mirror and ask, "How do I buy?" If you research online, so do your customers. People don’t want to be sold to—they want to buy from those they like, know, and trust. You've got to create demand while building relationships. Find your 'inner' thought leader. Focus on building relationships while changing perspectives. Turn it into a habit. P.S. Drop your thoughts below or send me a message. Let's lead the way together! P.P.S. P.S. Please repost ♻️ to help others tap into their 'inner' thought leader!

True thought leadership cannot be outsourced... The fundamental problem lies with agencies who offer engagement services and clients (founders) who want agencies to do it for them. I am against this practice. One might argue that this puts my service in the same category but there's a difference. I get on calls with clients and ask them questions about 2 things: 1. Their target audience's pain points. 2. Their industry\niche. Each and every piece of content created is based on the conversation we have on these calls. But commenting on behalf of clients doesn't make sense to me. It isn't possible (or maybe it is but it becomes VERY annoying and time-consuming) to prompt your client every second a comment is made on their post. If a founder is a subject matter expert and wants to have genuine conversations with their network - then the founder needs to dedicate time every day to engage with their audience on LinkedIn. LinkedIn is already full of fluffy content. The last thing we need is more half-a*sed thought leadership.

❓How to promote a business when there’s a news drought? 💡Thought leadership. While there’s plenty of debate about the phrase “thought leadership” and what it means; at the core it’s about promoting expertise and that will always be relevant. It’s especially relevant during a dip in news coming out of the business. The purpose of any communications function, agency or professional is to protect and enhance reputation, and to support the sales effort. Thought leadership serves both purposes neatly. It’s an effective way to establish a reputation for being an expert on a topic, which in turn drives financial performance. How? Well, all customers, consumers and businesses, have a choice; and accepting there will always be other factors at play, that choice will come down to value. What is the best that I can get for the money I am willing to spend? It’s no surprise that – particularly for services businesses – expertise is a major part of that value calculation. It is for that reason we have done more and more thought leadership work for our clients in the twelve years since I launched Seymour PR. My peers will agree that extracting the expertise is not always easy though. A few lessons: 💡Sniff out the expert on the topics that are most important to the business reputationally and/or commercially. 💡Note - that individual is not always the most senior person, so make sure you can navigate egos effectively. 💡Show up to the meeting with a lot of open questions and ask for forgiveness at the outset; explain you need to position the knowledge in plain English and that involves lots of questions. 💡 Ask ‘why’ until you understand the intricacies of the subject matter. 💡Don’t let the message get lost in the approval process. Clarity is key. In my experience businesses have a load of expertise but need support from their communications team or agency to ensure it is expressed in a way that sets them out as real experts. If you’re scratching your head on where to start your thought leadership journey - drop me a message, always happy to share my thinking. Happy Friday. #pragency #mediarelations #thoughtleader #B2BPR

You build authority with thought leadership. 3 strategies to establish yourself as a thought leader: 1) Share unique insights. - Everyone has common knowledge. - Stand out by sharing your UNIQUE perspective. - People respect and follow those who offer fresh ideas. 2) Engage with your audience. - Don't just broadcast your thoughts. - Engage in meaningful conversations. - Respond to comments and questions. - Show that you value their input. 3) Consistently create valuable content. - Be regular with your content creation. - Quality matters, but so does consistency. - Keep your audience coming back for more. These strategies will help you build a strong reputation as a thought leader.

99.97% of people are on LinkedIn to network, be in loop and connected, and to learn and grow. In order for this to happen in our careers, we have to become thought leaders. Thought leadership enables individuals to stand out within their own niche by providing valuable insights to their community and network. This allows them to be a trusted resource, and a go to when people are in need of solution for their challenge. That is also why creating content is so important in this digital age. Considering there is information everywhere, people will start to come to you for advice as you consistently bring value, and by doing so creates the trust. Creating content can come in many forms including: 1) Text Posts 2) Picture + Text 3) Video + Texyt 4) Text + audio 5) Infographics 6) Carousels 7) Commenting 8) White papers 9) Articles By making any of these sharing practices part of your daily business strategy, bare minimum they are efforts that help you stand out. So help your brand ascend, with thought leadership in mind!