Derrick Moore’s Post

Maximizing Profits through Simplified Roku App Monetization Maximizing profits through simplified Roku app monetization is a game-changer for content creators. With strategic ad placements, enticing subscription models, and clever pricing strategies, earning revenue on Roku becomes straightforward. By focusing on user experience and staying updated on industry trends, creators can unlock the full potential of the platform, ensuring sustainable growth in the competitive streaming market. https://lnkd.in/gs_HJeSY

The writing has been on the wall for a minute: hybrid monetization is a winning strategy. Mobile game companies that combine advertising, in-app purchases, and subscriptions are more likely to unlock their full revenue potential. Consider that aside from top social media and video streaming apps, 70% of mobile ad spend is directed toward games. Read on for more emerging trends: https://lnkd.in/gbwh98cK #admonetization #admediation #hybridmonetization #inappadvertising #IAA #ingameadvertising #inapppurchases #IAP #subscriptions #mobilegames #mobilegamerevenue #programmaticadvertising #adtech #mobileadtech #trends #adspend #userengagement #adrevenue #mobileappeconomy #appstorerevenue #mobilegamemonetization #mixedmonetization #adsupportedsubscriptions #markettrends

X Shifts Monetization for Creators: New Revenue Model Based on Premium User Engagement X has announced a major change to its creator monetization program, replacing ad revenue share with earnings based on engagement from Premium users. This marks a significant shift in how creators will be compensated for their content. This change is expected to increase payouts for creators, especially as X Premium continues to grow, shifting the focus to direct user engagement rather than ad-driven revenue. Read full article here: https://lnkd.in/gVBRCKa4

US mobile ad spending will cross $200 billion this year, representing over half (51.2%) of total media dollars spent in the US and nearly two-thirds (66.0%) of digital ad dollars. The vast majority of mobile ad spending will take place in apps. EMARKETER's Yory Wurmser looks at where mobile advertising will grow most quickly. Read more about: 🔴 A strong user experience making apps a natural fit for advertisers 🔴 Apps hosting a dominant share of mobile ads 🔴 App install spending bouncing back from a tepid 2023 🔴 Social media and streaming apps driving rapid growth in video ads 🔴 Over half of mobile advertising being native in 2024 🔴 What it means for advertisers #advertising #mobile #apps #socialmedia #streaming #video

How to Start ASO Works for a New App, Step-by-Step Guide 📈 >>> https://bit.ly/4dPfMqU - 📢 Pre-promotion: Social media, streaming, evaluations - 🔍 Keyword research: Google Trends, competitor analysis, ASOWorld tools - 🛠️ On-metadata optimization: Title, subtitle, keywords, description - 🖼️ Visuals: High-quality icons, screenshots, videos - 🌍 Off-metadata optimization: Installs, ratings, reviews #ASO #AppDevelopment #AppPromotion #KeywordResearch #AppStoreOptimization

How to Start ASO Works for a New App, Step-by-Step Guide 📈 >>> https://bit.ly/3YRcDCC - 📢 Pre-promotion: Social media, streaming, evaluations - 🔍 Keyword research: Google Trends, competitor analysis, ASOWorld tools - 🛠️ On-metadata optimization: Title, subtitle, keywords, description - 🖼️ Visuals: High-quality icons, screenshots, videos - 🌍 Off-metadata optimization: Installs, ratings, reviews #ASO #AppDevelopment #AppPromotion #KeywordResearch #AppStoreOptimization

Want to be the first to access exclusive insights, research, and data on the latest trends relevant for: 📌 Display ad networks 📌 CTV ad networks 📌 Mobile ad networks 📌 Native ad networks 📌 Affiliate networks 📌 Gaming ad networks Our annual white paper is dropping soon, offering a comprehensive view of ad network strategies and industry trends. It’s a must-read for any network that aggregates ad inventory from publishers and sells it to advertisers. Interested? Register your interest today and be among the first to receive it straight to your inbox: https://lnkd.in/ghcDGfcM #WhitePaper #LimelightInc #AdTech #programmatic #adnetworks

Are YouTube Playables the next big thing for brands on YouTube? 🤔 Playables have had a very quiet launch...almost unheard of from Google. Firstly rolled out to a selected number of premium users, Playables are now available to all. And if you didn't know...YouTube Playables are interactive games and experiences published on YouTube, playable through the app or website. Check them out 👉 https://lnkd.in/eV8puu4D Playables have always been an option for brands within their advertising strategy and if the fit is right they can have big payoffs. Playable ads are said to be 32% more memorable compared to video and static ads, and have 47% longer attention compared to video ads. They are free, fun and add tonnes of gamification to a brand's ad offering. But there is a case to ask whether playables could be added into a brand's content strategy. YouTube Playables are still in the early stages, but it has the potential to become a popular and successful feature for the platform and therefore worth brands keeping an eye on it for future content ideas. And if you're bored today - check out Moët Hennessy's playable ad that they ran on Snapchat in 2018  👉 https://lnkd.in/eqYb3S5x